Top Rated Avo Alternatives
I don't know how product companies do any analytics without Avo. Avo solves all those fuzzy data governance and quality issues in exactly the way I'd want them to be solved. It's become the foundation of our analytics and we wouldn't be anywhere near where we are in data culture maturity without it. Not to mention their team is a joy to work with, you just want to see them succeed.
Buying Avo was possibly the most impactful decision I've made. Review collected by and hosted on G2.com.
Being quite a new product (and problem space!) there's often some edge you might run into in the product. But, they're great at listening to feedback and are incredibly nimble in solving those as they come up. Review collected by and hosted on G2.com.
19 out of 20 Total Reviews for Avo
Overall Review Sentiment for Avo
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Avo keeps events and their shape in order and visible for all team members. It is easy to setup, and easy to modify. Review collected by and hosted on G2.com.
user properties is not good. Because Avo provides you with some functions to implement in the custom destination, that should be general for all analytics platforms, it is hard to implement specific platform features correctly.
E.g. if an event is supposed to increment some user propery, (or push to array or somehow make some transactional change to state), it is not easily implemented with Avo. Review collected by and hosted on G2.com.
The Avo team is very responsive and collaborative. The git like structure for reviewing and approving tracking plans. Role-based user access. Ease of publoshing integrations. Review collected by and hosted on G2.com.
Not so much a dislike but rather a request for additional functionality,
1. Be able to do bulk import of tracking plan in CSV files
2. Add tags in the CSV uploads
3. Allow semantic checks for a custom event name structure (apart from the snake_case, camelCase, PascalCase etc.). We have a need for something like "text__text__text".
4. Admin users could have sudo ability for ease in reproducing any issues that other editors or viewers face. Review collected by and hosted on G2.com.
Avo is an excellent analytics tool that allows me to move quickly and confidently with our data. too often, discrepancies occur between event tracking on the web, iOS, and Android, but Avo eliminates that problem. Additionally, Avo is extremely helpful when kickstarting new product initiatives by ensuring that the right metrics are considered from the start. Review collected by and hosted on G2.com.
The pricing for the service is on the high end, but it is worth the investment because of the time and effort it can save you and your team. Implementing event instrumetnation incorrectly costs way more so I'm a happy Avo user. Review collected by and hosted on G2.com.
The aspect of seamless collaboration with Product, Development and Data Teams. Avo provides clarity for the entire organization and solves a problem that exists for the entire Data industry. Review collected by and hosted on G2.com.
Nothing at this point. Avo is fairly a new platform. As we continue using it, I'm sure there will be feature requests we're making. Right now the only thing I can think of is not being able to open a branch on top of an existing branch. I believe it's already on their radar to add this functionality though. Review collected by and hosted on G2.com.
The quick responses and personalized support. I also love the product itself. The UX feels natural, and the UI is responsive. No other competitors have all of the features that Avo has been building by hearing their users. Review collected by and hosted on G2.com.
The downside is having to coordinate platform releases and branch merges. This coordination causes a lot of friction in the development process. One bad merge can break the whole codebase. But, this is necessary if you want the platforms to be in sync. Resolving conflicts is also challenging. Review collected by and hosted on G2.com.
A well-organised solution, Avo's tracking plan software allows our team to be on the same page when it comes to tracking analytics. Also, the structure in itself helps us frame conversations about what and how we want to track. Review collected by and hosted on G2.com.
There's a bit of a learning curve (As with pretty much all software), and the branch management for multiple platforms on a single branch still has room to be improved. That said, the team is very reactive to customer feedback. Review collected by and hosted on G2.com.
With Avo, I really like the version control so no one steps on each others' toes. It's our single source of truth for all things data tracking. We're able to see violations in production as well as push these to other tools. I can easily collaborate with our developers to agree upon our specs and they can pull it into the code-base with a typesafe CLI, so I can trust I'll get the tracking I need on the first try. Review collected by and hosted on G2.com.
It is a bit of a learning curve to get team members to understand all that Avo can do, but once they get it, they're hooked! Review collected by and hosted on G2.com.
The user interface of Avo is easy to use and thoughtfully designed. It’s built in a way you can easily understand and jump in to get started. When it comes to updates and improvements to the platform, the Avo team is on top of it. As a customer, you regularly get emails with details on what’s new along with details on the update. One of the best parts of working with Avo is their availability. The Slack community is active and always has someone there to answer your questions. It goes a long way when you’re trying to figure out how to use the product. If don’t want to use the community, they also have great documentation which is updated regularly. Overall I’m very happy with the product and our data quality improves on a daily basis. Review collected by and hosted on G2.com.
The only thing I can think of is that they are in a different timezone and located outside of the US. However, that being said, they’re responsive and have an account rep to help you in the US if you need immediate help. Review collected by and hosted on G2.com.
Avo provides an incredibly useful interface for designing and updating the schema (event names and properties) of events, which will eventually be analysed through another tool, Amplitude in our case. It also generates typesafe code for engineers to insert straight into the codebase, eliminating the possibility of spelling errors or missed properties. Before Avo, adding tracking with Amplitude Govern and the Amplitude SDK was a mess of spreadsheets, sticky notes, miscommunications, and fixing errors post-release. Now it's often as easy as sending an engineer a link to an Avo branch, and saying "go for it". Review collected by and hosted on G2.com.
Avo is restricted to using Amplitude's public-facing API's, which means they don't have total freedom in what can be updated in the automatic sync. For example, the Avo sync can't update an event which has had the name manually changed in Amplitude (which is very common). This means we sometimes have to fiddle with both Avo and Amplitude at the same time, and then sometimes we just miss it completely. However, this wouldn't stop me from recommending Avo to every team who uses Amplitude for event tracking. Review collected by and hosted on G2.com.
The tool is easy and intuitive to use and the customer success team is heavily involved in helping you implement Avo successfully. They have good pre-onboarding / kick-off material and then become deeply involved with the implementation team to ensure a successful implementation. Review collected by and hosted on G2.com.
The concept of event governance and its relationship to data quality and a tracking plan can be a hard concept to understand for the product team if they haven't encountered the problem before. Review collected by and hosted on G2.com.
