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Ambassador Software Reviews & Product Details

Ambassador Software Overview

What is Ambassador Software?

Ambassador is an AI-powered platform designed to enhance the way brands interact with their customers by facilitating personalized conversations, collecting insightful feedback, and serving as a centralized hub for referrals, loyalty programs, and reviews. This innovative solution leverages artificial intelligence to create a more engaging and meaningful customer experience, allowing brands to build stronger relationships with their audience. The platform is particularly beneficial for businesses of all sizes looking to improve customer engagement and retention. By targeting marketing teams, customer service departments, and brand managers, Ambassador enables organizations to streamline their communication efforts and foster a sense of community among their customers. In today's competitive landscape, where personalized interactions can significantly influence customer loyalty and brand perception, Ambassador serves as a vital tool for enhancing customer relationships. Ambassador’s key features include its ability to initiate and manage personalized conversations with customers through various channels, including social media, email, and messaging apps. This capability allows brands to respond to inquiries in real-time, gather feedback on products or services, and address any concerns promptly. The platform’s referral system encourages satisfied customers to share their positive experiences, thereby expanding the brand’s reach and attracting new clientele. This word-of-mouth marketing is invaluable for businesses seeking organic growth. Another significant aspect of Ambassador is its loyalty program management. The platform allows brands to create and manage loyalty initiatives that reward customers for their engagement and purchases. This not only incentivizes repeat business but also helps in collecting valuable data on customer preferences and behaviors. Additionally, the review management feature enables brands to solicit and showcase customer reviews, enhancing their credibility and reputation in the market. By actively engaging with customer feedback, brands can make informed decisions that align with customer expectations. Ambassador stands out in its category by combining AI technology with a user-friendly interface, making it accessible for businesses looking to enhance their customer engagement strategies. By providing a comprehensive solution that integrates communication, feedback collection, and loyalty management, Ambassador empowers brands to create lasting connections with their customers and drive sustainable growth. This holistic approach to customer interaction positions Ambassador as a forward-thinking solution in the realm of customer relationship management.

Ambassador Software Details
Product Website
Languages Supported
German, English, French, Italian, Spanish
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Product Description

Ambassador empowers your marketing team to increase revenue by leveraging the power of recommendations. Their flexible referral marketing software automates the process of enrolling, tracking, rewarding and managing your most loyal customers, affiliates, partners and fans. Ambassadors open API also seamlessly integrates with existing technologies, enabling you to create a custom end-to-end experience that aligns with your brand.

How do you position yourself against your competitors?

Ambassador positions itself as a leader in conversational commerce, which allows brands to engage with customers in real-time, across multiple channels, with highly personalized experiences.

Unlike competitors that often focus on singular engagement strategies, Ambassador offers a comprehensive set of tactics—such as referral, affiliate, influencer, customer programs, incentives, email, and loyalty triggers—all within a unified system.

By highlighting its ability to enhance customer relationships and seamless engagement, Ambassador presents itself as the go-to solution for brands looking to drive both growth and long-term customer loyalty.


Seller Details
Company Website
Year Founded
2010
HQ Location
Seattle WA
Twitter
@Ambassador
4,044 Twitter followers
LinkedIn® Page
www.linkedin.com
49 employees on LinkedIn®
Description

Ambassador is a referral marketing platform that helps businesses leverage customer advocacy to drive growth. By enabling users to create and manage referral programs, Ambassador facilitates the acquisition of new customers through word-of-mouth and social sharing. The platform offers tools for tracking referrals, rewarding advocates, and analyzing campaign performance, making it easier for brands to harness the power of their satisfied customers. For more information, visit their website at https://www.getambassador.com/.


Jeremy F.
JF
Overview Provided by:

Recent Ambassador Software Reviews

Rongshuang S.
RS
Rongshuang S.Enterprise (> 1000 emp.)
4.5 out of 5
"Very good customer service in Ambassador"
Very responsive and friendly. They have full knowledge in this powerful platform, and are willing to help client to reach goals.
Lucas P.
LP
Lucas P.Mid-Market (51-1000 emp.)
5.0 out of 5
"Robust tool at a fair price"
The pricing structure is different from some other popular tools on the market, which usually charge a percentage of payments made to affiliates an...
Sydney P.
SP
Sydney P.Enterprise (> 1000 emp.)
5.0 out of 5
"Great product and team to work with!"
I just went live with my program, and already am seeing great results. The GetAmbassador team was thorough, helpful, and offered lots of suggestion...
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Ambassador Software Media

Ambassador Software Demo - Customer Portal Dashboard
Customer Portal Dashboard
Ambassador Software Demo - Commissions Table
image
Ambassador Software Demo - Rule Builder
Rule Builder
Ambassador Software Demo - Mobile Sharing & QR Codes
Mobile Sharing & QR Codes
Ambassador Software Demo - Admin Panel Dashboard
Admin Panel Dashboard
Ambassador Software Demo - Customer Rewards Panel
Customer Rewards Panel
Play Ambassador Software Video

Official Downloads

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52 Ambassador Software Reviews

4.5 out of 5
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52 Ambassador Software Reviews
4.5 out of 5
52 Ambassador Software Reviews
4.5 out of 5

Ambassador Software Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Ambassador SoftwareQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Lucas P.
LP
Revenue Operations Specialist
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Ambassador Software?

The pricing structure is different from some other popular tools on the market, which usually charge a percentage of payments made to affiliates and sell packages based on the amount of commissions paid per month, while Ambassador has packages defined for the number of Affiliates, which I consider more suitable for those who do not know how much traction the program will gain in the beginning, it is more predictable to control costs. To be completely fair, we are just starting our partnership with Ambassador, so until we reach a certain maturity in the program, what I can evaluate is more the offer vs. the price vs. the features offered and not so much their functionality. But I consider it a good attempt considering other competitors. Review collected by and hosted on G2.com.

What do you dislike about Ambassador Software?

I do not have anything to add at this point. We are still building our program and getting started with Ambassador, so to be fair I would rather not mention anything related to the functionality of the platform. Perhaps what I can mention is having more ways to customize the registration portal and the affiliate access portal, however, it is nothing critical and the platform is constantly improving from what I have seen. Review collected by and hosted on G2.com.

What problems is Ambassador Software solving and how is that benefiting you?

Using Ambassador's technology, we are building a more transparent, reliable, and scalable affiliate program to boost our subscriptions in our SaaS business. This partnership marks a major step forward in making our referral channel a key driver of customer acquisition and revenue growth. We used to have a similar program in the past and it did not work well because of poor integration, so with Ambassador and its support team we are building a more robust integration and consequently a more reliable and scalable program. Review collected by and hosted on G2.com.

Response from Geoff McDonald of Ambassador Software

Thanks for the feedback and transparency, Lucas. As we grow the program and learn, please continue to inform us on "how" we can improve the platform. We look forward to seeing your success.

Maddy C.
MC
Marketing Director
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Ambassador Software?

The Ambassador team has instilled confidence in our transition to this platform. Their industry knowledge, technical skills, and commitment to customer satisfaction made me feel secure throughout the onboarding process. We were able to connect, share strategies, and accomplish everything we needed in a timely manner. The platform itself is significantly more user-friendly for our affiliates, and they even took the time to develop custom functionalities to help our affiliates thrive on Ambassador. I’m especially grateful to have worked with Arthur and Blake—they’re not only incredibly helpful but also a pleasure to collaborate with. Review collected by and hosted on G2.com.

What do you dislike about Ambassador Software?

There was no dashboard feature and we were unable to iframe our Kajabi pages into the portal. Review collected by and hosted on G2.com.

What problems is Ambassador Software solving and how is that benefiting you?

Ambassador Software is solving several key challenges for us, primarily by streamlining affiliate management and enhancing user experience. Before transitioning, we struggled with a platform that was difficult for affiliates to navigate, leading to inefficiencies and lower engagement. Ambassador's user-friendly interface has significantly improved our affiliates' ability to access resources, track performance, and optimize their efforts, which in turn has boosted overall program success.

Additionally, the custom functionalities developed by the Ambassador team have addressed specific needs we had, making it easier for us to manage campaigns, automate workflows, and track key metrics. This level of customization has saved us time, reduced manual errors, and allowed us to focus more on strategic growth rather than operational headaches. Overall, Ambassador is empowering us to run a more efficient, scalable, and effective affiliate program. Review collected by and hosted on G2.com.

Rongshuang S.
RS
Manager, Digital Marketing
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Ambassador Software?

Very responsive and friendly. They have full knowledge in this powerful platform, and are willing to help client to reach goals. Review collected by and hosted on G2.com.

What do you dislike about Ambassador Software?

Sometimes the commission fulfillment process got stuck. In those cases, we will need to shoot a message to their customer service to fix it manually. Review collected by and hosted on G2.com.

What problems is Ambassador Software solving and how is that benefiting you?

We rely on Ambassador to manage and send out referral commissions electronically. Review collected by and hosted on G2.com.

Response from Geoff McDonald of Ambassador Software

Thank you so much for the kind words, Rongshuang. We are happy to have you as a client and look forward to your success!! Keep letting us know if you have questions, comments and recommendations.

Katharine Y.
KY
VP of Marketing and Analytics
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Ambassador Software?

The native application with Salesforce made the setup of our program much easier than expected. Blake and the onboarding team did a great job in answering our questions and giving us everything we needed to configure our first campaign. We really appreciated the articles and resources that we could reference while working through our setup. Review collected by and hosted on G2.com.

What do you dislike about Ambassador Software?

Be mindful to dedicate at least a full day to set up the campaign, plus time for check-in calls. Review collected by and hosted on G2.com.

What problems is Ambassador Software solving and how is that benefiting you?

Ambassador allows us to track and incentivize our word-of-mouth referral program and automate the administration of it. Review collected by and hosted on G2.com.

Response from Geoff McDonald of Ambassador Software

We appreciate your feedback and the great review. Please let us know if you need anything else.

Kaitlyn F.
KF
CEO
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Ambassador Software?

We love how comprehensive the platform is. It integrates into our tech stack giving us the most efficiencies and opportunities in running this program. Review collected by and hosted on G2.com.

What do you dislike about Ambassador Software?

We have a custom theme on our Shopify site, making the builder a bit tricky to use at first. However, the helpful team was able to troubleshoot and keep us on track. Review collected by and hosted on G2.com.

What problems is Ambassador Software solving and how is that benefiting you?

We want to inspire & encourage our community to tell more people about the technology. Ambassador fills a key gap in our offerings, allowing us to incentivize the people we work with to tell the world about our technology. Review collected by and hosted on G2.com.

SS
Owner CEO
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Ambassador Software?

I loved that it integrates with multiple POS systems which allowed our business - which has both brick & mortar as well as ecommerce to use the platform. This was the only platform I found that worked for both POS systems which was incredibly valuable. Review collected by and hosted on G2.com.

What do you dislike about Ambassador Software?

It took FOREVER to set up. I spent at least one month & several days on calls with tech support & the set up team. It was incredibly inefficient & the tech seemed clunky - not user friendly at all. Later in the year, we were asked to do updates in order to continue the functionality of the product. The updates would have taken several hours out of my day & were not simple to complete - it seemed complely counterintuitive to have the customers perform these updates. The customer support on this aspect was very poor & ultimately we left the platform because of it. Review collected by and hosted on G2.com.

What problems is Ambassador Software solving and how is that benefiting you?

It helped us get in front of more customers by utilizing the affliate software. It also helped us bridge the gap between our brick & mortar stores and our ecommerce arm of the business since each part uses a different POS system - we needed something that could work with both Square & Shopify - this was the only platform I found that could do both which was incredibly valuable. Review collected by and hosted on G2.com.

Ashley L.
AL
Chief Marketing Officer
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Ambassador Software?

This company is very hands on, and it was necessary because I needed thorough explaining when it came to the set up, although I was surprised to see that the overall integration was very fast and easy! My web team were able to help us reach the deadline thanks to their organization and follow up, and my Boss was extremely happy that we could launch on time. I am very happy to have our company Smart Choice Warranty as a part of the Ambassador family and feel confident that our customers will have ease of service and our brand looking good because of them!

Thank you so much for all of your help! Review collected by and hosted on G2.com.

What do you dislike about Ambassador Software?

I didn't run into any downsides so nothing I don't like this far Review collected by and hosted on G2.com.

What problems is Ambassador Software solving and how is that benefiting you?

They are helping us keep track of all of our Agents sales and referrals Review collected by and hosted on G2.com.

Verified User in Manufacturing
UM
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Ambassador Software?

Ambassador's software requires minimal set up if you have an out of the box e-commerce site like Magento or Shopify. Their customer support team when it comes to anything technical or integration wise is really helpful. Their sales team also reviews your activity and performance regularly.

Our CSM Dylan Brown has always been incredibly helpful and friendly. Review collected by and hosted on G2.com.

What do you dislike about Ambassador Software?

Ambassador works well for B2C and out-of-the-box e-commerce supported websites like Magento or Shopify. I do not recommend this for a homemade website or checkout process. Review collected by and hosted on G2.com.

What problems is Ambassador Software solving and how is that benefiting you?

We tried using Ambassador to get our current customers to refer us to their colleagues and friends (brand awareness). We also hoped that increased commissions for referring our company would create a better loyalty and brand affiliation with those who are power users or are heavily involved in our industry. Review collected by and hosted on G2.com.

Cherish S.
CS
Marketing Lead
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Ambassador Software?

Great customer success manager, Dylan, who responds in less than an hour to inquiries and support questions.

Handles promo code creation which is unusual in the space from what I've seen.

Ability to make commission payments right out of the tool instead of having to log into multiple platforms. This saves hours of work in a week. Review collected by and hosted on G2.com.

What do you dislike about Ambassador Software?

Analytics capabilities could use some work. I think that's the single most important update needed. Once what can be exported into a spreadsheet is updated, I would love to see the ability to build reports and pivot tables directly in the platform. Review collected by and hosted on G2.com.

What problems is Ambassador Software solving and how is that benefiting you?

Relieved the burden of running the program by bringing a lot of what is needed into one tool. Review collected by and hosted on G2.com.

Drew F.
DF
Performance Marketing Specialist
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Ambassador Software?

There's two things I love best about the Ambassador platform.

First is how easy it is to use. We had a very simple referral program before Ambassador, but once we seamlessly integrated their software onto our site our referral program took off. There are also so many additional tools that we feel we've only just scratched the surface with the platform and our referral program.

The second thing is the support. The have a great team that has gone over and above for us and answered every one of my questions. Despite us throwing many curveballs at them, they've shown to be super flexible. Review collected by and hosted on G2.com.

What do you dislike about Ambassador Software?

Can't think of anything! Any idea for additional tools I have they already have in the pipeline – so a great product is only getting better! Review collected by and hosted on G2.com.

What problems is Ambassador Software solving and how is that benefiting you?

Ambassador has helped us turn our referral program into an ROI-positive marketing channel that has grown exponentially since we began with them. Their tools help us further prospect new clients, and they make it so easy for new users to become a partner with us and start referring new customers.

Not only that, but the customers they bring are very high-value. So much so that our entire marketing team is putting much more resources behind building out our referral program even more – and it will be built on the back of the Ambassador platform. Review collected by and hosted on G2.com.