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Amazon Measurement Reviews & Product Details

Hadi M.
HM
Front End Supervisor
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Amazon Measurement?

I find that the tracking feature is rather useful Review collected by and hosted on G2.com.

What do you dislike about Amazon Measurement?

I dislike the user interface its not the most friendly Review collected by and hosted on G2.com.

What problems is Amazon Measurement solving and how is that benefiting you?

I am using it to help track product distribution Review collected by and hosted on G2.com.

Amazon Measurement Overview

What is Amazon Measurement?

Our measurement tools capture advertising’s impact on shopping behavior across Amazon and on third-party sites and apps, helping businesses optimize marketing strategies to achieve results.

Amazon Measurement Details
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Product Description

Our measurement tools capture advertising’s impact on shopping behavior across Amazon and on third-party sites and apps, helping businesses optimize marketing strategies to achieve results.


Seller Details
Seller
Amazon
Year Founded
1994
HQ Location
Seattle, WA
Twitter
@amazon
6,020,295 Twitter followers
LinkedIn® Page
www.linkedin.com
730,927 employees on LinkedIn®
Ownership
AMZN
Total Revenue (USD mm)
$280,522
Description

Ad solutions to help you find, attract, and engage millions of Amazon customers at every stage of their journey.

Recent Amazon Measurement Reviews

Raunak A.
RA
Raunak A.Enterprise (> 1000 emp.)
5.0 out of 5
"Amazon Measurement review"
It is very to use and helps in calibration.
Emily E.
EE
Emily E.Small-Business (50 or fewer emp.)
3.0 out of 5
"Good advertising that’s related to my interests!"
The upsides of this program is it helps to identify to correct audeiebcr for the advertisements based on audeuebce views and interests. It allows a...
Ethan H.
EH
Ethan H.Small-Business (50 or fewer emp.)
4.0 out of 5
"Amazon Measurement stacks up"
The way Amazon has streamlined the process of measuring advertising reach helps me strategize and see clearly the steps i need to take. With a vide...
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Amazon Measurement Media

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14 out of 15 Total Reviews for Amazon Measurement

4.2 out of 5
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G2 reviews are authentic and verified.
VB
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Amazon Advertising?

I like Amazon advertising because of Amazon Advertising help to grow our business. It's help me how to connect customer & how to reach new customer how to sell our products these all types services provided by Amazon Advertising so help to Grow our business.Amazon advertising help to us through Video Advertising, Audio Advertising. Review collected by and hosted on G2.com.

What do you dislike about Amazon Advertising?

Nothing about to dislike amazon advertising.amazon advertising help me lots regarding Grow & connect customer. Review collected by and hosted on G2.com.

What problems is Amazon Advertising solving and how is that benefiting you?

Amazon Advertising help me grow to our Organisation & Bussiness through the Many types of Advertising services.while I started to use Amazon advertising we have lots of improving our organisation.

Amazon Advertising easy to use. Review collected by and hosted on G2.com.

Abhishek P.
AP
Campaign Performance Specialist - Digital Marketing & E-Commerce
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Amazon Advertising?

The best thing I like about the platform is the ability to manage ads daily by seeing performances across different cuts. The interface is simple and results to business is remarkable. Review collected by and hosted on G2.com.

What do you dislike about Amazon Advertising?

The only thing I dislike currently in the took is look back window for historical performance. I would be happy to compare performance with last year rather than having last 3 month data only. Review collected by and hosted on G2.com.

What problems is Amazon Advertising solving and how is that benefiting you?

Amazon advertising is helping our brand be visible on the marketplace leading to conversion. Various ad formats increase my share of voice in the category and consumers gets releavant information before they choose to purchase. Review collected by and hosted on G2.com.

Emily E.
EE
First Grade Co Teacher
Education Management
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Amazon Measurement?

The upsides of this program is it helps to identify to correct audeiebcr for the advertisements based on audeuebce views and interests. It allows ads to be personalized for site viewers. Review collected by and hosted on G2.com.

What do you dislike about Amazon Measurement?

There is a negative stigma with allowing cookies sometimes. It is still pretty new so some aspects are confusioning. With some bug improvements it should br moving in the right direction. Review collected by and hosted on G2.com.

What problems is Amazon Measurement solving and how is that benefiting you?

Advertising is more tailored to the customers. The benefits include mote purchases related to the ads as they are directly related to the clients alexifyc search history. Review collected by and hosted on G2.com.

Ethan H.
EH
Area Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Amazon Measurement?

The way Amazon has streamlined the process of measuring advertising reach helps me strategize and see clearly the steps i need to take. With a video business its hard to stand out all the time! Review collected by and hosted on G2.com.

What do you dislike about Amazon Measurement?

There is a lot of information to sort through! Sometimes maybe too much.

The information is good, but sometimes the insights can be unwieldy. In the product page, I could see some areas of improvement. Review collected by and hosted on G2.com.

What problems is Amazon Measurement solving and how is that benefiting you?

With any business, it takes time to build a significant strategy. Amazon has helped me fine tune that strategy. It saves me time! Its easier to find projects that are actually worth it. Review collected by and hosted on G2.com.

Verified User in Financial Services
CF
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Amazon Measurement?

For advertising and marketing we need to know how much impact our product has. There is no better solution period, Amazon ads reviews through a list of partners for a list of directories then you target a selected partner network to build out your ads. They reach the most consumers worldwide, so yes it's pricey but it's amazing how much access you get from your products. Review collected by and hosted on G2.com.

What do you dislike about Amazon Measurement?

Other then being on the pricey side not much to dislike it's in my opinion the industry leader for analytics , they even teach you from there learn console to receive certifications and insights on what's trending and successful stories to follow Review collected by and hosted on G2.com.

What problems is Amazon Measurement solving and how is that benefiting you?

Ad space and being able to reach consumers on the financial services sector. Without measurements, we would never be able to reach this amount of potential customers Review collected by and hosted on G2.com.

Verified User in International Affairs
UI
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Amazon Measurement?

Nowadays, with increase the demand of people we have to know that which Products has good market. So worldwide with the help of the software people can write their opinion on based on their used abd from that we can monitored the market Products. Review collected by and hosted on G2.com.

What do you dislike about Amazon Measurement?

This softwareis costly so everyone can not easily afford. We have to continous monitored the software for the latest update. Sometime software has shown the error so we can not get the proper information. Review collected by and hosted on G2.com.

Recommendations to others considering Amazon Measurement:

Good software

Easy to use. Review collected by and hosted on G2.com.

What problems is Amazon Measurement solving and how is that benefiting you?

This software has updating their advertiseme on routine vasis so with this one can easily increase their bussiness. Sometime with the help of graphatically presentation of the Product we can easily understand the market opportunity. Review collected by and hosted on G2.com.

GV
Tax prep
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Amazon Measurement?

It helped my business grown in a couple of weeks thair advertising programs are one of the best attracting new customers every day Review collected by and hosted on G2.com.

What do you dislike about Amazon Measurement?

At the moment, I do not dislike anything. If I come up with a problem, I will update this post. Review collected by and hosted on G2.com.

Recommendations to others considering Amazon Measurement:

If you are looking for a way to get new clients and an excellent advertisement, this is a great option Review collected by and hosted on G2.com.

What problems is Amazon Measurement solving and how is that benefiting you?

The engagement with my clients and being able to reach out to more customers on daily bases Review collected by and hosted on G2.com.

Raunak A.
RA
Consulting Project Manager
Oil & Energy
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
What do you like best about Amazon Measurement?

It is very to use and helps in calibration. Review collected by and hosted on G2.com.

What do you dislike about Amazon Measurement?

The cost is high for the implementation of the product. Review collected by and hosted on G2.com.

Recommendations to others considering Amazon Measurement:

Use this for project delivery. Review collected by and hosted on G2.com.

What problems is Amazon Measurement solving and how is that benefiting you?

It helps in project delivery for advertisements. Review collected by and hosted on G2.com.

Ameer N.
AN
SaaS Technical Integration Specialist - Rippling
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Amazon Measurement?

The easy analysis and presentation of data helps to understand the weak and strong points in a business Review collected by and hosted on G2.com.

What do you dislike about Amazon Measurement?

Although the product looks lucid but introduction of a few SEO categories would be better Review collected by and hosted on G2.com.

What problems is Amazon Measurement solving and how is that benefiting you?

Understanding our customers and visitors more effectively and taking control of the business Review collected by and hosted on G2.com.

Verified User in Human Resources
UH
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Amazon Measurement?

It is easy to use from a marketing standpoint. It's very user friendly. It also is super effective and does its job well while showing its results and information that's easy to read. Review collected by and hosted on G2.com.

What do you dislike about Amazon Measurement?

Sometimes it can run slow and has a few bugs. It would also be good if it could provide more specific stats like customer passage and flow. Review collected by and hosted on G2.com.

What problems is Amazon Measurement solving and how is that benefiting you?

This allows us to reach a broader audience and analyze specific information about the customers by providing specific locations of those who visit our website. Review collected by and hosted on G2.com.