Albacross Pros and Cons

Albacross has helped us optimize our retargeting strategy by defining specific verticals that land on our website. Review collected by and hosted on G2.com.

It would be nice if they had landing page personalization capabilities depending on the visitor and the vertical the visitor is in. Review collected by and hosted on G2.com.

The tool is designed extremely intuitively and the user interface is simple and straightforward. The design of the tool allows a quick and easy implementation. Albacross offers many opportunities to generate leads using different landing pages - the settings and filter options are extremely helpful. There's also a lot of room for customising which kind of companies or contacts you want to identify or push as Leads to your CRM system.

The outstanding support from Albacross is one of the biggest plus points as well! Review collected by and hosted on G2.com.

Albacross can be connected to various other systems via the workflows. However, there is not a direct connection for all CRM systems, which is why Zapier, for example, must be used as an interface. An expansion of the connections would be desirable. Review collected by and hosted on G2.com.

Albacross help you to understand which companies are going on your website. Review collected by and hosted on G2.com.

Integration with other platforms like Salesforce could happen more smoothly. Review collected by and hosted on G2.com.

I like the ability for Sales and Marketing to collaborate in the same tool and the flexibility in segment creation for campaigns. When in need of making any changes or ask any questions we always receive a super quick answer from Albacross, especially Oleksii Kosenko (Customer Success Team Lead) have been very helpful for both Marketing and Sales. Review collected by and hosted on G2.com.

It would be cool to extend the ABM capabilities further and target specific departments within a company. We also stuggle a bit with filtering out our current customers for targeting but with the Salesforce Integration I belive this will be much easier. Review collected by and hosted on G2.com.

Quality of data is superb. We've tried other visitor unveiling tools but Albacross stood out with the quality and quantity of companies/visitors unveiled. Also, their customer success team (namely Oleksii) was super helpful with onboarding as well as further guidance. Review collected by and hosted on G2.com.

Nothing so far. If you have many visitors, the pricing can go steep but at the end of the day it might pay back. This tool is very dependant on the volume/skill of your sales team. Review collected by and hosted on G2.com.

service and product. great experience with our partner Oleksii. Review collected by and hosted on G2.com.

The data (IPS) can sometimes be slightly off, but 95 % of it is correct. Review collected by and hosted on G2.com.

Ease of implementation, Customer Support, Video tutorials, knowledge, assistance in setting up workflows. Review collected by and hosted on G2.com.

So far everything is good and working properly. Review collected by and hosted on G2.com.

The data insights of who has visited your website. I have given my sales team access and they are really learning a lot and also utilising it for insights. We have some insights already in our Hubspot instance and Albacross really adds additional value. Review collected by and hosted on G2.com.

The sorting of segments and filtering could benefit with being more agile. Currently you can't filter on name or size. The company insights also needs a little sorting so that it's easier to pull out more information at once. Review collected by and hosted on G2.com.

It's easy to set up and start using.

Easy to set up your first personalization experiences.

Fast and friendly support.

You can start measuring quality signals even before conversions. Review collected by and hosted on G2.com.

Load times for GA reports.

Not necessarily the right contacts for intent leads. Review collected by and hosted on G2.com.

We have loved uncovering visitors from our website and filling a funnel gap with this tool as well as automating prospect data to our CRM. With outstanding support, we have easily been able to connect our CRM (Salesforce) and send leads and target accounts to our sales teams to follow up. Onboarding and beyond has been faultless. They truly took time to uncover our needs and have even been able to pivot to make some development changes to ensure they covered what we wanted. I wouldn't hesitate to recommend it. Review collected by and hosted on G2.com.

Some of the mapping to Salesforce doesn't quite go far enough yet, but I have a feeling they will fill those gaps soon. Be great to have an integration to our Marketing Automation (Pardot) so we have a few more options prior to sales assignment. Review collected by and hosted on G2.com.