WBD offers you frameworks that allow you to follow a certain flow when giving e.g. demos or negotiating contracts etc. They offer a lot of helpful tips and tricks, without offering a fully-fledged script on how to approach those parts as an AE. Which is very beneficial because you can still add your personal touch to their frameworks.

La simplicité de la méthode d'enseignement, l'actualité de celle-ci et la manière de la fonder sur des exemples réels, didactiques et compréhensibles pour nos clients.

Lots of actionable concepts, that I could immediately use with my team. I like the "RingRing exercices". This is something we should do more in my current company. I like the "how to frame good questions". I now totally changed the way I'm doing my 1-1, asking more questions and giving less "advice". Thanks !