Avis sur Other Epsilon Products

Our team requires predictive analytical features that analyze historical customer interaction information to predict behavioral patterns. Automatic personalization engines would enable dynamic customer engagement across every touchpoint when implemented within a system. Epsilon CORE ID provides advanced identity resolution capabilities that join various data points from different contact channels into complete profiles of individual customers. Through its advanced segmentation tools, the platform achieves targeted communications by using behavioral patterns along with demographic information. Through continuous data synchronization, the system delivers current information customer information within each interaction point as encrypted data handling buildup trust through adherence to regulatory requirements. Avis collecté par et hébergé sur G2.com.

The present template framework within the reporting interface requires improved customization features to help users generate data visualizations according to precise presentation needs. Because of occasional system processing time constraints for substantial customer database updates, real-time personalization may experience temporary disruptions. Avis collecté par et hébergé sur G2.com.

The platform system displays campaigns so they receive solid viewing opportunities because it positions ads directly in front of relevant customers. Everything from ad group setup to performance evaluation can now effortlessly fit under one simplified interface for smooth operations. Powered by genuine customer purchasing experiences along with store traffic behavior monitoring, it provides precise targeting insights to eliminate guessing your audience's profile. You can adjust your ads in near real time through the analytics features for instant modifications of your marketing performance. Organizations benefit from a single dashboard that reduces time wasted when moving between different marketing platforms. Avis collecté par et hébergé sur G2.com.

Custom reports sometimes take longer to load than average. The situation does not create significant problems because the system automatically fixes itself before causing performance disruptions. Avis collecté par et hébergé sur G2.com.

I really loved the capabilities of the ERP netwrok for target focused marketing and also it is east to integrate from other marketing tools and campaign maangement capability is quite useful Avis collecté par et hébergé sur G2.com.

The current reporting capabilities needs to be improved and made easier to use. Also the onboarding training of the tool takes significant time Avis collecté par et hébergé sur G2.com.

Epsilon, as a part of Publicis group has a massive omnichannel network to provide a plethora of retail platform. It's targeting is very unique with over 75% hit rate.

Excellent for CPL campaign and sales leads. Avis collecté par et hébergé sur G2.com.

It doesn't have 100% protected exclusion filter. Specially for age restricted campaigns like alcohol or tobacco, you need to use 3PL network to keep your brand safe. Need to be 100% safe for all brands. Avis collecté par et hébergé sur G2.com.

Epsilon CORE ID est particulièrement efficace pour assembler et intégrer les données des clients à travers divers points de contact. Cela me permet d'obtenir une image complète de chaque client. Avis collecté par et hébergé sur G2.com.

Joindre deux ou plusieurs profils clients de différents canaux peut être difficile et réduire l'efficacité des processus de personnalisation. Avis collecté par et hébergé sur G2.com.

Good personalization: the platform use data of consumers and help to improving conversion rates. Avis collecté par et hébergé sur G2.com.

High cost: it's hard to small companies with limited budgets. Avis collecté par et hébergé sur G2.com.

Reach out to the customers who are most likely to buy Avis collecté par et hébergé sur G2.com.

Nothing much, wish it had better dashboards Avis collecté par et hébergé sur G2.com.

From my perspective, Epsilon offers some pretty cool features. I've learned to love their data analytics capabilities, which have helped tailor our marketing strategies. Their integration options are also a fantastic, allowing us to seamlessly connect various internal and external marketing tools and channels. Additionally, their personalized email marketing solutions have significantly improved our customer engagement rates, which has been a huge plus for our business outreach efforts. Avis collecté par et hébergé sur G2.com.

Despite its robust data capabilities and integration features, Epsilon can be quite challenging to navigate at first. This steep learning curve is a significant barrier, especially when onboarding new employees. Furthermore, I've found that their customer support sometimes lags, which can be frustrating when immediate issues arise that need prompt resolution, like crisis management. These factors can hinder the overall effectiveness of using their service for streamlined marketing efforts but once comfortable, a lot of people seem to be proficient at it (or at least from my perspective). Avis collecté par et hébergé sur G2.com.

The product narrative and interface are good Avis collecté par et hébergé sur G2.com.

The realness of what the product does isn't materialised in many geographies Avis collecté par et hébergé sur G2.com.

Ma méthode préférée pour maintenir les données des clients est de visualiser les données afin de prendre facilement des décisions commerciales d'un point de vue développement. Avis collecté par et hébergé sur G2.com.

Je suis mécontent de la méthode de rapport qui rend souvent la plateforme difficile à utiliser et complexe, ce qui entrave la croissance et le développement de mon entreprise. Avis collecté par et hébergé sur G2.com.