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Ability to elaborate tons of data from adserver and the visibility on performance across all of digital marketing channels. This helps a lot our decisions on budget allocation and campigns optimization. Avis collecté par et hébergé sur G2.com.
Initial set up of the tool a little bit tricky. Sometimes there are some lacks on data received from our adserver but the VIQ support team is ready to help.
Unfortunately not everything is automated (e.g. programmatic/dynamic costs) and we had to study a workaround to upload some data manually.
Feature that sends re-attributed conversions to DSPs worked not properly during last year. Avis collecté par et hébergé sur G2.com.
The algorithm and expansive partnership with major publishers. Avis collecté par et hébergé sur G2.com.
Delayed support from tech team potentially due to timezone differences. Outdated UI that requires constant refresh to get to latest data output Avis collecté par et hébergé sur G2.com.
Excellentes perspectives sur ce qui motive et ce qui ne motive pas la performance. Le fait que vous puissiez approfondir jusqu'au niveau le plus granulaire est également un avantage clé. Avis collecté par et hébergé sur G2.com.
Ma seule critique est que l'interface peut parfois être légèrement lente. Avis collecté par et hébergé sur G2.com.
L'aide pratique de l'équipe de mise en œuvre et de gestion de compte de Visual IQ. Avis collecté par et hébergé sur G2.com.
Le processus de mise à jour des modifications découvertes dans la plateforme Visual IQ. Avis collecté par et hébergé sur G2.com.
There is nothing great yet as we still don’t have the platform working. Avis collecté par et hébergé sur G2.com.
We were sold in on its ease of use.....Not a simple tool. Requires a very heavy touch approach. Constant missed milestones. Worst vendor implementation I have ever been a part of. Avis collecté par et hébergé sur G2.com.
- User Experience
- Flexibiliy in the integration with other platforms
- Possibility to plan customised scenarios for the future Avis collecté par et hébergé sur G2.com.
- Sometimes the platform is quite slow
- Daily Refresh sometimes does not get updated automatically
- The path to conversion interface is not customisable (filters such as: brand, publisher,...) Avis collecté par et hébergé sur G2.com.
It was really interesting to see post campaign how all the media contributed to the overall KPI delivery Avis collecté par et hébergé sur G2.com.
The customer service left a little to be desired sometimes. There was a lot of data digestion that needed to happen and there were often hiccups with uploading Avis collecté par et hébergé sur G2.com.
VIQ has a solid reputation, so there is no need to defend their data, findings or methodology. Avis collecté par et hébergé sur G2.com.
Their technology is somewhat antiquated and inflexible. You are paying a premium for their reputation, since they really don't have an innovative solution relative to others in the market. Avis collecté par et hébergé sur G2.com.
Nothing is good about this service. They cannot even obtain their own data. Avis collecté par et hébergé sur G2.com.
The lies that were told to my client, which included API integrations which they did not have which we had to provide data to them for their service to work. When problems arose, they would blame other people and on calls the advisor would speak over you instead of listening. Avis collecté par et hébergé sur G2.com.
