Meilleures alternatives à AppNexus Marketplace les mieux notées
Avis sur 14 AppNexus Marketplace

forte console, robuste, connectée à de nombreux DSP Avis collecté par et hébergé sur G2.com.
trop grand, plus de personnalisations mineures, pas de CPL Avis collecté par et hébergé sur G2.com.
The main use that I get out of APN is pixel creation and monitoring. I find the process of creating a pixel extremely smooth and simple. All pixels are easy to find with the search function and having the columns for "loads last 12 hours", "last load" and "created" make tracking the pixels extremely simple. Avis collecté par et hébergé sur G2.com.
The one issue I have run into many times is finding advertisers with short names or that are created with abbreviations. I find sometimes the search suggestions will minimize and I cannot select the correct advertiser. Avis collecté par et hébergé sur G2.com.
Pixel creation in AppNexus is extremely useful and versatile. We would mainly use the Appnexus platform to utilize the pixel suite, which managed over 1000 pixels for our company. It was incredible easy to search for the pixel in the suite and the pixels could then be applied for a number of different uses. Avis collecté par et hébergé sur G2.com.
As an SSP, the lack of transparency in the buying process was rather frustrating. I found that compared to other SSPs the pricing and bidding process was a bit confusing in AppNexus. It's also a complicated platform for utilizing PMPs in other DSPs. I've had a number of campaigns run into issues do to the setup process in AppNexus. Avis collecté par et hébergé sur G2.com.
I love the three levels built into the campaign. Compared to other SSPs, this provides a level of security in spend and impression counts, which provides a sense of safety and peace of mind when leaving the campaign to run. Avis collecté par et hébergé sur G2.com.
I dislike the fact that a few small changes/additions could be made to improve overall efficiency. Examples include allowing us to edit LI cap spends from the LI page, allowing a search under Inventory Targeting lists. Avis collecté par et hébergé sur G2.com.
I really like the way that the app makes it easy to make deals and to manage inventory. Avis collecté par et hébergé sur G2.com.
I would rather have the design of the app changed in a way that is easier to understand. Avis collecté par et hébergé sur G2.com.

convivial et offre la meilleure solution pour le retour Avis collecté par et hébergé sur G2.com.
AppNexus DSP n'est pas si courant, donc il est difficile d'intégrer certaines agences. Avis collecté par et hébergé sur G2.com.
We have been able to find the appropriate advertisers and eliminate quite a few we’ve found to be unfavorable. Avis collecté par et hébergé sur G2.com.
A handful of our deals weren’t seen before our cutoff; however, in fairness, the error was likely on our side. Avis collecté par et hébergé sur G2.com.
It offers great tools for publishers to access additional budgets via programmatic. You can blacklist, set floorprices, and get reportings as you wish. Avis collecté par et hébergé sur G2.com.
It could offer more transparency in who is buying and for which price. Obviously, they want to get their share, but more insights into bid price and paid price as well as lost opportunities would be great. Avis collecté par et hébergé sur G2.com.

Facile à utiliser, bonne connexion avec d'autres DSP. Bons ciblages comme Dell. Avis collecté par et hébergé sur G2.com.
Problèmes avec le RGPD et Google, grand impact sur les revenus. Avis collecté par et hébergé sur G2.com.