Reseñas y detalles del producto de Yahoo AdTech DSP

La interfaz de usuario y la experiencia de usuario destacan con el beneficio adicional de trabajar con propiedades de Yahoo. Reseña recopilada por y alojada en G2.com.

El rendimiento no es el mejor de todos los tiempos, especialmente con el panel durante la recuperación de datos. Reseña recopilada por y alojada en G2.com.

The campaign performance and ease of use if great and also the ability to track conversions nad reporting make a go to platfrom Reseña recopilada por y alojada en G2.com.

The cost is a bit high and the Yahoo bots that check the creatives regularly for quality and policy caused issues with clients in the past.

Like Hotjar detects it as bot traffic and are not happy about it Reseña recopilada por y alojada en G2.com.

Easy to look through on the same page for ads Reseña recopilada por y alojada en G2.com.

In metrics, the budge is not displayed on the Advertisers colums. Reseña recopilada por y alojada en G2.com.

Fácil de configurar y usar. La interfaz de usuario es sencilla de navegar con múltiples atajos y vistas previas. El soporte al cliente es amable y tienen algunas buenas ideas sobre cómo optimizar campañas. Reseña recopilada por y alojada en G2.com.

Tener que iniciar sesión todos los días, con la autenticación de dos factores. Fallos aleatorios, los informes a veces tardan un poco. No tener la opción de crear segmentos superpuestos. Reseña recopilada por y alojada en G2.com.

Verizon Media DSP is very user-friendly, has very little UI latency and is good for analytics purposes. Reseña recopilada por y alojada en G2.com.

Verizon Media DSP is sometimes laggy and takes a lot of time to fetch the required the data from reporting dashboard. Reseña recopilada por y alojada en G2.com.

The platform is really smooth to work on because of it easy go UI and also the options you get to target audience on it and navigation is super easy. Reseña recopilada por y alojada en G2.com.

We have to target the audience at all the line item levels which is time consuming. It would be really great if we can target at the campaign leave where it gets applied to all the line items, which could really save time. Reseña recopilada por y alojada en G2.com.

I like the user experience and believe that the trafficking is made simple Reseña recopilada por y alojada en G2.com.

Didn't like the inability to navigate back to campaigns easily in the dashboard Reseña recopilada por y alojada en G2.com.

Not much. The only attraction to the platform over the years is direct access to Yahoo properties including Yahoo Email. Reseña recopilada por y alojada en G2.com.

Most of the things. Have been using this platform since it was Yahoo Gemini, then Oath then Verizon and at some point hoped there was a light at the end of the tunnel for the UI/UX...alas that is not to be.

I actively ask all the sales in our agency to not use it or promote it to clients in any way. The platform is hard to use, targeting is very meh compared to things like TTD, StackAdapt, and others. The support is non-existent and feels like Verizon either needs to take it seriously or kill this product off already. Reseña recopilada por y alojada en G2.com.

easy search function when looking for audiences or inventory Reseña recopilada por y alojada en G2.com.

forecasting feature often does not work, making it difficult to understand how much one can spend on an ad campaign Reseña recopilada por y alojada en G2.com.

Native is what theyre best at. and there is so much reach across many of their O&O Reseña recopilada por y alojada en G2.com.

Not integrated well with Google, which can make tapping into their ad server difficult Reseña recopilada por y alojada en G2.com.