Pros y Contras de Taboola

Nada en absoluto. Son estafadores inútiles. Reseña recopilada por y alojada en G2.com.

La cuenta fue hackeada o Taboola cometió un error y estaba ejecutando las cuentas equivocadas en mi cuenta. Tuve que eliminar todos mis métodos de pago para detener la pérdida. Perdí casi $300 en un abrir y cerrar de ojos. He estado esperando que el servicio al cliente responda durante 1 mes y 2 días. La única respuesta fue pedir el ID de la campaña en cuestión. Reseña recopilada por y alojada en G2.com.

Taboola is easy to use and the user interface is fairly intuitive. For a low price, you can get a large number of clicks and traffic to your website, though the quality of that traffic can be suspect. The Taboola team is helpful and willing to put in the time and effort to explain the platform, and provide insight into recommendations. Reseña recopilada por y alojada en G2.com.

There are some limitations with Taboola that aren't there with other vendors. For example, you can't really run your ads on a whitelist of sites, or only on sites within a certain vertical. You cannot use bid adjustments and their metrics don't include things like time on page or other on-site engagement metrics. Traffic is also of relatively low quality and your ads can show next to click-bait articles on rather low-end sites. Reseña recopilada por y alojada en G2.com.

We do like many of the publishers on Taboola. They allow you to tap into some premium Native Ad traffic. Reseña recopilada por y alojada en G2.com.

We are not a fan of Taboola's dashboard, their approval system, or their user interface. We wish we could archive campaigns. We're also not a big fan of their approval team; they can sometimes be rude. Overall, Taboola is a good alternative to Native traffic, but we hope their merge with Outbrain will be better. Reseña recopilada por y alojada en G2.com.

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La creación de anuncios es realmente dolorosa

Los informes son tediosos

El servicio al cliente es deficiente (aunque puedes hacer la mayoría por ti mismo con la herramienta de autoservicio, así que realmente no importa) Reseña recopilada por y alojada en G2.com.

Nada. No hace nada. Es completamente inútil y sobrevalorado. Reseña recopilada por y alojada en G2.com.

Todo. La plataforma en sí es lenta como un caracol. Además, si te gusta recibir muchos contactos falsos de África e India, pruébalo. Es increíblemente caro, no hace nada, y ten cuidado: si llenas una casilla incorrecta o haces clic en 'acelerado', incluso con un límite de gasto mensual de $250, te cobrará $100 al día. Completo y absoluto desperdicio de dinero: los contactos son falsos y no hay reembolsos disponibles cuando te cobran de más de manera desproporcionada. El mayor error que he cometido en los negocios en 5 años. Reseña recopilada por y alojada en G2.com.

the new audience segments are something really nice and good. Possible to play around with them a lot Reseña recopilada por y alojada en G2.com.

content creation - try A/B testing 5 creatives and 5 ad copies and handle a lot of uploading errors... you will waste a lot of time with that. They really need to implement the cross testing feature Reseña recopilada por y alojada en G2.com.

La solución publicitaria única para editores y el rendimiento para anunciantes de respuesta directa. Reseña recopilada por y alojada en G2.com.

Siendo sobrecargados en nuestra primera campaña que no gestionamos. La primera tuvo que ser gestionada por el equipo interno de Taboola. En el lado del editor, querían que firmáramos un acuerdo de un año desde el principio. Reseña recopilada por y alojada en G2.com.

Normalmente uso Taboola para analizar datos y verificar cómo están funcionando nuestras campañas. Como Analista de Marketing, no suelo subir campañas yo mismo, pero Taboola tiene una interfaz muy agradable para verificar datos de manera rápida y fácil. Reseña recopilada por y alojada en G2.com.

Todavía es un sitio web muy simple, para iniciar sesión por primera vez tu representante necesita registrarte, al menos así fue en mi caso, y tomó un tiempo. Además, aunque su simplicidad ayuda, a veces desearías tener más datos para analizar. Reseña recopilada por y alojada en G2.com.

Wide exposure for our clients across relevant sites, ability to A/B test title and images. Use information and data to help drive other marketing initiatives. Reseña recopilada por y alojada en G2.com.

The traffic that Taboola drives isn't the best. It really doesn't convert well and we've decided to slowly pull away from that platform in lieu of spending elsewhere. Reseña recopilada por y alojada en G2.com.

Its a great way to promote content across the web. Reseña recopilada por y alojada en G2.com.

the sites that they choose were highly irrelevant and we were never credited for spending large amounts of our budgets on the sites they chose. Reseña recopilada por y alojada en G2.com.