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Hootsuite ha sido una herramienta confiable para nuestra gestión de redes sociales durante los últimos 7 años. Su interfaz fácil de usar y sus amplios recursos de soporte lo hacen fácil de navegar, incluso para principiantes. Los análisis robustos de la plataforma nos permiten profundizar en nuestro rendimiento en redes sociales, proporcionando valiosos conocimientos para informar nuestra estrategia. Soporte al cliente fácilmente disponible a través de chat, gerente de contrato y foros de discusión. Reseña recopilada por y alojada en G2.com.
Aunque Hootsuite ofrece una excelente relación calidad-precio, hay algunas áreas donde podría mejorar. Los fallos técnicos ocasionales pueden ser frustrantes, especialmente cuando se trata de funciones como el etiquetado en LinkedIn y la programación de Historias de Instagram. Además, la capacidad de editar publicaciones programadas en todas las plataformas sería un ahorro de tiempo significativo. Reseña recopilada por y alojada en G2.com.

Hootesuite es muy fácil de aprender y usar. Como la única persona de redes sociales y marketing de mi empresa, me encuentro usando Hootsuite casi todos los días para publicar y ver informes sobre el rendimiento de las publicaciones. También disfruto poder responder a los mensajes de las personas en todas las plataformas dentro de Hootsuite. Reseña recopilada por y alojada en G2.com.
Hootsuite es más caro de lo que me gustaría que fuera, pero por la facilidad de uso y la cantidad de funciones, sería peor. Reseña recopilada por y alojada en G2.com.

Hootsuite is hands down the best option for agencies managing multiple accounts. Other platforms limit the number of accounts you can add, making it challenging for agencies like ours with 50+ social media accounts to find a scheduling tool that meets their needs. Reseña recopilada por y alojada en G2.com.
I’d love to see the reporting system become more user-friendly as it can take a bit of time to navigate. An Instagram grid view in the planner would also be a great addition to make it easier to visualise the grid when scheduling content. Reseña recopilada por y alojada en G2.com.
I appreciate a central hub to send social media posts from and not needing to be on each site daily at the right time and losing inevitable minutes caught up in the scroll. I use Hootsuite two to four times a week, and it's nice to know that things have been scheduled. I appreciate the metric reports, which sometimes has data I'm no longer able to access on the sites themselves. Reseña recopilada por y alojada en G2.com.
I wish Hootsuite autosaved drafts. I often forget to hit save as I'm bouncing between tabs and juggling tasks, and I am often logged out overnight before I get a chance to come back in and complete them and I am occasionally needing to rewrite and reschedule (essentially do double work). I'd like if it had a Bluesky integration. Reseña recopilada por y alojada en G2.com.

One of the most helpful tools Hootsuite provides is analytics on your socials. I don't even know all of the data I can pull yet, because there are so many different options to choose from based on what you need. I also really appreciate Hootsuite's insights. Hootsuite has many different educational pieces to learn from and grow. It also recommends time and date for posting which I have found to be super helpful. Reseña recopilada por y alojada en G2.com.
I have only been using Hootsuite for a month and I do only have one thing I "dislike." 1. You cannot give your posts an internal name on Hootsuite so they show up as the caption which can make it a bit confusing when you have multiple posts per day. 2. I wish that if you are posting the same post to different platforms that instead of breaking them out individually once they are scheduled, you could still go in and edit the caption or photo once instead of doing it for each post. Reseña recopilada por y alojada en G2.com.
I like that Hootsuite allows you to have peace of mind when managing social media, you don't have to worry about posting something at a certain time. For example, our "Happy Holidays" posts can go out when nobody is in the office. It's easy to use and to post across multiple platforms at once. I use it frequently for managing our social media platforms and it's a great tool to save time and ensure all your posts are consistent. Reseña recopilada por y alojada en G2.com.
The interface is a bit confusing and I think they're is too much white space; I preferred when the website was more colorful. It seemed more easy to navigate that way. The homescreen seems to be overwhelming. Also, I wish tagging was a bit easier. On LinkedIn, I have a hard time finding people and businesses I want to tag. Reseña recopilada por y alojada en G2.com.
Hootsuite is easy to use to manage multiple social media accounts and the only service which has reliably posted to all our platforms. I rarely run into something Hootsuite can't do; and when I do, it's clear. I don't spend precious time puzzling over whether I can do something through this platform. Being able to schedule stories, reels, and more has taken social media from a once a day task for our small nonprofit to a once weekly task! Reseña recopilada por y alojada en G2.com.
There is no ability to use trending audio, add stickers, etc to things posted through HootSuite. This is probably a limitation more through Meta than anything else, but it does limit some kinds of utility for us. Reseña recopilada por y alojada en G2.com.
I love how simple it is to plan ahead with social posts across all platforms. You only need to create the post once and can schedule it way in advance - so that you can get all of your work done at once and then not worry about it later. The platform is intuitive and easy to use, which is a bonus, and I enjoy being able to track analytics. This system is all you need to effectively run social media for business. Reseña recopilada por y alojada en G2.com.
One thing I don't love about using Hootsuite is not being able to schedule ahead a singular post for multiple postings. For example, if I want to schedule a photo to be posted once a week for a month, I have to schedule ahead the post for one day, then go in and make the post again (or duplicate it) and schedule it for another day, and so on. I would love to be able to schedule a post to send at multiple days and times. Reseña recopilada por y alojada en G2.com.

Una herramienta muy fácil de usar y rentable para la mayoría de las empresas que buscan trabajar en redes sociales y escucha social. La facilidad de configuración y las designaciones del equipo son muy simples y amigables para el usuario. El soporte es muy rápido y efectivo (SI) alguna vez los necesitas. La herramienta ha resistido la prueba del tiempo (diseñada inicialmente como un competidor directo de Tweetdeck "Hoot"), pero fue lo suficientemente astuta como para expandirse a muchos más casos de uso que un "caballo de un solo truco". Esta es una herramienta que usamos diariamente para programar contenido y atraer a las audiencias de nuestros clientes. Reseña recopilada por y alojada en G2.com.
Algunos de los elementos de tamaño de los medios se sienten impuestos a nivel de plataforma en lugar de las restricciones nativas de la plataforma. Reseña recopilada por y alojada en G2.com.
I like the convenience of scheduling posts in advance for several different kinds platforms. It's also nice to see the social score for the week, so I can reflect on my performance. Hootsuite offers a robust database of information for social media from ideas on how to up your engagement to articles about trending topics of how to use the platforms. Reseña recopilada por y alojada en G2.com.
I find myself often posting to Instagram directly since there's additional features that I can use in the app which are unavailable through Hootsuite. Story publishing is one of them. They claim it's possible via the mobile app, but I haven't been abel to get the mobile app working for me. Also, adding a location can really boost your posts and that is not available via Hootsuite. Reseña recopilada por y alojada en G2.com.