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I like the depth of the analytics across all platforms. It is also a very easy platform to use. Reseña recopilada por y alojada en G2.com.
Scheduling posts does not always work and when it does, it takes 10-15 minutes for the posts to show. There is also no way to add links, account mentions, or product tags to stories. There is also a limit smaller than what Instagram offers, for how many photos and product tags you can add to posts. Reseña recopilada por y alojada en G2.com.
Me gustan varias características. Las opciones principales de publicación en redes sociales son fáciles de usar. OwlyWriter AI me ayuda cuando tengo un bloqueo de escritor y quiero crear contenido para mi negocio. El botón de duplicar publicación es muy útil cuando quiero compartir el mismo contenido varias veces durante el mes siguiente. La biblioteca de medios me permite compartir otras imágenes con mi contenido para renovar fácilmente mi contenido perenne. Reseña recopilada por y alojada en G2.com.
No es asequible. Aunque tengo clientes para apoyar el gasto, otros propietarios de pequeñas empresas (específicamente solopreneurs o microempresas) pueden no tener los fondos para esta aplicación. La sección de anuncios es excelente pero puede no ser útil para empresas más pequeñas. Reseña recopilada por y alojada en G2.com.

Publicar cada día ya no es estresante, ya que tengo el pie de foto copiado automáticamente y el contenido descargado en ese momento a mi galería para subirlo en ese momento. Es un proceso fluido que puedo hacer sin preocupaciones. ¡Las capacidades de SEO incorporadas en la herramienta son súper impresionantes! Reseña recopilada por y alojada en G2.com.
Instagram tiene una función donde puedes publicar de 2 a 20 imágenes como una publicación en carrusel. Aparentemente, Hootsuite tiene permiso para subir solo hasta 10 imágenes a Instagram. Esto puede ser un inconveniente, considerando que el algoritmo de Instagram prefiere cuentas que publican carruseles con más de 10 imágenes. Reseña recopilada por y alojada en G2.com.
I like that Hootsuite allows me to focus on exactly what I need to do, without any confusing additional features. If I need to schedule content, in bulk or one by one, I can easily do so. If I want to check in on one account on every platform or just one, I can do that. Typically I work alone, but if necessary I can give access to another person or an intern and they can easily catch-on with minimal supervision so it's simple to implement for each client. All in all, it makes my job easier since I use it on an eaily basis. If I've ever had issues with integrations, I've been able to chat with customer support to resolve my problem. Reseña recopilada por y alojada en G2.com.
I dislike the price structure that has changed over time but I understand why it has. I also wish I had more flexibility when pulling stats for analytics on each platform that I use. I also would like to be able to pull the number of retweets from X, but it's not offered in that report. Reseña recopilada por y alojada en G2.com.
Hootsuite is able to bring and present data in a way that we can review our performance in multiple views, which helps us monitor our progress. Scheduling is easy to use and it now has tiktok included so we can organise and plan our posts from one central place rather than going into each app natively. They also send resourceful emails which i enjoy. Reseña recopilada por y alojada en G2.com.
Sometimes the analytics area can look a little outdated. It could probably do with a refresh in terms of UX. AI also has a bit to go to be actually properly useful. Reseña recopilada por y alojada en G2.com.
Hootsuite has been a great tool for me as the Social Media Manager for 101 Mobility of Greater Philadelphia. It’s great for me to post all our content in one spot and have it be shared to all our platforms rather than me switch back and forth constantly. I also really like how the content calendar organizes everything in one spot. Reseña recopilada por y alojada en G2.com.
I do think the analytics section is not very reliable and I still prefer to check individual platforms to see how it is performing. Reseña recopilada por y alojada en G2.com.
Disfruto mucho la capacidad de desglosar la información por aplicación, no solo al publicar sino también al ver estadísticas y medir el progreso. Como una empresa con múltiples colaboradores, el calendario ayuda a todos a estar al tanto de lo que se publica, dónde y cuándo. Reseña recopilada por y alojada en G2.com.
Últimamente, mi queja con Hootsuite es cómo a veces tu publicación programada no se publica. Mostrará un mensaje de error y tal vez se publique en la siguiente media hora. Cuando esto sucede, también te da la impresión de que se publicó dos veces, incluso cuando no lo hizo. Esto me confunde mientras trato de averiguar cuántas veces hemos publicado en un día determinado.
Sería bueno poder simplemente eliminar esos duplicados después del hecho. Reseña recopilada por y alojada en G2.com.
All in all, hootsuite has a range of features such as the calendar, analytics, 'listening' which are very useful in improving our understanding of our results and customer base. Its easy to use and each time we've had any issues, customer service has been responsive for us so no complaints there. Reseña recopilada por y alojada en G2.com.
The only downside is i feel like posting stories can be a little clunk or not entirely functional. The in-app editing software can also be a little slow for me too. Reseña recopilada por y alojada en G2.com.
I like that you can see the multiple channels for each of your socials. The planner aspect is super helpful as I schedule weeks' content across 3 campaigns, varying channels, etc. It is great to see what is happening and help plan my time accordingly. These features allow me to implement my social media strategies and integrate them across platforms. I use it once a week to plan things, more so if I am due to be on holiday and can be stress-free knowing that all my planning is taken care of. Reseña recopilada por y alojada en G2.com.
The login is a little janky. I also find the 'Stream' and 'Boards' sections confusing and opt not to use them much because of this. Some areas are not easy to use such as those I just mentioned. I do not see clearly how to use it to implement customer support when required. Reseña recopilada por y alojada en G2.com.
Hootsuite helps so much in making sure things are consistent between social channels. What once was an arduous task of scheduling posts one by one with every social channel, is now just a one and done. The UI is easy to navigate and the calendar view makes it easy to see what's on the agenda thanks to the holidays populating the tabs. Hootsuite makes it easy to post a few times a week or even daily. Reseña recopilada por y alojada en G2.com.
Sometimes it's hard to refresh the Inbox portion, and there's currently no way to select multiple Inbox messages at a time. I want to be able to select and set to 'resolved' but in order to do that, I'd have to do it one by one. Reseña recopilada por y alojada en G2.com.