What are marketing automation features?

Zoho Marketing Automation is equipped with the finest marketing features enabling businesses of any size to go-to-market instantly. Here are a few feature highlights from Zoho Marketing Automation. 1. Multichannel Marketing - Engage with your prospects and customers on their preferred channels be it Email, SMS, Website, Social Media or even Offline channels. 2. Lead Management - Comprehensive lead management dashboard to manage your leads right from acquisition to conversion. 3. Journey Orchestration - Curate personalized journeys for your users/leads to nurture them without breaking communication. 4. Web Behavioural Tracking - Track, measure and optimize your website performance for harnessing quality leads. 5. Marketing Planner - Stay on track with your marketing strategies and budget with the super productive planner, collaborate with your team members, and measure your ROI. 6. Ecommerce - Create a unique shopping experience for your customers by connecting your e-store. Learn and try more of Zoho Marketing Automation's features from this link. https://www.zoho.com/marketingautomation/features.html