How is QuickBooks Online being used to enhance operational efficiency and user experience in its specific field?

QBO can enhance operational efficiency through the automation of bank feed transaction acceptance (using rules) and recurring invoices and sales receipts that go out to your customers on a regular schedule, among other things. The user experience is constantly being updated with new tools, easier to use sectors and customizable reports so you can utilize your financial information in many different ways to make informed decisions about your business.

It allows for a rapid automated close linked directly to each of our bank accounts and credit cards, including BILL/Divvy.