With Brand24, I love the ability to create multiple projects, have multiple users with various levels of access, the ability to track and sort mentions based on the author's influence/relevance/popularity, sentiment, source of post (IG, FB, blogs, etc.) I'm able to compile a quick and concise report for my company that outlines our social media data for the month, and also easily compare data to previous months to build a steady baseline and projections for growth month to month, year to year.

They analytics which I use to generate more business and make adjustments to plan

I love the layout, it makes it easy to use and has great flow to it. Everything is right there for you to see and is perfect for those wanting something that is easy on the eyes while also being very informative.