Compare Surfer and Yoast 
At a Glance
Market Segments
Small-Business (93.2% of reviews)
Small-Business (82.0% of reviews)
Entry-Level Pricing
Starting at $79.00
$99.00 Per Year
Surfer
Star Rating
(532)4.8 out of 5
Market Segments
Small-Business (93.2% of reviews)
Entry-Level Pricing
Starting at $79.00
Browse all 3 pricing plansYoast
Star Rating
(186)4.5 out of 5
Market Segments
Small-Business (82.0% of reviews)
Entry-Level Pricing
$99.00 Per Year
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Yoast excels in its SEO Auditing capabilities, with a score of 8.6, while Surfer's score of 9.1 indicates a stronger performance in this area, particularly with features like "SEO Change Tracking" which users find beneficial for monitoring their SEO efforts over time.
- Reviewers mention that Surfer's "Content Insights" feature stands out with a score of 9.2, providing detailed analysis that helps users optimize their content effectively, whereas Yoast's score of 8.6, while still strong, does not offer the same depth of insights.
- G2 users highlight that Surfer's "Competitor Analysis" feature is particularly robust, scoring 8.9, which allows users to benchmark their performance against competitors, while Yoast's lower score of 7.6 suggests it may not provide as comprehensive a view in this area.
- Users on G2 report that both products have similar ease of use, each scoring 9.3, but Surfer's slightly higher score in "Ease of Setup" (9.4) indicates that new users may find it easier to get started compared to Yoast's score of 9.0.
- Reviewers mention that Surfer's "Data Visualization" feature, scoring 8.6, is praised for its clarity and effectiveness in presenting SEO data, while Yoast's score of 7.7 suggests it may not be as visually intuitive for users looking to analyze their SEO performance.
- Users say that while both products offer AI capabilities, Surfer's "AI Text Generation" feature scores higher at 8.1, providing users with more advanced tools for content creation compared to Yoast's score of 7.6, which may limit creative options for some users.
Featured Products
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SEO Tools
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Pricing
Entry-Level Pricing
Surfer
Essential
Starting at $79.00
Everything you need to start optimizing your content
- Track 200 pages across your sites
- Write & optimize 30 articles / month
- Generate 5 ready-to-rank articles / month
Yoast
Yoast SEO Premium
$99.00
Per Year
The #1 WordPress SEO plugin. We walk you through every step: no need to be or hire an SEO expert.
- Optimize for keywords, keyphrases and synonyms, related keywords and all word forms.
- See how your snippets will look in search and social media.
- Unlock more real-time analysis, tools and insights.
Free Trial
Surfer
No trial information availableYoast
No trial information availableRatings
Meets Requirements
9.3
308
9.0
128
Ease of Use
9.3
314
9.1
132
Ease of Setup
9.3
142
8.7
53
Ease of Admin
9.4
120
8.7
44
Quality of Support
9.4
271
8.5
93
Has the product been a good partner in doing business?
9.6
115
8.3
38
Product Direction (% positive)
9.2
269
8.7
122
Features by Category
SEO Auditing & Monitoring
7.7
158
8.2
63
9.1
189
8.6
67
8.1
156
7.6
58
8.2
160
8.4
62
SEO Content & Rankings
7.0
167
7.5
79
8.6
229
7.8
91
Feature Not Available
7.9
76
8.1
172
7.8
58
9.2
202
8.5
67
SEO Reporting
8.9
220
7.5
76
8.6
198
7.6
64
8.0
155
7.0
57
7.5
115
7.0
59
Generative AI
8.2
50
Feature Not Available
7.7
49
Feature Not Available
Categories
Categories
Shared Categories
Surfer and Yoast are categorized as SEO Tools
Unique Categories
Surfer has no unique categories
Yoast has no unique categories
Reviews
Reviewers' Company Size
Surfer
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Yoast
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
36.8%
Health, Wellness and Fitness
4.4%
Computer Software
4.2%
Writing and Editing
3.8%
Online Media
3.8%
Other
47.0%
Marketing and Advertising
27.7%
Information Technology and Services
12.5%
Computer Software
7.6%
Education Management
4.3%
Writing and Editing
2.7%
Other
45.1%
Most Helpful Reviews
Surfer
Most Helpful Favorable Review
Matt B.
Verified User in Marketing and Advertising
The content editor makes writing SEO focused content super easy. It's almost cheating!
Most Helpful Critical Review
Verified User in Retail
Not for people who don't need research-based, in-depth articles.
Yoast
Most Helpful Favorable Review
Verified User in Computer Software
I really appreciate the SEO capabilities on the Yoast Plugin as it brings awareness to me as to what needs to be changed on each web page. It's easy to use, easy to set up, and user friendly throughout the process from onboarding to effective usage.
Most Helpful Critical Review
Robb A.
Verified User in Health, Wellness and Fitness
Yoast tries too hard to sell you products that you more than likely don't need. They work very hard at selling you their Premium SEO package or more specific SEO packages that in many cases are redundant or are not as good as their competition. The internal...
Matt B.
Verified User in Marketing and Advertising
The content editor makes writing SEO focused content super easy. It's almost cheating!
Verified User in Computer Software
I really appreciate the SEO capabilities on the Yoast Plugin as it brings awareness to me as to what needs to be changed on each web page. It's easy to use, easy to set up, and user friendly throughout the process from onboarding to effective usage.
Verified User in Retail
Not for people who don't need research-based, in-depth articles.
Robb A.
Verified User in Health, Wellness and Fitness
Yoast tries too hard to sell you products that you more than likely don't need. They work very hard at selling you their Premium SEO package or more specific SEO packages that in many cases are redundant or are not as good as their competition. The internal...
Discussions
Can NLP be more clearly incorporated into the content editor?
2 comments
TN
Hello Nikolai! Great question :-) Traditional audit is based on the frequency and commonness of keywords among competitors. With NLP we pass the content to...Read more
how to write content
2 comments
TW
Surfer make it so easy to use and improves content 100%
Thanks Surfer,
Pro Cars Woking
www.procarswoking.comRead more
How to measure ROI?
1 comment
BS
1. Track visitor click-through rates: The first step in measuring ROI on SurferSEO is to track the number of visitors that click through to your website from...Read more
How can we go beyond Yoast?
4 comments
HN
Well, To go beyond Yoast SEO is probably dangerous. However, try not to optimize too much, as you'll end up making engines happy and not readers. Focus on...Read more
What can Yoast do?
2 comments
ST
The text mentions two websites: "surftware.com" and "sahconn.com."Read more
What is Yoast software?
2 comments
AG
Yoast is an app that helps you add SEO to your Wordpress site/blog. Very helpful if you don’t know much about thatRead more
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