Compare OptiMonk and OptinMonster 
At a Glance
Market Segments
Small-Business (82.9% of reviews)
Small-Business (69.9% of reviews)
Entry-Level Pricing
Free Per Month
No pricing available
OptiMonk
Star Rating
(156)4.8 out of 5
Market Segments
Small-Business (82.9% of reviews)
Entry-Level Pricing
Free Per Month
Browse all 4 pricing plansOptinMonster
Star Rating
(98)4.4 out of 5
Market Segments
Small-Business (69.9% of reviews)
Entry-Level Pricing
No pricing available
Learn more about OptinMonsterSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that OptinMonster excels in its Lead Builder feature, scoring 9.0, which allows for effective lead generation through customizable forms. In contrast, OptiMonk, while offering a solid platform, does not have a specific score for this feature, indicating it may not be as robust in this area.
- Reviewers mention that OptiMonk shines in Quality of Support, with a score of 9.7, highlighting their responsive customer service. Users on G2 have noted that OptinMonster's support, scoring 8.6, can be slower in response times, which may impact user experience.
- G2 users indicate that OptinMonster's Ease of Setup is rated highly at 9.1, making it user-friendly for beginners. Conversely, OptiMonk's score of 8.9 suggests a slightly more complex setup process, which some users find less intuitive.
- Reviewers mention that OptiMonk's Personalization Engine is particularly strong, scoring 9.4, allowing for tailored user experiences. In comparison, OptinMonster's personalization features, while effective, do not reach the same level of customization, as indicated by its lower scores in related areas.
- Users say that OptinMonster's A/B Testing capabilities are robust, with a score of 9.2, enabling effective optimization of campaigns. OptiMonk, however, has a higher score of 9.0 in this area, suggesting it may offer more advanced testing options that some users prefer.
- Reviewers mention that OptinMonster's Pop-Up Types score of 9.4 indicates a wide variety of options for engaging visitors, which is a significant advantage for marketers. OptiMonk's score of 8.5 suggests fewer options, which may limit creativity in campaign design.
Pricing
Entry-Level Pricing
OptiMonk
Free
Free
Per Month
- Max 10,000 pageviews / month
- Max 1 domain
- All features
OptinMonster
No pricing availableFree Trial
OptiMonk
Free Trial is available
OptinMonster
No trial information availableRatings
Meets Requirements
9.3
101
8.6
69
Ease of Use
8.9
106
8.7
70
Ease of Setup
8.9
51
9.1
43
Ease of Admin
9.1
48
9.2
39
Quality of Support
9.7
103
8.6
62
Has the product been a good partner in doing business?
9.5
48
8.8
36
Product Direction (% positive)
9.4
94
8.8
66
Features by Category
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
8.6
7
Not enough data
9.3
7
Not enough data
9.5
7
Not enough data
Templates
9.7
6
Not enough data
9.8
8
Not enough data
9.6
8
Not enough data
Personalization
9.6
8
Not enough data
9.8
8
Not enough data
10.0
5
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.7
6
Not enough data
9.5
7
Not enough data
10.0
6
Not enough data
Multichannel
9.6
8
Not enough data
Feature Not Available
Not enough data
9.3
7
Not enough data
Administration
10.0
5
Not enough data
8.1
6
Not enough data
9.7
5
Not enough data
8.3
6
Not enough data
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Retargeting
9.2
20
Not enough data
8.9
22
Not enough data
9.6
18
Not enough data
8.8
23
Not enough data
9.1
17
Not enough data
8.4
17
Not enough data
9.0
22
Not enough data
Design and Customization
8.7
50
8.7
26
8.6
53
9.4
29
9.0
49
8.5
25
8.7
50
8.8
28
Campaigns
8.9
44
8.9
26
9.0
43
9.3
25
9.0
35
8.6
24
8.5
42
8.7
26
Integrations
8.6
33
8.3
25
8.6
23
7.6
14
8.8
31
8.2
17
9.0
24
8.1
16
Generative AI
Feature Not Available
7.7
8
Lead Monitoring
9.0
23
|
Verified
Not enough data
9.0
25
|
Verified
Not enough data
8.9
22
|
Verified
Not enough data
Data Capture
9.5
23
|
Verified
Not enough data
9.6
27
|
Verified
Not enough data
8.8
18
|
Verified
Not enough data
8.9
20
|
Verified
Not enough data
Analytics
9.5
18
|
Verified
Not enough data
9.1
19
|
Verified
Not enough data
Customization
9.5
20
|
Verified
Not enough data
9.5
24
|
Verified
Not enough data
9.6
26
|
Verified
Not enough data
9.3
25
|
Verified
Not enough data
Computing
8.0
5
Not enough data
Not enough data
Not enough data
8.1
6
Not enough data
Experimental Design
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
8.7
5
Not enough data
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
OptiMonk and OptinMonster are categorized as Pop-Up Builder
Unique Categories
OptiMonk is categorized as Retargeting, Lead Capture, A/B Testing, Personalization Engines, and E-Commerce Personalization
OptinMonster is categorized as Personalization
Reviews
Reviewers' Company Size
OptiMonk
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
OptinMonster
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
13.8%
Retail
10.5%
Health, Wellness and Fitness
7.2%
Consumer Goods
6.6%
Information Technology and Services
4.6%
Other
57.2%
Marketing and Advertising
14.0%
Computer Software
14.0%
Health, Wellness and Fitness
5.4%
Non-Profit Organization Management
4.3%
Consumer Goods
4.3%
Other
58.1%
Most Helpful Reviews
OptiMonk
Most Helpful Favorable Review
Hilde L.
Verified User in Information Technology and Services
Great tool, great customer support! No matter how difficult the question, they are able to provide a working solution!
Most Helpful Critical Review
OptinMonster
Most Helpful Favorable Review
Ajayi A.
Verified User in E-Learning
The fact that I can retarget and also set Geo location targeting is what I love most about OptinMoster. They are the best. No lies
Most Helpful Critical Review
Verified User in Computer Software
Everything else. - Form fields: They ONLY allow you to collect Fullname, Email, Phone. That's it. I've never worked at any SaaS firm that would accept that. You can't even add custom fields. If you do, you NEED to know how to code. Also, once you add...
Hilde L.
Verified User in Information Technology and Services
Great tool, great customer support! No matter how difficult the question, they are able to provide a working solution!
Ajayi A.
Verified User in E-Learning
The fact that I can retarget and also set Geo location targeting is what I love most about OptinMoster. They are the best. No lies
Verified User in Computer Software
Everything else. - Form fields: They ONLY allow you to collect Fullname, Email, Phone. That's it. I've never worked at any SaaS firm that would accept that. You can't even add custom fields. If you do, you NEED to know how to code. Also, once you add...
Alternatives
Discussions
What’s required to use OptiMonk?
1 comment
Official Response from OptiMonk
OptiMonk is compatible with any kind of sites, you will only need to insert a short Javascript to the source code of your site. For Shopify, Shopify Plus,...Read more
How does the Free plan work?
1 comment
Official Response from OptiMonk
With the Free plan you are going to have an OptiMonk account in which you can manage all your campaigns. Pro features and A/B testing are not available in...Read more
What if I reach my monthly quota of unique visitors?
1 comment
Official Response from OptiMonk
First of all, we’ll send you a notification via e-mail when you reach 80% of your limit, so you’ll be noticed in time (we’ll send you another one when you...Read more
What is OptinMonster used for?
1 comment
AM
OptinMonster helps you grow your email list, leads, and sales by displaying targeted, personalized offers throughout your site. You can use OptinMonster to...Read more
How much does OptinMonster cost?
1 comment
AM
OptinMonster subscriptions start at $9 a month. You can learn more at optinmonster.com/pricing.Read more
Is OptinMonster free?
1 comment
AM
OptinMonster is a paid subscription service. We do not offer a free subscription at this time.
More details about our current pricing can be found at...Read more
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