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At a Glance
LoyaltyLion - loyalty platform
LoyaltyLion - loyalty platform
Star Rating
(348)4.6 out of 5
Market Segments
Small-Business (73.2% of reviews)
Information
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about LoyaltyLion - loyalty platform
Smile.io
Smile.io
Star Rating
(164)4.6 out of 5
Market Segments
Small-Business (90.1% of reviews)
Information
Entry-Level Pricing
Free
Browse all 4 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Smile.io excels in ease of use with a score of 9.2, while LoyaltyLion's score of 8.5 indicates a steeper learning curve for new users. Reviewers mention that Smile.io's intuitive interface makes it simple for small businesses to implement and manage their loyalty programs effectively.
  • Reviewers mention that Smile.io's quality of support is outstanding, scoring 9.6, compared to LoyaltyLion's 9.1. Users on G2 highlight that Smile.io's support team is responsive and helpful, which is crucial for businesses needing quick assistance.
  • Users say that Smile.io's loyalty engine received a score of 9.1, showcasing its robust features for creating engaging loyalty programs. In contrast, LoyaltyLion's score of 8.7 suggests it may lack some of the advanced functionalities that users find beneficial in Smile.io.
  • G2 users report that Smile.io offers superior gamification features, scoring 6.8, while LoyaltyLion scores slightly higher at 7.1. However, users mention that LoyaltyLion's gamification options are still limited compared to what Smile.io provides, which can enhance customer engagement.
  • Reviewers mention that Smile.io's integration capabilities are rated at 9.0, making it easier for businesses to connect with other tools they use. LoyaltyLion, with a score of 8.3, still offers good integrations but may not be as seamless as Smile.io's offerings, according to user feedback.
  • Users on G2 highlight that Smile.io's referral program scored 8.6, indicating a strong feature set for driving customer referrals. In comparison, LoyaltyLion's referral capabilities are less emphasized, suggesting that Smile.io may provide a more effective solution for businesses looking to leverage word-of-mouth marketing.
Featured Products
Pricing
Entry-Level Pricing
LoyaltyLion - loyalty platform
No pricing available
Smile.io
Free
Free
Browse all 4 pricing plans
Free Trial
LoyaltyLion - loyalty platform
Free Trial is available
Smile.io
No trial information available
Ratings
Meets Requirements
8.6
310
8.7
157
Ease of Use
8.6
312
9.2
159
Ease of Setup
8.5
239
9.3
149
Ease of Admin
8.8
198
9.2
111
Quality of Support
9.2
308
9.4
147
Has the product been a good partner in doing business?
9.0
195
9.4
108
Product Direction (% positive)
9.2
312
8.8
156
Features by Category
8.1
2,771
8.0
1,506
Loyalty Experience
8.7
281
9.0
139
8.6
286
8.9
140
8.5
281
8.5
139
7.8
280
8.0
140
7.2
268
6.9
137
Feature Not Available
6.9
132
Loyalty Platform
7.9
276
7.8
137
8.2
278
8.2
136
7.8
281
8.1
136
7.6
258
7.4
133
8.4
282
8.4
137
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
LoyaltyLion - loyalty platform
LoyaltyLion - loyalty platform
Smile.io
Smile.io
LoyaltyLion - loyalty platform and Smile.io are categorized as Loyalty Management
Unique Categories
LoyaltyLion - loyalty platform
LoyaltyLion - loyalty platform has no unique categories
Smile.io
Smile.io is categorized as Customer Advocacy
Reviews
Reviewers' Company Size
LoyaltyLion - loyalty platform
LoyaltyLion - loyalty platform
Small-Business(50 or fewer emp.)
73.2%
Mid-Market(51-1000 emp.)
26.2%
Enterprise(> 1000 emp.)
0.6%
Smile.io
Smile.io
Small-Business(50 or fewer emp.)
90.1%
Mid-Market(51-1000 emp.)
9.9%
Enterprise(> 1000 emp.)
0%
Reviewers' Industry
LoyaltyLion - loyalty platform
LoyaltyLion - loyalty platform
Apparel & Fashion
25.4%
Retail
21.9%
Food & Beverages
10.7%
Consumer Goods
9.8%
Health, Wellness and Fitness
8.4%
Other
23.9%
Smile.io
Smile.io
Retail
31.1%
Apparel & Fashion
14.9%
Food & Beverages
9.3%
Cosmetics
6.8%
Consumer Goods
6.8%
Other
31.1%
Most Helpful Reviews
LoyaltyLion - loyalty platform
LoyaltyLion - loyalty platform
Most Helpful Favorable Review
Liza G.
LG
Liza G.
Verified User in Marketing and Advertising

The upsides are the help documention, accompanied with the support team. It was also very easy to connect all of our platforms and the integrations were seamless. It was so simple to connect to Yotpo, Klaviyo, etc. From start to finish, connecting all of...

Most Helpful Critical Review
Verified User
G
Verified User in Arts and Crafts

Most of our pain points relate to reporting - ie. visibility on how points are earned and redeemed, and not being able to create custom reports based on customer activity. Our customers find it more difficult to use than what we originally had in place.

Smile.io
Smile.io
Most Helpful Favorable Review
Jason C.
JC
Jason C.
Verified User in Automotive

The value of any app is only as good as it's support. The smile team is not only an expert in the software, but also in loyalty strategies and best practices. They can help you avoid pitfalls and ensure you are going to meet your business goals. Loyalty...

Most Helpful Critical Review
Verified User
G
Verified User in Retail

Order-based pricing is the bane of an ecommerce owner's existence. All apps it seems now want a percentage of you revenue, rather than to be paid for the value of their service. Smile.io is no different. What's more, several of the most important...

Alternatives
LoyaltyLion - loyalty platform
LoyaltyLion - loyalty platform Alternatives
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Smile.io
Smile.io Alternatives
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Zinrelo Loyalty Rewards Platform
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Discussions
LoyaltyLion - loyalty platform
LoyaltyLion - loyalty platform Discussions
Monty the Mongoose crying
LoyaltyLion - loyalty platform has no discussions with answers
Smile.io
Smile.io Discussions
Is smile IO for free?
1 comment
Official Response from Smile.io
Smile.io offers a free plan for up to 200 monthly orders. With this free plan, commerce brands can launch a points program, a referral program with basic...Read more
What is JS smile io?
1 comment
Official Response from Smile.io
You view a breakdown of what you can do with the JavaScript SDK disabled vs enabled on Smile.io here at our help articles:...Read more
How does smile app work?
1 comment
Official Response from Smile.io
The Smile.io app works across commerce platforms Shopify, Shopify Plus, and BigCommerce by heading into their app store's and installing Smile into your...Read more