Compare Funnel and TapClicks 
At a Glance
Market Segments
Small-Business (50.3% of reviews)
Small-Business (61.4% of reviews)
Entry-Level Pricing
Free
Free 5 Clients
Funnel
Star Rating
(153)4.5 out of 5
Market Segments
Small-Business (50.3% of reviews)
Entry-Level Pricing
Free
Free Trial is available
Browse all 3 pricing plansTapClicks
Star Rating
(333)4.3 out of 5
Market Segments
Small-Business (61.4% of reviews)
Entry-Level Pricing
Free 5 Clients
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Funnel excels in Custom Reports and Dashboards with a score of 9.3, allowing for highly tailored analytics that meet specific business needs, while TapClicks, although strong, scores slightly lower at 9.1.
- Reviewers mention that Funnel's Quality of Support is notably high at 9.2, indicating a responsive and helpful support team, whereas TapClicks, while still good, has a lower score of 8.7, suggesting room for improvement in customer service.
- G2 users highlight Funnel's superior Ease of Setup with a score of 8.8, making it more user-friendly for new users compared to TapClicks, which has a score of 7.7, indicating a more complex setup process.
- Users on G2 report that Funnel shines in Data Collection with a score of 9.0, providing robust capabilities for gathering insights, while TapClicks scores 8.7, which may limit some users' data gathering needs.
- Reviewers say that Funnel's Performance and Reliability is impressive with a score of 9.1, ensuring consistent uptime and functionality, while TapClicks, although reliable, scores slightly lower at 8.8.
- Users say that Funnel's Multi-User Access feature, scoring 8.5, is effective for collaborative environments, but TapClicks offers a better score of 8.8, indicating a more flexible approach to user permissions and access management.
Featured Products
Sponsored
Reaktion
(2)
ETL Tools
Visit Website
Sponsored
Help Desk Migration Services
(166)
ETL Tools
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Pricing
Entry-Level Pricing
Funnel
Starter
Free
Begin your journey to data-driven marketing with our Starter Plan
- Get started for free with 400 flexpoints! Additional flexpoints can be purchased in the Funnel platform
- Choose from our 121 most popular connectors
- Choose from 3 destinations (Looker Studio, Google Sheets or Microsoft Excel)
TapClicks
TapClicks - TapFree
Free
5 Clients
With TapFree, you get access to our marketing data, reporting, and SEO tools, all at zero-cost. Includes up to 5 Client Licenses and Unlimited Users!
- Quickly Build Client Reports
- Automate Report Delivery
- Eliminate Manual Tasks
Free Trial
Funnel
Free Trial is available
TapClicks
Free Trial is available
Ratings
Meets Requirements
8.9
130
8.5
253
Ease of Use
8.5
133
8.5
253
Ease of Setup
8.8
92
7.7
172
Ease of Admin
8.9
90
8.5
168
Quality of Support
9.2
127
8.7
238
Has the product been a good partner in doing business?
9.2
89
9.1
163
Product Direction (% positive)
8.7
131
8.8
236
Features by Category
Metrics
9.0
66
Not enough data
8.9
65
Not enough data
8.4
43
Not enough data
8.9
42
Not enough data
8.7
41
Not enough data
8.6
53
Not enough data
8.8
53
Not enough data
9.1
68
Not enough data
9.0
40
Not enough data
Reporting
8.6
46
Not enough data
8.8
41
Not enough data
8.8
60
Not enough data
8.7
50
Not enough data
8.2
37
Not enough data
8.1
53
Not enough data
9.3
67
Not enough data
Other
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.9
70
Not enough data
8.9
55
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Administration
8.9
68
Not enough data
Feature Not Available
Not enough data
9.1
71
Not enough data
8.8
72
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Feature Not Available
Management
8.5
19
Not enough data
7.1
17
Not enough data
Functionality
8.8
18
Not enough data
8.5
19
Not enough data
8.8
19
Not enough data
8.9
19
Not enough data
8.6
19
Not enough data
Marketing Operations
8.4
70
|
Verified
8.2
131
|
Verified
9.0
77
|
Verified
8.7
165
|
Verified
7.8
36
8.2
133
|
Verified
8.5
67
|
Verified
8.8
153
|
Verified
8.3
40
|
Verified
8.2
47
Feature Not Available
8.4
19
Campaign Activity
8.5
72
|
Verified
8.6
169
|
Verified
8.7
75
|
Verified
9.1
180
|
Verified
8.2
61
|
Verified
8.1
114
|
Verified
9.0
75
|
Verified
8.9
150
|
Verified
7.9
34
8.2
117
|
Verified
7.6
35
|
Verified
7.8
38
|
Verified
Categories
Categories
Shared Categories
Funnel and TapClicks are categorized as ETL Tools and Marketing Analytics
Unique Categories
Funnel is categorized as Digital Analytics
TapClicks is categorized as E-Commerce Analytics
Reviews
Reviewers' Company Size
Funnel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
TapClicks
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
42.7%
Information Technology and Services
6.0%
Retail
5.3%
Internet
4.7%
Consumer Goods
2.7%
Other
38.7%
Marketing and Advertising
72.7%
Broadcast Media
2.6%
Hospitality
2.3%
Information Technology and Services
1.6%
Retail
1.3%
Other
19.6%
Most Helpful Reviews
Funnel
Most Helpful Favorable Review
Michael D.
Verified User in Marketing and Advertising
I like the reality the Funnel gives you both Google Analytics information and advertisement plattform information in one spot for extraordinary knowledge on how all advanced diverts are performing as far as traffic, changes and expenses. Extraordinary...
Most Helpful Critical Review
Verified User in Individual & Family Services
There is nothing I do not like about Funnel. io
TapClicks
Most Helpful Favorable Review
Jerremy N.
Verified User in Electrical/Electronic Manufacturing
It provides a concise way to showcase data among multiple sources. Widgets are easy to create and revise. Constant updates and new connections. It provides both dashboard visualizations and quick reports.
Most Helpful Critical Review
Verified User in Marketing and Advertising
Technical support is lacking. Platform does not seem to stay on top of potential data issues.
Michael D.
Verified User in Marketing and Advertising
I like the reality the Funnel gives you both Google Analytics information and advertisement plattform information in one spot for extraordinary knowledge on how all advanced diverts are performing as far as traffic, changes and expenses. Extraordinary...
Jerremy N.
Verified User in Electrical/Electronic Manufacturing
It provides a concise way to showcase data among multiple sources. Widgets are easy to create and revise. Constant updates and new connections. It provides both dashboard visualizations and quick reports.
Verified User in Individual & Family Services
There is nothing I do not like about Funnel. io
Verified User in Marketing and Advertising
Technical support is lacking. Platform does not seem to stay on top of potential data issues.
Discussions
Which advertising platforms does Funnel support?
1 comment
JL
Hi there and thank you for your question. As stated in the title, Funnel supports all, and I mean all, advertising platforms. So no matter what ad platform...Read more
Can I see data retroactively in Funnel?
1 comment
GJ
Yes. Data is backfilled (depending on the source) once you connect up a data source. For example, Google Ads data goes back to up to 2 years in the past when...Read more
Do you have custom reporting?
1 comment
Official Response from TapClicks
Absolutely! Our goal is to tell the most meaningful story, based on the needs of the person receiving the insights. We give you information you can use at...Read more
Are you a truly Unified Marketing Platform?
1 comment
Official Response from TapClicks
Yes! TapClicks is a unified marketing platform that can help you automate and streamline many marketing tasks. Here are the 4 parts of our Unified Marketing...Read more
What is TapClicks used for?
1 comment
Official Response from TapClicks
TapClicks is designed as a comprehensive, all-in-one MarTech platform that significantly streamlines the way marketers manage their operations. It's used for...Read more
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