Compare Cognito Forms and Typeform

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At a Glance
Cognito Forms
Cognito Forms
Star Rating
(81)4.5 out of 5
Market Segments
Small-Business (65.4% of reviews)
Information
Entry-Level Pricing
Free
Browse all 4 pricing plans
Typeform
Typeform
Star Rating
(809)4.5 out of 5
Market Segments
Small-Business (63.0% of reviews)
Information
Entry-Level Pricing
Free Per Month
Free Trial is available
Browse all 3 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Typeform excels in its "Survey Builder" feature, with a score of 9.1, allowing for a highly interactive and engaging survey experience, while Cognito Forms, although strong, has a slightly lower score of 8.7 in this area.
  • Reviewers mention that Typeform's "Design" capabilities are superior, scoring 9.2, which enables users to create visually appealing forms, whereas Cognito Forms scores 8.3, indicating less flexibility in design customization.
  • G2 users highlight that Cognito Forms shines in "Offline Capability" with a score of 8.5, making it a better choice for users needing to collect data without internet access, while Typeform's score of 6.7 in this area suggests limitations.
  • Users on G2 report that Typeform's "Conditional Logic" feature is robust, scoring 9.0, allowing for dynamic survey paths, while Cognito Forms scores 8.8, indicating it is still effective but not as advanced.
  • Reviewers mention that Cognito Forms offers better "Payments" integration with a score of 8.9, making it easier for users to collect payments directly through forms, compared to Typeform's score of 8.0.
  • Users say that Typeform's "Customization" options are extensive, particularly in "Personalization" with a score of 9.0, allowing for tailored user experiences, while Cognito Forms, although strong, has a slightly lower score in this area.
Featured Products
Pricing
Entry-Level Pricing
Cognito Forms
Individual
Free
Browse all 4 pricing plans
Typeform
FREE
Free
Per Month
Browse all 3 pricing plans
Free Trial
Cognito Forms
Free Trial is available
Typeform
Free Trial is available
Ratings
Meets Requirements
9.1
65
8.9
661
Ease of Use
9.0
66
9.3
665
Ease of Setup
8.9
45
9.0
382
Ease of Admin
9.0
45
8.9
346
Quality of Support
9.2
50
8.4
482
Has the product been a good partner in doing business?
9.3
40
8.7
327
Product Direction (% positive)
8.4
64
8.5
626
Features by Category
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
72
Lead Monitoring
Not enough data
8.3
66
Not enough data
8.6
65
Not enough data
Feature Not Available
Data Capture
Not enough data
8.5
65
Not enough data
9.0
62
Not enough data
8.6
57
Not enough data
8.9
62
Analytics
Not enough data
8.7
58
Not enough data
8.5
60
Customization
Not enough data
9.3
65
Not enough data
9.1
64
Not enough data
8.7
60
Not enough data
8.7
61
Not enough data
8.6
205
Survey Management
Not enough data
9.1
194
Not enough data
9.1
197
Not enough data
8.6
190
Not enough data
8.9
188
Survey Customization
Not enough data
8.8
192
Not enough data
8.6
184
Not enough data
8.5
168
Not enough data
8.1
139
Survey Insights
Not enough data
8.4
188
Not enough data
8.1
135
Not enough data
8.8
178
Not enough data
8.7
161
8.8
30
8.7
125
Customization
9.2
28
8.6
111
8.8
30
8.9
116
9.0
28
9.0
116
8.3
29
9.2
119
Additional Functionality
9.0
25
8.8
103
Feature Not Available
Feature Not Available
8.3
29
8.5
100
8.9
12
7.9
82
8.8
25
8.7
100
Categories
Categories
Shared Categories
Cognito Forms
Cognito Forms
Typeform
Typeform
Cognito Forms and Typeform are categorized as Online Form Builder
Unique Categories
Cognito Forms
Cognito Forms has no unique categories
Typeform
Typeform is categorized as Lead Capture and Survey
Reviews
Reviewers' Company Size
Cognito Forms
Cognito Forms
Small-Business(50 or fewer emp.)
65.4%
Mid-Market(51-1000 emp.)
24.4%
Enterprise(> 1000 emp.)
10.3%
Typeform
Typeform
Small-Business(50 or fewer emp.)
63.0%
Mid-Market(51-1000 emp.)
29.3%
Enterprise(> 1000 emp.)
7.7%
Reviewers' Industry
Cognito Forms
Cognito Forms
Non-Profit Organization Management
7.7%
Accounting
6.4%
Marketing and Advertising
5.1%
Education Management
5.1%
Real Estate
3.8%
Other
71.8%
Typeform
Typeform
Marketing and Advertising
12.0%
Information Technology and Services
9.3%
Computer Software
8.8%
Internet
4.2%
Education Management
3.7%
Other
61.9%
Most Helpful Reviews
Cognito Forms
Cognito Forms
Most Helpful Favorable Review
MV
Mara V.
Verified User in Non-Profit Organization Management

The best part of Cognito is the flexibility we have to create forms that cater to our specific HR processes and workflows without the hassle of having to learn to code or learn complex formulas. The templates they offer are great starting points that can...

Most Helpful Critical Review
IM
Ivaylo M.
Verified User in Events Services

Ever after they launched and FORCED all existing users to use their workflows, things became very hard to set up, and this WAS their most significant advantage ... Furthermore, the automatic notifications we spent hours on building suddenly stopped...

Typeform
Typeform
Most Helpful Favorable Review
MD
Matthew D.
Verified User in Marketing and Advertising

Just like Apple, typeform takes the simple approach of less is more. It’s extremely easy to use which makes it very user-friendly. Our conversion rates are killer since we switched over to typeform.

Most Helpful Critical Review
MT
Matthias T.
Verified User in Media Production

Typeform is overpriced for me; 100 responses (that is, submissions by actual people) cost a whopping 30€ per month. That's 30c per simple survey response. On top of that, even when you're testing submissions yourself (i.e. making sure that automations...

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Discussions
Cognito Forms
Cognito Forms Discussions
Is Cognito forms legit?
2 comments
Official Response from Cognito Forms
Absolutely! Founded in 2013, Cognito Forms is an easy-to-use online form builder that allows you to create powerful forms for your website. Our security...Read more
Is the free version a secure way to collect payment info?
1 comment
NA
Hi Ellen! Organizations on the free Individual plan can use our integration with Stripe for secure credit card processing. To learn more about our security...Read more
Is Cognito forms safe?
1 comment
Official Response from Cognito Forms
At Cognito Forms, the privacy and the security of your form data is of utmost importance to us. From data encryption and secure transmission to data...Read more
Typeform
Typeform Discussions
Is it possible to set up an integration in Typeform where only the file uploads that user provide get pulled into a google sheet not the whole entry?
2 comments
AG
I've never tried it, but I'm pretty sure Zapier can do that. Just link a new typeform entry to sheets, only retrieving the file attachment.Read more
Have you got APIs?
2 comments
RP
Yes or maybe consider using Zapier?Read more
Can we randomize the questions based on the audience?
2 comments
MW
Hey Nishant, you can use "logicJump" to let people jump to a specific question. Or you can create different Typeforms for different groups of people....Read more