# Top Free Social Media Advertising Software Check out our list of free Social Media Advertising Software. Products featured on this list are the ones that offer a free trial version. As with most free versions, there are limitations, typically time or features. If you'd like to see more products and to evaluate additional feature options, compare all [Social Media Advertising Software](https://www.g2.com/categories/social-media-advertising) to ensure you get the right product. ## View Free Social Media Advertising Software G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our [scoring methodologies](https://research.g2.com/g2-scoring-methodologies). **77** Social Media Advertising Products Available View all [Social Media Advertising Software](https://www.g2.com/categories/social-media-advertising) View all [Social Media Advertising Software](https://www.g2.com/categories/social-media-advertising) ### [Hootsuite](https://www.g2.com/products/hootsuite/reviews) [By Hootsuite](https://www.g2.com/sellers/hootsuite) [ (7,322)4.3 out of 5 ](https://www.g2.com/products/hootsuite/reviews#reviews "Read Hootsuite Reviews") Product Description Most teams are still working with tools and workflows built for a different time — dashboards, approvals, and disconnected systems that slow them down. Many have added AI, but haven’t changed how work **Users:** Social Media Manager, Marketing Manager · **Industries:** Marketing and Advertising, Non-Profit Organization Management · **Market Segment:** 59% Small-Business, 29% Mid-Market User SentimentHow are these determined? Users like the ability to manage multiple social media accounts in one place, the ease of scheduling posts, and the comprehensive analytics tools that provide clear insights into engagement and performance. Reviewers mentioned issues with high pricing for advanced features, occasional account disconnections, and limitations in reporting features, as well as a need for more streamlined content approval workflows and faster customer support response times. Year Founded 2008 HQ Location Vancouver, BC Company Website https://hootsuite.com/ Twitter @hootsuite LinkedIn® Page https://www.linkedin.com/company/288540/ ### [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) [By HubSpot](https://www.g2.com/sellers/hubspot) [ (14,847)4.4 out of 5 ](https://www.g2.com/products/hubspot-marketing-hub/reviews#reviews "Read HubSpot Marketing Hub Reviews") Product Description Marketing Hub consolidates marketing tools and customer data into a unified platform, eliminating scattered point solutions and simplifying software management for modern marketing teams. Core Valu **Users:** Marketing Manager, Marketing Coordinator · **Industries:** Computer Software, Marketing and Advertising · **Market Segment:** 52% Small-Business, 41% Mid-Market User SentimentHow are these determined? Reviewers like the platform's ease of use, powerful automation, and the ability to streamline marketing campaigns, track results in real time, and keep all customer and marketing data connected. Users experienced issues with the cost, especially when scaling to higher tiers for advanced features, and found that some reporting tools and automation configurations can be complex and have a learning curve. Year Founded 2006 HQ Location Cambridge, Massachusetts, United States Company Website https://hubspot.com Twitter @HubSpot LinkedIn® Page https://www.linkedin.com/company/68529/ Ownership NYSE:HUBS Phone +1.888.482.7768 [![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source) Sponsored G2 Advertising Get 2x conversion than Google Ads with G2 Advertising! G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments. [ Learn More ](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source) ### [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) [By Intuit Mailchimp](https://www.g2.com/sellers/intuit-mailchimp) [ (5,427)4.4 out of 5 ](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews#reviews "Read Intuit Mailchimp All-in-One Marketing Platform Reviews") Product Description Mailchimp is a marketing automation platform trusted by 11 million+ users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a **Users:** Owner, Marketing Manager · **Industries:** Marketing and Advertising, Information Technology and Services · **Market Segment:** 72% Small-Business, 20% Mid-Market User SentimentHow are these determined? Users like the platform's ease of use, the drag and drop email builder, the audience segmentation and automation features, and the reporting dashboard that provides useful insights into campaign performance. Users mentioned that some advanced features are only available in higher tier plans, which can become expensive as contact lists grow, and that certain automation workflows and advanced configurations can take some time to learn. Year Founded 2001 HQ Location Atlanta, GA Company Website https://mailchimp.com Twitter @MailChimp LinkedIn® Page https://www.linkedin.com/company/969871/ ### [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) [By ActiveCampaign](https://www.g2.com/sellers/activecampaign) [ (14,707)4.4 out of 5 ](https://www.g2.com/products/activecampaign/reviews#reviews "Read ActiveCampaign Reviews") Product Description ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate person **Users:** Owner, CEO · **Industries:** Marketing and Advertising, Health, Wellness and Fitness · **Market Segment:** 92% Small-Business, 7% Mid-Market MO I find AC easy to use and appreciate its ability to integrate with Google Sheets.[Read review](https://www.g2.com/products/activecampaign/reviews/activecampaign-review-12717715) ![Robert D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Robert D.") RD Low cost but high on features. The AI feature actually works well for tasking queries.[Read review](https://www.g2.com/products/activecampaign/reviews/activecampaign-review-12909722) Year Founded 2003 HQ Location Chicago, IL Company Website https://www.activecampaign.com Twitter @ActiveCampaign LinkedIn® Page https://www.linkedin.com/company/221390/ ### [Vista Social](https://www.g2.com/products/vista-social/reviews) [By Vista Social LLC](https://www.g2.com/sellers/vista-social-llc) [ (1,110)4.8 out of 5 ](https://www.g2.com/products/vista-social/reviews#reviews "Read Vista Social Reviews") Product Description Vista Social is an enterprise-ready social media management platform built for teams that refuse to settle. Every channel, every workflow, every integration, powered by AI that works while you sleep. **Users:** Social Media Manager, Founder · **Industries:** Marketing and Advertising, Health, Wellness and Fitness · **Market Segment:** 71% Small-Business, 26% Mid-Market User SentimentHow are these determined? Users like the unified inbox feature, the ability to schedule content smoothly, the ease of linking social media accounts, and the quick response from customer support. Users mentioned that the interface layout can be confusing at first, some advanced features may take time to learn, and the mobile experience could be improved. Year Founded 2022 HQ Location New York, US Company Website https://vistasocial.com Twitter @vistasocialapp LinkedIn® Page https://www.linkedin.com/company/vistasocial/ ### [AdCreative.ai](https://www.g2.com/products/adcreative-ai/reviews) [By AdCreative.ai](https://www.g2.com/sellers/adcreative-ai) [ (792)4.3 out of 5 ](https://www.g2.com/products/adcreative-ai/reviews#reviews "Read AdCreative.ai Reviews") Product Description AdCreative.ai is the #1 most-used AI tool for advertising! Generate ROI-focused ad creatives, videos, product photoshoots and texts that outperform your competitors with ease. AdCreative.ai allo **Users:** Founder, CEO · **Industries:** Marketing and Advertising, Information Technology and Services · **Market Segment:** 91% Small-Business, 7% Mid-Market ![Adem H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adem H.") AH Oh, where do I begin? Probably how it magically charges you after the trial — without a single warning email or invoice in sight. That’s some real...[Read review](https://www.g2.com/products/adcreative-ai/reviews/adcreative-ai-review-11397460) ![Brian G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brian G.") BG It looked cool in the beginning, and was interested in trying the software.[Read review](https://www.g2.com/products/adcreative-ai/reviews/adcreative-ai-review-11642179) Year Founded 2021 HQ Location Paris, FR Company Website https://www.adcreative.ai/ Twitter @AdCreativeai LinkedIn® Page https://www.linkedin.com/company/adcreative-ai/ ### [Constant Contact](https://www.g2.com/products/constant-contact/reviews) [By Constant Contact](https://www.g2.com/sellers/constant-contact-5aaee82b-8325-4eeb-b7b7-15fada778076) [ (7,406)4.1 out of 5 ](https://www.g2.com/products/constant-contact/reviews#reviews "Read Constant Contact Reviews") Product Description We deliver for small businesses with powerful tools to simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, we help you build strong con **Users:** Marketing Manager, Owner · **Industries:** Non-Profit Organization Management, Marketing and Advertising · **Market Segment:** 70% Small-Business, 23% Mid-Market User SentimentHow are these determined? Reviewers frequently mention the user-friendly interface, easy-to-use templates, and robust reporting features as key benefits of using Constant Contact. Users reported occasional system glitches, limitations in advanced customization options, and a lack of clarity in the pricing structure as drawbacks of the platform. Year Founded 1995 HQ Location Waltham, US Company Website https://www.constantcontact.com/home Twitter @ConstantContact LinkedIn® Page https://www.linkedin.com/company/constant-contact/ ### [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews) [By Mediaocean](https://www.g2.com/sellers/mediaocean) [ (437)4.0 out of 5 ](https://www.g2.com/products/prisma-mediaocean/reviews#reviews "Read Prisma Reviews") Product Description As part of Mediaocean, Prisma enables advanced, AI-driven media buying, optimization, and execution. Our platform connects brands, agencies, suppliers, data providers, and ad tech partners within a un **Users:** Assistant Media Planner, Media Planner · **Industries:** Marketing and Advertising, Online Media · **Market Segment:** 50% Enterprise, 38% Mid-Market EB Where Mediaocean stands out is that it can actually save a lot of time and make a lot of things that are boring to do with media planning much...[Read review](https://www.g2.com/products/prisma-mediaocean/reviews/prisma-review-10358611) ![Nipun C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nipun C.") NC I appreciate Prisma for its intuitive and easy-to-use interface, which makes campaign management and billing hassle-free.[Read review](https://www.g2.com/products/prisma-mediaocean/reviews/prisma-review-11799128) Year Founded 1967 HQ Location New York, NY Company Website https://www.mediaocean.com Twitter @TeamMediaocean LinkedIn® Page https://www.linkedin.com/company/20282/ ### [Semrush](https://www.g2.com/products/semrush/reviews) [By Adobe](https://www.g2.com/sellers/adobe) [ (3,992)4.4 out of 5 ](https://www.g2.com/products/semrush/reviews#reviews "Read Semrush Reviews") Product Description Semrush, an Adobe Company, is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive propriet **Users:** Marketing Manager, Digital Marketing Manager · **Industries:** Marketing and Advertising, Information Technology and Services · **Market Segment:** 62% Small-Business, 28% Mid-Market User SentimentHow are these determined? Reviewers frequently mention the platform's user-friendly interface, comprehensive data set, and the value of its SEO and marketing tools in providing insights and aiding in strategy formulation. Reviewers experienced issues with account security, high pricing, and found some features to be complex and difficult to navigate, with some important features gated behind additional payments. Year Founded 1982 HQ Location San Jose, CA Company Website https://adobe.com Twitter @Adobe LinkedIn® Page https://www.linkedin.com/company/1480/ Ownership NASDAQ:ADBE Phone +1 (888) 649-2990 ### [Madgicx](https://www.g2.com/products/madgicx/reviews) [By Madgicx](https://www.g2.com/sellers/madgicx) [ (211)4.6 out of 5 ](https://www.g2.com/products/madgicx/reviews#reviews "Read Madgicx Reviews") Product Description Madgicx is a media-buying and advertising management platform designed to assist users in planning, executing, and analyzing Meta ad campaigns. This solution falls within the campaign management and a **Users:** CEO, Founder · **Industries:** Marketing and Advertising, Apparel & Fashion · **Market Segment:** 79% Small-Business, 18% Mid-Market ![Meital T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Meital T.") MT What I like most about Madgicx is its audience targeting and discovery capabilities. For a luxury-focused brand like Eclat Indulge In Luxury,...[Read review](https://www.g2.com/products/madgicx/reviews/madgicx-review-12149589) ![Aaryan J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Aaryan J.") AJ I like the way it turns the comlex data into simple understandable words.[Read review](https://www.g2.com/products/madgicx/reviews/madgicx-review-12228823) Year Founded 2018 HQ Location Tel Aviv, Tel Aviv District Company Website https://www.madgicx.com Twitter @madgicx LinkedIn® Page https://www.linkedin.com/company/18942953/ ### [Ocoya](https://www.g2.com/products/ocoya/reviews) [By Ocoya](https://www.g2.com/sellers/ocoya) [ (170)4.6 out of 5 ](https://www.g2.com/products/ocoya/reviews#reviews "Read Ocoya Reviews") Product Description 🚀 Social Media Content 10x Faster! 👉 A platform to create and schedule content quicker. 👨‍💻 Social media, content marketing and copywriting - with the power of AI. **Users:** Founder, Owner · **Industries:** Marketing and Advertising, Information Technology and Services · **Market Segment:** 95% Small-Business, 2% Mid-Market ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Ocoya does an excellent job and offers a wide variety of features that will surely help you to grow your business. It is an ideal solution if you...[Read review](https://www.g2.com/products/ocoya/reviews/ocoya-review-5011599) ![Tomas H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tomas H.") TH Ocoya is a great time saver for our company. The price compared to tools like Hootsuite or Kontentino is really nice, even considering that we...[Read review](https://www.g2.com/products/ocoya/reviews/ocoya-review-5142353) Year Founded 2021 HQ Location Vilnius, LT Company Website https://ocoya.com Twitter @ocoya\_net LinkedIn® Page https://www.linkedin.com/company/ocoya-net/ ### [ADYOUNEED](https://www.g2.com/products/adyouneed/reviews) [By AdCreative.ai](https://www.g2.com/sellers/adcreative-ai) [ (162)4.3 out of 5 ](https://www.g2.com/products/adyouneed/reviews#reviews "Read ADYOUNEED Reviews") Product Description ADYOUNEED is your AI-powered marketing ally, transforming the way you create and optimize ads. With just a few clicks, you can unleash the full potential of your business, leaving the complexities of **Users:** CEO, Owner · **Industries:** Marketing and Advertising, Computer Software · **Market Segment:** 96% Small-Business, 3% Mid-Market ![David A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David A.") DA Managing ads on multiple platforms can be confusing, daunting and quite time-consuming. Knowing and understanding your target audiences to improve...[Read review](https://www.g2.com/products/adyouneed/reviews/adyouneed-review-4980160) ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services") UF This is a simple and easy to use program. I disliked using FB's ad set up, but this made it so easy.[Read review](https://www.g2.com/products/adyouneed/reviews/adyouneed-review-4990103) Year Founded 2021 HQ Location Paris, FR Company Website https://www.adcreative.ai/ Twitter @AdCreativeai LinkedIn® Page https://www.linkedin.com/company/adcreative-ai/ ### [PlayPlay](https://www.g2.com/products/playplay/reviews) [By PlayPlay](https://www.g2.com/sellers/playplay) [ (315)4.7 out of 5 ](https://www.g2.com/products/playplay/reviews#reviews "Read PlayPlay Reviews") Product Description PlayPlay is the video platform built for business. Everything at PlayPlay is designed, developed and supported to give teams the power to create impactful, branded videos in no time, without requiring **Users:** Chargée de communication, Community Manager · **Industries:** Information Technology and Services, Marketing and Advertising · **Market Segment:** 48% Enterprise, 33% Mid-Market KK PlayPlay is easy to use and affordable. We love the quality of the images, stock video and even the illustrations. The transitions are easy to use...[Read review](https://www.g2.com/products/playplay/reviews/playplay-review-10340462) ![Jason M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jason M.") JM intuitive advice, community feeling with Playplay online event, attentive listening[Read review](https://www.g2.com/products/playplay/reviews/playplay-review-10448738) Year Founded 2017 HQ Location Paris, FR Company Website https://www.playplay.video Twitter @PlayPlayVideo LinkedIn® Page https://www.linkedin.com/company/playplay ### [wetracked.io](https://www.g2.com/products/wetracked-io/reviews) [By wetracked.io](https://www.g2.com/sellers/wetracked-io) [ (344)4.9 out of 5 ](https://www.g2.com/products/wetracked-io/reviews#reviews "Read wetracked.io Reviews") Product Description wetracked.io is a specialized ad tracking solution designed to help Shopify & WooCommerce store owners accurately capture and report their sales data back to advertising platforms. This innovative **Users:** CEO, Owner · **Industries:** Apparel & Fashion, Retail · **Market Segment:** 93% Small-Business, 1% Mid-Market ![Andrea .](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andrea .") A I appreciate the customer service of wetracked.io, as they are always ready to help me and make the user experience very positive. Furthermore, I...[Read review](https://www.g2.com/products/wetracked-io/reviews/wetracked-io-review-12014562) ![Ahmad A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ahmad A.") AA easy to use and good support team they answer fast and will help you with anything in mind[Read review](https://www.g2.com/products/wetracked-io/reviews/wetracked-io-review-12040898) HQ Location N/A Company Website https://wetracked.io LinkedIn® Page https://www.linkedin.com/company/wetracked-io/ ### [Foreplay](https://www.g2.com/products/foreplay/reviews) [By Foreplay](https://www.g2.com/sellers/foreplay) [ (124)4.8 out of 5 ](https://www.g2.com/products/foreplay/reviews#reviews "Read Foreplay Reviews") Product Description Foreplay is an all-in-one creative workflow and intelligence platform built for modern marketing teams, agencies, and performance advertisers who want to create better ads, faster. It brings together **Users:** Founder, CEO · **Industries:** Marketing and Advertising, Retail · **Market Segment:** 93% Small-Business, 5% Mid-Market ![Austyn W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Austyn W.") AW I use Foreplay every day, and it has dramatically boosted my productivity. Rather than spending hours monitoring ad libraries, Foreplay lets me...[Read review](https://www.g2.com/products/foreplay/reviews/foreplay-review-11880642) ![salim L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "salim L.") SL I really appreciate how Foreplay is excellent for creative inspirations, especially when it comes to finding winning ad creatives. The capability...[Read review](https://www.g2.com/products/foreplay/reviews/foreplay-review-12019092) Year Founded 2021 HQ Location N/A Company Website https://www.foreplay.co/ Twitter @foreplay\_co LinkedIn® Page https://www.linkedin.com/company/foreplayco/ [![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source) Sponsored G2 Advertising Get 2x conversion than Google Ads with G2 Advertising! G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments. 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