Employee Advocacy Software Resources
Articles, Discussions, and Reports to expand your knowledge on Employee Advocacy Software
Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find articles from our experts, discussions from users like you, and reports from industry data.
Employee Advocacy Software Articles
Introducing G2’s New Brand Advocacy Services Category
On April 26, 2023, G2 launched a new category called Brand Advocacy Services. This category is aimed to reflect the growing offerings among marketing service providers to help businesses develop advocacy programs and drive brand loyalty. G2 has a Brand Advocacy Software parent category housing Customer Advocacy software and Employee Advocacy Software. With the new category, G2 will cater to the software and service side of advocacy marketing.
by Alanna Iwuh
Employee Advocacy Software Discussions
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Question on: DSMN8 - The Employee Advocacy Platform
Can someone please provide info on each platform's tracking and message placement?I understand clicks and engagement is the goal but I think there are differences in each platform. I know Twitter well but I have a hard time understanding FB or In. I want to be better in these platforms but need more insight about them. Thanks
Hi Roseann,
Happy to help.
Overall we reccomend sharing content where you are most comfortable and where you feel your audience is. With that being said, LinkedIn is where we find the majority of our users share content as it is where their business network is.
In regards to the metrics, clicks is a metric we track across all social platform, as it is a direct click on a link you have shared which will generate website traffic.
Facebook and LinkedIn are both great places to post content, and follow similarities to Twitter. The content you share will be comparable across all these social networks, there is no distinct need to differentiate between them if you are unsure.
My best advice, start sharing content to them and see how it performs. Just by sharing content on LinkedIn from DSMN8 you will be doing better than 9/10 other LinkedIn users!
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Question on: DSMN8 - The Employee Advocacy Platform
to share our company info in other media like linkedin or facebook it is taking scheduled time. Can't we reduce the time or actual time of sharing is possible or not.to share our company info in other media like linkedin or facebook it is taking scheduled time. Can't we reduce the time or actual time of sharing is possible or not. thank you.
Hi, Prameela. Thanks for reaching out! If you're using the Auto-Scheduling feature, your posts will be automatically shared at the time in the week when you typically generate the most engagement from your posts. However, if you would prefer to share your posts as and when you choose, then switch off Auto-Scheduling, and you'll be able to share your posts instantly with the click of a button! I hope this answers your question, but please do reach out to our support team if you need further assistance.
Employee Advocacy Software Reports
Mid-Market Grid® Report for Employee Advocacy
Winter 2025
G2 Report: Grid® Report
Grid® Report for Employee Advocacy
Winter 2025
G2 Report: Grid® Report
Enterprise Grid® Report for Employee Advocacy
Winter 2025
G2 Report: Grid® Report
Momentum Grid® Report for Employee Advocacy
Winter 2025
G2 Report: Momentum Grid® Report
Small-Business Grid® Report for Employee Advocacy
Winter 2025
G2 Report: Grid® Report
Enterprise Grid® Report for Employee Advocacy
Fall 2024
G2 Report: Grid® Report
Small-Business Grid® Report for Employee Advocacy
Fall 2024
G2 Report: Grid® Report
Mid-Market Grid® Report for Employee Advocacy
Fall 2024
G2 Report: Grid® Report
Grid® Report for Employee Advocacy
Fall 2024
G2 Report: Grid® Report
Momentum Grid® Report for Employee Advocacy
Fall 2024
G2 Report: Momentum Grid® Report