Ad Networks Software Resources
Articles and Reports to expand your knowledge on Ad Networks Software
Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find articles from our experts and reports from industry data.
Ad Networks Software Articles
Supply Path Optimization & Its Impact on Programmatic Advertising
For my November monthly column, I wanted to focus on a key takeaway of the AdExchanger Programmatic I/O conference in New York: the influence of supply path optimization (SPO) on programmatic advertising.
