Top Free A/B Testing Tools
Check out our list of free A/B Testing Tools. Products featured on this list are the ones that offer a free trial version. As with most free versions, there are limitations, typically time or features.
If you'd like to see more products and to evaluate additional feature options, compare all A/B Testing Tools to ensure you get the right product.
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75 A/B Testing Products Available
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(927)4.4 out of 5
Entry Level Price:Contact Us
12th Easiest To Use in A/B Testing software
View top Consulting Services for VWO Testing
OverviewUser Satisfaction
VWO Testing features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.1
8.2
Reporting and Analytics
Average: 8.4
8.4
Multivariate testing capacities
Average: 8.4
6.7
AI/Machine Learning
Average: 7.4
洋
A single VWO enables everything from personalization to AB testing and even heatmap analysis. Read review
AI
The platform’s intuitive UI empowers users to execute baseline experiments autonomously—no engineering dependency, no vendor intervention. VWO’s... Read review
Twitter
@wingify7,351 Twitter followers
OverviewUser Satisfaction
Instapage features and usability ratings that predict user satisfaction
8.5
Has the product been a good partner in doing business?
Average: 9.1
7.4
Reporting and Analytics
Average: 8.4
8.1
Multivariate testing capacities
Average: 8.4
6.1
AI/Machine Learning
Average: 7.4
HQ Location
Brookline, MassachusettsTwitter
@airSlate1,243 Twitter followers
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OverviewUser Satisfaction
Statsig features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.1
8.8
Reporting and Analytics
Average: 8.4
8.9
Multivariate testing capacities
Average: 8.4
6.8
AI/Machine Learning
Average: 7.4
UO
StatSig is a lightweight, fast, and extensible solution for experimentation, optimization, analytics, and technical operations. Beyond the classic... Read review
RD
The implementation simplicity is a game-changer. Adding data attributes to track user interactions is incredibly straightforward compared to our... Read review
HQ Location
San Francisco, CATwitter
@OpenAI4,699,906 Twitter followers
OverviewUser Satisfaction
Unbounce Landing Pages features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.1
7.1
Reporting and Analytics
Average: 8.4
8.0
Multivariate testing capacities
Average: 8.4
6.9
AI/Machine Learning
Average: 7.4
MG
Really easy WYSIWYG, drag and drop editor for landing pages, forms, etc. Also has integrations into things like Hubspot so our Marketing and CS... Read review
MS
The drag and drop feature is the most useful. You can copy and paste elements from different landing pages to another with ease and also share... Read review
HQ Location
VancouverTwitter
@unbounce72,838 Twitter followers
OverviewUser Satisfaction
LaunchDarkly features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.1
7.3
Reporting and Analytics
Average: 8.4
8.3
Multivariate testing capacities
Average: 8.4
6.1
AI/Machine Learning
Average: 7.4
DZ
I have found the setup process of LaunchDarkly to be smooth and hassle-free, which makes the initial integration seamless. LaunchDarkly provides... Read review
JA
I appreciate LaunchDarkly's ease of use and the additional features it offers. The UI is excellent and makes complex flag evaluation... Read review
HQ Location
Oakland, CATwitter
@LaunchDarkly5,552 Twitter followers
(524)4.5 out of 5
Entry Level Price:Free Upto 10,000 Month...
View top Consulting Services for MoEngage
OverviewUser Satisfaction
MoEngage features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.1
8.9
Reporting and Analytics
Average: 8.4
8.5
Multivariate testing capacities
Average: 8.4
8.4
AI/Machine Learning
Average: 7.4
VS
- Awesome support team, quick resolution
- New Features (which are relevant)
- Robust Platform Read review
LD
I think for the price they offer, their push notification, messaging segmentation & automation and analytics tools are solid. They don't have an... Read review
HQ Location
San Francisco, CaliforniaTwitter
@moengage2,547 Twitter followers
OverviewUser Satisfaction
Webtrends Optimize features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.1
8.8
Reporting and Analytics
Average: 8.4
9.2
Multivariate testing capacities
Average: 8.4
7.3
AI/Machine Learning
Average: 7.4
UM
WTO is very good in doing what you need to do like A/B testing, personalisations etc. It very developer friendly and once you get used to the tool... Read review
SL
- All features are included in one very reasonable price. No need to upgrade to access personalisation, survey tools, social proof or product... Read review
HQ Location
Egham, GBTwitter
@WTOptimize190 Twitter followers
OverviewUser Satisfaction
ClickFunnels features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.1
8.7
Reporting and Analytics
Average: 8.4
9.0
Multivariate testing capacities
Average: 8.4
8.1
AI/Machine Learning
Average: 7.4
SH
ClickFunnels has everything to run a business. I liked their Landing Page builder very much. Read review
JF
clickFunnels provides a simplicity on creating your funnels, webs, analysis, even managing your community. Yes, you'll need to see a couple of... Read review
Twitter
@clickfunnels25,074 Twitter followers
(1,035)4.5 out of 5
Entry Level Price:Free
7th Easiest To Use in A/B Testing software
View top Consulting Services for PostHog
OverviewUser Satisfaction
PostHog features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.1
8.6
Reporting and Analytics
Average: 8.4
8.2
Multivariate testing capacities
Average: 8.4
7.0
AI/Machine Learning
Average: 7.4
EG
I find PostHog's generous free tier and customizability to be standout features. It allows me to try it without any commitment and then decide if I... Read review
RB
I enjoy the simplicity of using PostHog and the great team behind the project. The open-source aspect and the generous free tier are fantastic... Read review
HQ Location
San Francisco, USTwitter
@posthog19,425 Twitter followers
OverviewUser Satisfaction
Algolia features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.1
8.2
Reporting and Analytics
Average: 8.4
8.1
Multivariate testing capacities
Average: 8.4
7.7
AI/Machine Learning
Average: 7.4
IR
Algolia has become our "internal Google": the search is instantaneous (<50 ms), tolerates typos, and even understands intent thanks to the AI... Read review
SP
Algolia has made a huge difference in how our search works. Queries come back so quickly that it feels instant for users, and I really like having... Read review
HQ Location
San Francisco, CATwitter
@algolia25,485 Twitter followers
OverviewUser Satisfaction
Omniconvert features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.1
8.7
Reporting and Analytics
Average: 8.4
9.0
Multivariate testing capacities
Average: 8.4
6.7
AI/Machine Learning
Average: 7.4
AS
I really appreciate Omniconvert for its remarkable ease of use. It simplifies the process of A/B testing, making it straightforward to apply and... Read review
AE
Ease of use and setup and free of cost for 50k users Read review
HQ Location
Bucharest, RomaniaTwitter
@Omniconvert5,312 Twitter followers
OverviewUser Satisfaction
Landingi features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.1
8.4
Reporting and Analytics
Average: 8.4
8.4
Multivariate testing capacities
Average: 8.4
7.5
AI/Machine Learning
Average: 7.4
NE
Practicality of the platform and cost for use. Read review
AC
Figma to Landingi feature, direct post to wordpress Read review
HQ Location
Dallas, USTwitter
@landingiapp2,111 Twitter followers
OverviewUser Satisfaction
Harness Platform features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.1
8.0
Reporting and Analytics
Average: 8.4
8.8
Multivariate testing capacities
Average: 8.4
6.4
AI/Machine Learning
Average: 7.4
UA
Cicd ccm platforms are the most I am familiar with and working towards optimizing more. Read review
UA
A lot of helpful features, thoughtful deploying process Read review
HQ Location
San FranciscoTwitter
@HarnessWealth1,418 Twitter followers
OverviewUser Satisfaction
SALESmanago features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.1
8.1
Reporting and Analytics
Average: 8.4
7.6
Multivariate testing capacities
Average: 8.4
7.2
AI/Machine Learning
Average: 7.4
GR
I like to use salesmanago for my clients whose need to send a lot of automatic and mass email , to optimize and analyze to every marketing... Read review
LC
the ease of logical understanding, but above all the training provided, which made me able to work with marketing automation Read review
Twitter
@SALESmanago3,678 Twitter followers
OverviewUser Satisfaction
Optimizely Feature Experimentation features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 9.1
7.1
Reporting and Analytics
Average: 8.4
7.7
Multivariate testing capacities
Average: 8.4
6.5
AI/Machine Learning
Average: 7.4
UC
easy to use SDK, slack community, stat engine is good on average, sticky user profile to keep treatment the same.not a lot to like Read review
UH
Optimizely has been very helpful with feature gating of the mobile apps, besides A/B testing which is feature-rich and best in the market. Read review
Twitter
@Optimizely28,839 Twitter followers
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