Best Software Companies in UK

2024

Nothing but the best software. Find the best software for anything and everything you want to accomplish, as decided by software buyers on the world’s largest and most trusted software marketplace.

G2 is proud to share our 2024 list of the Best Software Companies in UK

We are proud to deliver our 2024 Best Software Companies in the UK list, showcasing industry forerunners excelling in AI maximization, tech investment, merger and acquisition strategies, online safety compliance, and cybersecurity regulation adaptation. This best software list features some of the top software sellers and service providers making an impact in the UK and found on G2, including prominent companies such as Sage Software, Insider, and Glassbox.

Check out our FAQs to learn more.

Award-Winning Best Software Companies in UK Categories Include:

1

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Sage Software

Accounting

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Sage Software

Sage provides software in accounting, ERP, CRM, and more across industries and available for entrepreneur, small, midsized, and larger businesses.

Sage provides software in accounting, ERP, CRM, and more across industries and available for entrepreneur, small, midsized, and larger businesses.

G2 Awards

Best Accounting and Finance Products 2024

Best Commerce Products 2024

Grid Leader Accounting Winter 2025

Grid Leader Time & Attendance Winter 2025

Implementation Leader Revenue Management Winter 2025

Grid Leader AP Automation Winter 2025

Grid Leader Core HR Winter 2025

Implementation Leader Accounting Winter 2025

2

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Insider

Mobile Marketing

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Insider

Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine, and orchestrate individualized experiences to customers. Marketers use Insider’s platform to d

Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine, and orchestrate individualized experiences to customers. Marketers use Insider’s platform to d

Products

G2 Awards

Fastest Growing Products 2024

Best Commerce Products 2024

Highest Satisfaction Products 2024

Best Small Business Products 2024

Best Marketing & Digital Advertising Products 2024

Best Software Products 2024

Best Mid-Market Products 2024

Best Enterprise Products 2024

Relationship Leader Customer Journey Analytics Winter 2025

3

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Glassbox

Session Replay

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Glassbox

Glassbox is an analytics platform that captures, visualizes, and analyzes digital interactions.

Glassbox is an analytics platform that captures, visualizes, and analyzes digital interactions.

G2 Awards

Best Software Products 2024

Best Enterprise Products 2024

Best Commerce Products 2024

Best Customer Service Products 2024

Best Development Products 2024

Highest Satisfaction Products 2024

Best Marketing & Digital Advertising Products 2024

Results Leader Mobile App Optimization Winter 2025

Results Leader Enterprise Feedback Management Winter 2025

4

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Synthesia

Video Editing

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Synthesia

Synthesia offers an AI-powered video synthesis platform that enables businesses to generate personalized videos from plain text.

Synthesia offers an AI-powered video synthesis platform that enables businesses to generate personalized videos from plain text.

G2 Awards

Best AI Products 2024

Best Design Products 2024

Fastest Growing Products 2024

Grid Leader Video CMS Winter 2025

Europe Leader Text to Speech Winter 2025

EMEA Leader Video Communications Winter 2025

EMEA Leader Video Content Creation Winter 2025

EMEA Leader Video CMS Winter 2025

United Kingdom Leader Video Content Creation Winter 2025

5

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Exclaimer

Email Signature

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Exclaimer

Exclaimer is the industry's leading provider of email signature solutions, empowering businesses to unlock the potential of email as a key digital advertising channel.

Exclaimer is the industry's leading provider of email signature solutions, empowering businesses to unlock the potential of email as a key digital advertising channel.

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G2 Awards

Europe Leader Email Signature Winter 2025

Grid Leader Email Signature Winter 2025

EMEA Leader Email Signature Winter 2025

United Kingdom Leader Email Signature Winter 2025

Momentum Leader Email Signature Winter 2025

Asia Pacific Leader Email Signature Winter 2025

6

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Canonical Ltd.

Operating System

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Canonical Ltd.

We deliver open source to the world faster, more securely and more cost effectively than any other company.We develop Ubuntu, the world’s most popular enterprise Linux from cloud to edge, together with a passionate global community of 200,000 contributors. Ubuntu means 'humanity to others'​. We chos

We deliver open source to the world faster, more securely and more cost effectively than any other company.We develop Ubuntu, the world’s most popular enterprise Linux from cloud to edge, together with a passionate global community of 200,000 contributors. Ubuntu means 'humanity to others'​. We chos

G2 Awards

Grid Leader Operating System Winter 2025

India Leader Operating System Winter 2025

Asia Pacific Leader Cloud Management Platforms Winter 2025

India Leader Cloud Management Platforms Winter 2025

Asia Pacific Leader Operating System Winter 2025

Grid Leader IoT Management Winter 2025

7

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VEED

Video Editing

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VEED

Your audience prefers video. Wow them with VEED, the fastest and easiest way to make professional-quality videos.

Your audience prefers video. Wow them with VEED, the fastest and easiest way to make professional-quality videos.

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Products

G2 Awards

Best Office Products 2024

Fastest Growing Products 2024

Best AI Products 2024

Best Design Products 2024

Europe Leader Video Editing Winter 2025

Middle East Leader Video Editing Winter 2025

Australia Leader Video Editing Winter 2025

Canada High performer Video Editing Winter 2025

8

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LoyaltyLion

Loyalty Management

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LoyaltyLion

At LoyaltyLion, we help Shopify brands increase repeat purchases with their own integrated loyalty programs that motivate shoppers with unique loyalty experiences.We provide the tools and expertise you need to drive growth through higher repeat purchase rates, better retention and greater customer l

At LoyaltyLion, we help Shopify brands increase repeat purchases with their own integrated loyalty programs that motivate shoppers with unique loyalty experiences.We provide the tools and expertise you need to drive growth through higher repeat purchase rates, better retention and greater customer l

G2 Awards

Momentum Leader Loyalty Management Winter 2025

Asia Pacific Leader Loyalty Management Winter 2025

Grid Leader Loyalty Management Winter 2025

Relationship Leader Loyalty Management Winter 2025

Europe Leader Loyalty Management Winter 2025

EMEA Leader Loyalty Management Winter 2025

EMEA Leader Loyalty Management Fall 2024

9

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Cognism

Sales Intelligence

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Cognism

Cognism is a B2B sales acceleration software company that provides a marketing and sales acceleration solution. We’re providing the intelligence your revenue teams need! Our data is used all around the world, helping sales and marketing teams drive predictable pipeline.People think we’re pretty grea

Cognism is a B2B sales acceleration software company that provides a marketing and sales acceleration solution. We’re providing the intelligence your revenue teams need! Our data is used all around the world, helping sales and marketing teams drive predictable pipeline.People think we’re pretty grea

G2 Awards

Fastest Growing Products 2024

Momentum Leader Lead Capture Winter 2025

EMEA Leader Lead Intelligence Winter 2025

EMEA Leader Lead Mining Winter 2025

Europe Leader Lead Capture Winter 2025

United Kingdom Leader Sales Intelligence Winter 2025

United Kingdom High performer Lead Capture Winter 2025

EMEA Leader Lead Capture Winter 2025

10

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Sophos

Endpoint Protection Suites

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Sophos

Sophos delivers IT security and data protection for businesses. They produced our first encryption and antivirus products back in the 1980s.

Sophos delivers IT security and data protection for businesses. They produced our first encryption and antivirus products back in the 1980s.

G2 Awards

Best Security Products 2024

Asia Pacific Leader Managed Detection and Response (MDR) Winter 2025

Implementation Leader Mobile Device Management (MDM) Winter 2025

Asia Leader Firewall Software Winter 2025

Results Leader Extended Detection and Response (XDR) Platforms Winter 2025

Usability Leader Managed Detection and Response (MDR) Winter 2025

India Leader Firewall Software Winter 2025

Grid Leader Antivirus Winter 2025

11

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Ziflow

Online Proofing

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Ziflow

Ziflow is the leading creative collaboration and online proofing platform. Ziflow helps agencies and brands deliver exceptional creative content. One platform for clear feedback on video, digital, web, documents, images, audio, banners, and much more. Flexible workflow for faster approvals. Integrat

Ziflow is the leading creative collaboration and online proofing platform. Ziflow helps agencies and brands deliver exceptional creative content. One platform for clear feedback on video, digital, web, documents, images, audio, banners, and much more. Flexible workflow for faster approvals. Integrat

Products

G2 Awards

Best Content Management Products 2024

Relationship Leader Online Proofing Winter 2025

Europe Leader Online Proofing Winter 2025

Usability Leader Online Proofing Winter 2025

12

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clearer.io

Online Reputation Management

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clearer.io

Start collecting genuine text & video reviews from your happy customers in under 10 minutes.

Start collecting genuine text & video reviews from your happy customers in under 10 minutes.

G2 Awards

Usability Leader Review Management Winter 2025

EMEA Leader Online Reputation Management Winter 2025

Europe Leader Review Management Winter 2025

Relationship Leader Review Management Winter 2025

EMEA Leader Review Management Winter 2025

Grid Leader Review Management Winter 2025

13

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Billsby

Subscription Billing

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Billsby

Rely on Billsby for easy and accurate subscription billing software. Manage recurring payments with the most powerful, customizable and easy-to-integrate recurring billing software.

Rely on Billsby for easy and accurate subscription billing software. Manage recurring payments with the most powerful, customizable and easy-to-integrate recurring billing software.

Products

G2 Awards

Highest Satisfaction Products 2024

Best Commerce Products 2024

Implementation Leader Usage-based billing software Winter 2025

Relationship Leader Usage-based billing software Winter 2025

Relationship Leader Subscription Management Winter 2025

Implementation Leader Subscription Billing Winter 2025

Usability Leader Subscription Billing Winter 2025

Results Leader Subscription Billing Winter 2025

14

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StaffCircle

Performance Management

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StaffCircle

The all-in-one performance management solution combining culture & engagement, performance management and skills & development into a single easy to use software tool.StaffCircle creates consistent connections and processes between management and workforce. It offers an integrated performance and co

The all-in-one performance management solution combining culture & engagement, performance management and skills & development into a single easy to use software tool.StaffCircle creates consistent connections and processes between management and workforce. It offers an integrated performance and co

G2 Awards

Highest Satisfaction Products 2024

Europe Leader Performance Management Winter 2025

United Kingdom High performer Performance Management Winter 2025

EMEA High performer Performance Management Winter 2025

EMEA Leader Performance Management Winter 2025

Europe High performer Performance Management Winter 2025

United Kingdom Leader Performance Management Winter 2025

15

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Breathe

Core HR

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Breathe

Built in 2012, Breathe is a software for SMEs that keeps all employee information in one central place and automates all those time consuming HR admin tasks.

Built in 2012, Breathe is a software for SMEs that keeps all employee information in one central place and automates all those time consuming HR admin tasks.

G2 Awards

Best HR Products 2024

Europe Leader Workforce Management Winter 2025

EMEA Leader HCM Software Winter 2025

United Kingdom Leader Core HR Winter 2025

United Kingdom Leader Absence Management Winter 2025

United Kingdom Leader Workforce Management Winter 2025

EMEA Leader Absence Management Winter 2025

Europe Leader Absence Management Winter 2025

16

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EvaluAgent

Contact Center Quality Assurance

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EvaluAgent

It’s QA, but not as you know it.Find your focus with clear, objective insights from AI-powered conversation intelligence and automated QA.

It’s QA, but not as you know it.Find your focus with clear, objective insights from AI-powered conversation intelligence and automated QA.

Products

G2 Awards

Asia High performer Contact Center Quality Assurance Winter 2025

Americas High performer Contact Center Quality Assurance Winter 2025

United Kingdom High performer Conversation Intelligence Winter 2025

Europe High performer Contact Center Quality Assurance Winter 2025

India High performer Contact Center Quality Assurance Winter 2025

EMEA High performer Contact Center Quality Assurance Winter 2025

Momentum Leader Contact Center Quality Assurance Winter 2025

United Kingdom High performer Contact Center Quality Assurance Winter 2025

17

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Qminder

Queue Management

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Qminder

Qminder is a cloud-based queue management platform that helps businesses deliver memorable waiting experiences. Qminder lets customers queue up remotely using their phones and get notified via text messages. The data captured during customer self-check-in helps you provide more personalized service.

Qminder is a cloud-based queue management platform that helps businesses deliver memorable waiting experiences. Qminder lets customers queue up remotely using their phones and get notified via text messages. The data captured during customer self-check-in helps you provide more personalized service.

Products

G2 Awards

Best Office Products 2024

Grid High performer Visitor Management Winter 2025

Grid Leader Visitor Management Winter 2025

Implementation Leader Visitor Management Winter 2025

Momentum Leader Visitor Management Winter 2025

Grid Leader Queue Management Winter 2025

Implementation Leader Queue Management Winter 2025

Momentum Leader Queue Management Winter 2025

18

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trumpet

Digital Sales Room

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trumpet

Centralise your buyer journeys and close deals faster with digital sales room – Interactive, collaborative and auto-personalised spaces. Imagine one space where you can centralise marketing content, video recordings, demo recordings, mutual action plans, proposals, forms/surveys, e-signature & more.

Centralise your buyer journeys and close deals faster with digital sales room – Interactive, collaborative and auto-personalised spaces. Imagine one space where you can centralise marketing content, video recordings, demo recordings, mutual action plans, proposals, forms/surveys, e-signature & more.

Products

G2 Awards

Rookies of the Year 2024

Momentum Leader Sales Enablement Winter 2025

Implementation Leader Sales Enablement Winter 2025

Implementation Leader Digital Sales Room Winter 2025

Relationship Leader Digital Sales Room Winter 2025

Momentum Leader Digital Sales Room Winter 2025

Results Leader Digital Sales Room Winter 2025

19

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Ideagen

Quality Management (QMS)

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Ideagen

Ideagen helps the quiet voices and safe hands that protect organisations - a name trusted globally to deliver world-class, innovative regulatory and compliance software. Our portfolio of solutions and services help solve complex quality, EHS, collaboration, risk, audit and compliance challenges in h

Ideagen helps the quiet voices and safe hands that protect organisations - a name trusted globally to deliver world-class, innovative regulatory and compliance software. Our portfolio of solutions and services help solve complex quality, EHS, collaboration, risk, audit and compliance challenges in h

G2 Awards

Best Office Products 2024

Best Content Management Products 2024

Grid High performer Cloud Content Collaboration Winter 2025

Implementation Leader Environmental, Quality and Safety Management Winter 2025

Grid Leader Environmental, Quality and Safety Management Winter 2025

Implementation Leader Inspection Management Winter 2025

Momentum Leader Quality Management (QMS) Winter 2025

United Kingdom Leader Quality Management (QMS) Winter 2025

20

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Sumsub

Identity Verification

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Sumsub

Sumsub is the one verification platform to secure the whole user journey. With Sumsub’s customizable KYC/AML, KYB, Transaction Monitoring and Fraud Prevention solutions, you can orchestrate your verification process, welcome more customers worldwide, meet compliance requirements, reduce costs and pr

Sumsub is the one verification platform to secure the whole user journey. With Sumsub’s customizable KYC/AML, KYB, Transaction Monitoring and Fraud Prevention solutions, you can orchestrate your verification process, welcome more customers worldwide, meet compliance requirements, reduce costs and pr

Products

G2 Awards

Best Commerce Products 2024

Grid Leader Identity Verification Winter 2025

Europe Leader Anti Money Laundering Winter 2025

Grid Leader Age Verification Winter 2025

EMEA Leader Biometric Authentication Winter 2025

EMEA Leader Identity Verification Winter 2025

Momentum Leader Identity Verification Winter 2025

Momentum Leader Anti Money Laundering Winter 2025

Europe Leader Address Verification Winter 2025

21

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Kolleno

Credit and Collections

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Kolleno

Kolleno is a financial operations platform that brings together receivables, payables, payments and reconciliation - all in one place.

Kolleno is a financial operations platform that brings together receivables, payables, payments and reconciliation - all in one place.

Products

G2 Awards

Best Accounting and Finance Products 2024

Relationship Leader Accounts Receivable Winter 2025

Results Leader Accounts Receivable Winter 2025

Implementation Leader Accounts Receivable Winter 2025

Usability Leader Credit and Collections Winter 2025

22

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Ticket Tailor

Event Registration & Ticketing

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Ticket Tailor

Ticket Tailor is an online ticket-selling software application for events.

Ticket Tailor is an online ticket-selling software application for events.

G2 Awards

Momentum Leader Box Office Winter 2025

Usability Leader Event Registration & Ticketing Winter 2025

Implementation Leader Event Registration & Ticketing Winter 2025

Results Leader Event Registration & Ticketing Winter 2025

Implementation Leader Box Office Winter 2025

Usability Leader Box Office Winter 2025

23

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Reward Gateway

Employee Engagement

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Reward Gateway

Reward Gateway helps companies engage, motivate and retain people through an unified employee engagement hub.

Reward Gateway helps companies engage, motivate and retain people through an unified employee engagement hub.

G2 Awards

Momentum Leader Employee Engagement Winter 2025

Grid Leader Employee Engagement Winter 2025

Grid High performer Corporate Wellness Winter 2025

Momentum Leader Employee Recognition Winter 2025

Grid Leader Corporate Wellness Winter 2025

Grid Leader Employee Recognition Winter 2025

24

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Bright

Digital Asset Management

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Bright

5 star Digital Asset Management software that's won awards for its ease of use, scalability and customer support. Get your free demo, today!

5 star Digital Asset Management software that's won awards for its ease of use, scalability and customer support. Get your free demo, today!

G2 Awards

Best Content Management Products 2024

Implementation Leader Brand Asset Management Winter 2025

Momentum Leader Brand Asset Management Winter 2025

Europe Leader Digital Asset Management Winter 2025

Relationship Leader Digital Asset Management Winter 2025

Relationship Leader Brand Asset Management Winter 2025

Grid Leader Brand Asset Management Winter 2025

25

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Resource Guru

Resource Management

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Resource Guru

Resource Guru is a resource scheduling and management software designed to help teams plan, allocate, and track their resources efficiently. The platform features intuitive tools for managing staff, projects, and workloads, enabling users to optimize productivity and improve collaboration. With real

Resource Guru is a resource scheduling and management software designed to help teams plan, allocate, and track their resources efficiently. The platform features intuitive tools for managing staff, projects, and workloads, enabling users to optimize productivity and improve collaboration. With real

G2 Awards

Best Project Management Products 2024

Implementation Leader Resource Management Winter 2025

Grid Leader Resource Management Winter 2025

Results Leader Resource Management Winter 2025

Relationship Leader Resource Management Winter 2025

Usability Leader Resource Management Winter 2025

26

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DSMN8

Employee Advocacy

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DSMN8

We help brands empower employees & supercharge social media engagement by making it easy to create, curate & share authentic content.

We help brands empower employees & supercharge social media engagement by making it easy to create, curate & share authentic content.

G2 Awards

Asia Pacific Leader Employee Advocacy Winter 2025

Results Leader Employee Advocacy Winter 2025

Relationship Leader Employee Advocacy Winter 2025

EMEA High performer Enterprise Social Networking (ESN) Winter 2025

Grid Leader Employee Advocacy Winter 2025

Asia Leader Employee Advocacy Winter 2025

27

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Jiminny

Conversation Intelligence

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Jiminny

Jiminny allows users to record, transcribe, and analyze calls and meetings in real-time to help capture important data points.

Jiminny allows users to record, transcribe, and analyze calls and meetings in real-time to help capture important data points.

Products

G2 Awards

Best Sales Products 2024

United Kingdom High performer Sales Coaching Winter 2025

United Kingdom High performer Revenue Operations & Intelligence (RO&I) Winter 2025

United Kingdom High performer Conversation Intelligence Winter 2025

EMEA High performer Sales Coaching Winter 2025

Europe Leader Conversation Intelligence Winter 2025

EMEA Leader Conversation Intelligence Winter 2025

Implementation Leader Sales Analytics Winter 2025

28

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Dotdigital

Marketing Automation

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Dotdigital

Dotdigital is an all-in-one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross-channel journeys. With Dotdigital, marketers can seamlessly unify, enrich, and segment customer data. Breaking down data siloes, Dotdi

Dotdigital is an all-in-one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross-channel journeys. With Dotdigital, marketers can seamlessly unify, enrich, and segment customer data. Breaking down data siloes, Dotdi

Products

G2 Awards

Best Marketing & Digital Advertising Products 2024

Europe Leader Communication Platform as a Service Winter 2025

EMEA Leader Email Template Builder Winter 2025

United Kingdom Leader Communication Platform as a Service Winter 2025

United Kingdom Leader Email Deliverability Winter 2025

United Kingdom Leader Personalization Winter 2025

EMEA Leader Transactional Email Winter 2025

United Kingdom Leader Customer Journey Analytics Winter 2025

29

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Board Intelligence

Board Management

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Board Intelligence

Board Intelligence drives business performance and high-impact governance through board and management reporting.

Board Intelligence drives business performance and high-impact governance through board and management reporting.

G2 Awards

Grid Leader Board Management Winter 2025

Grid High performer Board Management Winter 2025

Usability Leader Board Management Winter 2025

Results Leader Board Management Winter 2025

EMEA Leader Board Management Winter 2025

Europe Leader Board Management Winter 2025

Europe Leader Board Management Fall 2024

30

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VoIPstudio

VoIP

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VoIPstudio

VoIPstudio is a cloud-based business phone system created especially for organizations that require professional communication features.

VoIPstudio is a cloud-based business phone system created especially for organizations that require professional communication features.

Categories

Products

G2 Awards

Grid Leader VoIP Winter 2025

Momentum Leader VoIP Winter 2025

EMEA High performer VoIP Winter 2025

Europe High performer VoIP Winter 2025

United Kingdom High performer VoIP Winter 2025

31

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Attest

Survey

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Attest

Easy is good. Whether you’re a research newbie or an insights pro, Attest helps you reach your goals faster and without the fuss.

Easy is good. Whether you’re a research newbie or an insights pro, Attest helps you reach your goals faster and without the fuss.

Categories

Products

G2 Awards

Grid High performer Survey Winter 2025

Grid Leader Survey Winter 2025

Europe High performer Survey Winter 2025

EMEA High performer Survey Winter 2025

United Kingdom High performer Survey Winter 2025

Grid Leader Brand Intelligence Winter 2025

32

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Audiense

Audience Intelligence Platforms

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Audiense

Audiense is on a mission to democratize audience insights. We have built a suite of rich digital consumer intelligence solutions to empower audience strategies and marketing tactics by leveraging social data and connecting it with your tech stack.

Audiense is on a mission to democratize audience insights. We have built a suite of rich digital consumer intelligence solutions to empower audience strategies and marketing tactics by leveraging social data and connecting it with your tech stack.

G2 Awards

Usability Leader Audience Intelligence Platforms Winter 2025

Grid Leader Audience Intelligence Platforms Winter 2025

Relationship Leader Audience Intelligence Platforms Winter 2025

33

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CookieYes Limited

Cookie Tracking

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CookieYes Limited

CookieYes is a leading consent management platform (CMP) that helps businesses comply with privacy regulations such as GDPR, CCPA, LGPD, POPIA, and more. Our platform is an all-in-one cookie consent solution to unburden businesses from privacy challenges and non-compliance fines.CookieYes is named a

CookieYes is a leading consent management platform (CMP) that helps businesses comply with privacy regulations such as GDPR, CCPA, LGPD, POPIA, and more. Our platform is an all-in-one cookie consent solution to unburden businesses from privacy challenges and non-compliance fines.CookieYes is named a

Categories

Products

G2 Awards

Europe Leader Cookie Tracking Winter 2025

EMEA Leader Consent Management Platform (CMP) Winter 2025

Grid Leader Consent Management Platform (CMP) Winter 2025

Momentum Leader Cookie Tracking Winter 2025

Europe Leader Consent Management Platform (CMP) Winter 2025

EMEA Leader Cookie Tracking Winter 2025

Implementation Leader Cookie Tracking Winter 2025

34

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Oliva Health

Mental Health

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Oliva Health

Employee Mental Well-Being Platform. We help companies respond to the pivotal moments that impact mental wellbeing at work and beyond—driving employee retention and exceptional effort.

Employee Mental Well-Being Platform. We help companies respond to the pivotal moments that impact mental wellbeing at work and beyond—driving employee retention and exceptional effort.

G2 Awards

Results Leader Mental Health Winter 2025

United Kingdom Leader Corporate Wellness Winter 2025

Relationship Leader Mental Health Winter 2025

EMEA Leader Corporate Wellness Winter 2025

Usability Leader Mental Health Winter 2025

Momentum Leader Mental Health Winter 2025

35

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Serif

Vector Graphics

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Serif

From the smoothest photo editing and design software to next-gen page layout, Affinity is pushing the boundaries of what’s possible with creative technology.

From the smoothest photo editing and design software to next-gen page layout, Affinity is pushing the boundaries of what’s possible with creative technology.

G2 Awards

Usability Leader Vector Graphics Winter 2025

Implementation Leader Vector Graphics Winter 2025

Grid Leader Photo Editing Winter 2025

EMEA High performer Photo Editing Winter 2025

Europe High performer Photo Editing Winter 2025

36

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Causal

Budgeting and Forecasting

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Causal

Causal lets you build financial models effortlessly and share them with interactive, visual dashboards that everyone will understand.

Causal lets you build financial models effortlessly and share them with interactive, visual dashboards that everyone will understand.

Products

G2 Awards

Best Accounting and Finance Products 2024

Relationship Leader Cash Flow Management Winter 2025

Europe Leader Budgeting and Forecasting Winter 2025

United Kingdom High performer Budgeting and Forecasting Winter 2025

EMEA Leader Financial Analysis Winter 2025

EMEA Leader Budgeting and Forecasting Winter 2025

Usability Leader FP&A (Financial Planning & Analysis) Winter 2025

37

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YunoJuno

Freelance Platforms

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YunoJuno

YunoJuno helps leading companies reduce costs, streamline hiring, and ensure global compliance when working with contractors worldwide.

YunoJuno helps leading companies reduce costs, streamline hiring, and ensure global compliance when working with contractors worldwide.

Products

G2 Awards

Implementation Leader Freelance Platforms Winter 2025

EMEA High performer Freelance Platforms Winter 2025

Europe High performer Vendor Management Winter 2025

United Kingdom High performer Freelance Platforms Winter 2025

United Kingdom High performer Freelancer Management Systems Winter 2025

Results Leader Freelance Platforms Winter 2025

38

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Virtuoso

Automation Testing

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Virtuoso

Virtuoso is a secure, low-code/no-code, robotic test automation platform powered by Artificial Intelligence (AI) and Natural Language Programming (NLP) to automate your functional and end-to-end tests for any browser-based application, at scale in the cloud. We enable engineers and non-engineers ali

Virtuoso is a secure, low-code/no-code, robotic test automation platform powered by Artificial Intelligence (AI) and Natural Language Programming (NLP) to automate your functional and end-to-end tests for any browser-based application, at scale in the cloud. We enable engineers and non-engineers ali

Products

G2 Awards

United Kingdom High performer DevOps Winter 2025

Grid High performer Automation Testing Winter 2025

Asia Pacific High performer Automation Testing Winter 2025

Asia High performer Automation Testing Winter 2025

India High performer Automation Testing Winter 2025

Europe High performer Automation Testing Winter 2025

EMEA High performer Automation Testing Winter 2025

39

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Kluster

Revenue Operations & Intelligence (RO&I)

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Kluster

Kluster offers data-driven sales analytics and forecasting solutions, helping B2B SaaS companies optimize their sales process.

Kluster offers data-driven sales analytics and forecasting solutions, helping B2B SaaS companies optimize their sales process.

Products

G2 Awards

EMEA High performer Sales Analytics Winter 2025

EMEA High performer Revenue Operations & Intelligence (RO&I) Winter 2025

Europe High performer Sales Analytics Winter 2025

United Kingdom High performer Revenue Operations & Intelligence (RO&I) Winter 2025

Europe High performer Revenue Operations & Intelligence (RO&I) Winter 2025

United Kingdom High performer Sales Analytics Winter 2025

40

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usecure

Security Awareness Training

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usecure

We help IT leaders and managed service providers (MSP) measure, reduce and monitor human cyber risk.

We help IT leaders and managed service providers (MSP) measure, reduce and monitor human cyber risk.

Products

G2 Awards

Momentum Leader Security Awareness Training Winter 2025

Grid High performer Dark Web Monitoring Winter 2025

Asia Pacific High performer Security Awareness Training Winter 2025

Grid High performer Security Awareness Training Winter 2025

Canada High performer Security Awareness Training Winter 2025

Momentum Leader Dark Web Monitoring Winter 2025

EMEA High performer Security Awareness Training Winter 2025

EMEA High performer Dark Web Monitoring Winter 2025

Europe High performer Security Awareness Training Winter 2025

41

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onHand

Corporate Social Responsibility (CSR)

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onHand

Your all-in-one tool for corporate volunteering & sustainability action. Choose from 1000’s of missions that cover the causes that your team really cares about. Local, remote, and fully flexible. Join the new corporate volunteering movement that engages and rewards your employees.

Your all-in-one tool for corporate volunteering & sustainability action. Choose from 1000’s of missions that cover the causes that your team really cares about. Local, remote, and fully flexible. Join the new corporate volunteering movement that engages and rewards your employees.

Products

G2 Awards

Grid High performer Corporate Volunteering Platform Winter 2025

Grid High performer Corporate Social Responsibility (CSR) Winter 2025

Implementation Leader Corporate Volunteering Platform Winter 2025

Grid Leader Corporate Social Responsibility (CSR) Winter 2025

Momentum Leader Corporate Volunteering Platform Winter 2025

Momentum Leader Corporate Social Responsibility (CSR) Winter 2025

42

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Officely

Space Management

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Officely

At Officely, we believe the future of work is flexible. We believe employees are most productive and happiest when they have the autonomy to choose where they work each day. Whether it’s unlocking the ability to stay at home and focus on heads-down work or taking a few hours off to pick up the kids

At Officely, we believe the future of work is flexible. We believe employees are most productive and happiest when they have the autonomy to choose where they work each day. Whether it’s unlocking the ability to stay at home and focus on heads-down work or taking a few hours off to pick up the kids

Products

G2 Awards

Best Office Products 2024

Implementation Leader Hybrid Enablement Winter 2025

Grid High performer Hybrid Enablement Winter 2025

Results Leader Hybrid Enablement Winter 2025

43

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Mo

Employee Recognition

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Mo

The Future of Employee Engagement. Our mission is to help people to thrive in their journey through work. We want to unlock unimaginable value for people and teams at work, through empowering leaders at all levels to develop the habits of the worlds best teams.

The Future of Employee Engagement. Our mission is to help people to thrive in their journey through work. We want to unlock unimaginable value for people and teams at work, through empowering leaders at all levels to develop the habits of the worlds best teams.

Products

G2 Awards

United Kingdom Leader Employee Recognition Winter 2025

Europe Leader Employee Recognition Winter 2025

EMEA Leader Employee Recognition Winter 2025

44

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Planable

Social Media Management

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Planable

Planable is the command centre for social media teams to work together on content. Planable is the content marketing tool for teams who want less frustration — and better collaboration. Planable brings team members, clients, and social content together in one virtual boardroom. (Not the stuffy kind.

Planable is the command centre for social media teams to work together on content. Planable is the content marketing tool for teams who want less frustration — and better collaboration. Planable brings team members, clients, and social content together in one virtual boardroom. (Not the stuffy kind.

Products

G2 Awards

Momentum Leader Social Media Management Winter 2025

Asia High performer Social Media Management Winter 2025

Latin America High performer Social Media Management Winter 2025

Europe Leader Social Media Management Winter 2025

EMEA Leader Social Media Management Winter 2025

Southeast Asia High performer Social Media Management Winter 2025

Germany High performer Social Media Management Winter 2025

45

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Brandwatch

Social Media Suites

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Brandwatch

Brandwatch is the world’s premier social suite, empowering over 7,500 of the world’s most admired companies.

Brandwatch is the world’s premier social suite, empowering over 7,500 of the world’s most admired companies.

G2 Awards

Best Marketing & Digital Advertising Products 2024

Canada Leader Social Media Listening Tools Winter 2025

EMEA Leader Social Media Management Winter 2025

Results Leader Audience Intelligence Platforms Winter 2025

Europe Leader Social Media Listening Tools Winter 2025

Latin America Leader Social Media Management Winter 2025

Asia Leader Brand Intelligence Winter 2025

EMEA Leader Social Media Listening Tools Winter 2025

Asia Pacific Leader Social Media Listening Tools Winter 2025

46

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Payhawk

Expense Management

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Payhawk

Payhawk helps you manage and automate everything between your bank and accounting software in real-time.

Payhawk helps you manage and automate everything between your bank and accounting software in real-time.

Products

G2 Awards

Spain High performer Expense Management Winter 2025

Europe Leader Spend Management Winter 2025

EMEA High performer Invoice Management Winter 2025

Momentum Leader Payment Card Issuance Winter 2025

United Kingdom Leader Invoice Management Winter 2025

EMEA Leader Invoice Management Winter 2025

EMEA Leader Payment Card Issuance Winter 2025

Europe Leader Invoice Management Winter 2025

47

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ScreenCloud

Digital Signage

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ScreenCloud

Unleash the full potential of your screens with ScreenCloud's cutting-edge content and device management system. Seamlessly control and update your digital signage from anywhere in the world.

Unleash the full potential of your screens with ScreenCloud's cutting-edge content and device management system. Seamlessly control and update your digital signage from anywhere in the world.

Categories

G2 Awards

Momentum Leader Digital Signage Winter 2025

Grid Leader Digital Signage Winter 2025

Results Leader Digital Signage Winter 2025

EMEA Leader Digital Signage Winter 2025

Usability Leader Digital Signage Winter 2025

Usability Leader Digital Signage Fall 2024

48

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UJJI Ltd

Learning Experience Platforms (LXP)

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UJJI Ltd

The gamified career development platform for the new generation of work.

The gamified career development platform for the new generation of work.

Products

G2 Awards

Relationship Leader Learning Experience Platforms (LXP) Winter 2025

Usability Leader Microlearning Platforms Winter 2025

EMEA Leader Learning Experience Platforms (LXP) Winter 2025

Results Leader Learning Experience Platforms (LXP) Winter 2025

Usability Leader Learning Experience Platforms (LXP) Winter 2025

Grid Leader Learning Experience Platforms (LXP) Winter 2025

49

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ProdPad

Product Management

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ProdPad

ProdPad is a product management software that supports the complete product journey.

ProdPad is a product management software that supports the complete product journey.

Products

G2 Awards

Grid Leader Idea Management Winter 2025

Europe High performer Idea Management Winter 2025

EMEA High performer Idea Management Winter 2025

Relationship Leader Idea Management Winter 2025

Implementation Leader Idea Management Winter 2025

Europe Leader Idea Management Fall 2024

EMEA Leader Idea Management Fall 2024

Implementation Leader Idea Management Fall 2024

50

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Natterbox Limited

Contact Center

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Natterbox Limited

Natterbox is an AI Powered contact center solution that's embedded and managed inside Salesforce. We help Salesforce-first companies to personalize their conversation journeys for improved customer experience and boost productivity for their sales and service teams. Natterbox enables you to create a

Natterbox is an AI Powered contact center solution that's embedded and managed inside Salesforce. We help Salesforce-first companies to personalize their conversation journeys for improved customer experience and boost productivity for their sales and service teams. Natterbox enables you to create a

Categories

Products

G2 Awards

United Kingdom High performer Outbound Call Tracking Winter 2025

Australia High performer Contact Center Winter 2025

Europe High performer VoIP Winter 2025

United Kingdom High performer Contact Center Winter 2025

Europe High performer Contact Center Winter 2025

ANZ High performer Contact Center Winter 2025

United Kingdom High performer Sales Coaching Winter 2025

Europe High performer Sales Coaching Winter 2025

FAQs

What are the G2 Best Software Awards?

G2’s Annual Best Software Awards rank the world’s best software companies and products based on authentic, timely reviews from real users.

How are the winners determined?

More than 30 different lists are generated using G2’s proprietary algorithm based on G2’s verified user reviews and publicly available market presence data. The top 100 software companies are ranked based on a combination of Satisfaction and Market Presence scores. The top 100 products are ranked based on reviews across all categories in which they are a part. Satisfaction is an aggregate score based on a company’s products across their assigned categories. More tailored company and product lists (e.g., "India Software Companies" and "Products for Small Businesses") feature a smaller set of winners at 25 or 50 appearing on each list.

Read more about the methodology used to calculate G2’s Best Software Awards here.

How many reviews does a vendor need to be eligible?

To be included in one of G2’s Best Software Sellers or Best Software Products Lists, a software company must receive at least 50 approved reviews in aggregate across all of its G2-listed products during the 2023 calendar year. Reviews must have been submitted by Dec. 31, 2023 to impact Best Software eligibility and rankings. Scores reflect only data from reviews submitted during this evaluation period.

How are the Best Software Awards different from quarterly badge lists?

For G2’s annual Best Software Awards, the scores reflect reviews submitted in the evaluation period - in this case, the calendar year 2023. Other G2 reports might include more or less data which would potentially show different rankings for software companies and products.

Read more about G2’s research scoring methodologies.

Can software sellers and products win multiple awards?

Yes. A software seller and/or product has the potential to be named on multiple lists based on its eligibility and rankings.

How are reviews verified and vetted?

It is important to us at G2 to be objective and trustworthy, with reviews being thoroughly vetted. To ensure this, we require the use of a LinkedIn™ account or verified business email address to validate a G2 reviewer’s identity and current employer. We also validate reviewers by partnering with companies to securely authenticate users through select platforms. We do not allow users to leave reviews for their current employers, former employers, or competitors.

For more information on the reviews process, view G2’s community guidelines.

Were G2’s 2024 Best Software Lists researched and published using the same methodology and criteria as past years? If not, what is new?

Eligibility criteria and methodology have remained unchanged from last year. Being eligible, of course, does not guarantee inclusion on a list.

We did, however, add net-new lists in 2024 for:

  • Companies:

    • APAC Software Companies

  • Products:

    • Rookies of the Year

    • Best Products for Professionals in Analytics (this was previously combined with AI)

    • Best Products for Professionals in AI (this was previously combined with Analytics)

    • Best Products for Professionals in Education