Best Sales Software Products

2024

Nothing but the best software. Find the best software for anything and everything you want to accomplish, as decided by software buyers on the world’s largest and most trusted software marketplace.

G2 is proud to share our 2024 list of the Best Sales Software Products

We are proud to deliver our Best Sales Software list for 2024. This best software list features some of the top software sellers and service providers found on G2. Some of the top Sales Software Sellers include: Hubspot, Salesforce, and Salesloft.

To qualify for the best Sales software list, products must be listed under one or more of the Sales software categories. Sales software is leveraged by organizations to enhance their selling processes, reduce manual tasks, and better equip sales professionals. Sales software can be used to automate processes, optimize sales operations, enhance the identification and engagement of potential customers, and train and manage sales professionals.

Check out our FAQs to learn more.

Award-Winning Best Sales Software Product Categories Include:

1

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HubSpot Sales Hub

CRM

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HubSpot Sales Hub

Supercharge your sales process with Sales Hub, a powerful and easy-to-use sales CRM that includes sales engagement tools, configure-price-quote (CPQ) functionality, and robust sales analytics for growing teams.

Supercharge your sales process with Sales Hub, a powerful and easy-to-use sales CRM that includes sales engagement tools, configure-price-quote (CPQ) functionality, and robust sales analytics for growing teams.

Categories

G2 Awards

Best Sales Products 2024

Best Small Business Products 2024

Best Mid-Market Products 2024

Best Software Products 2024

Highest Satisfaction Products 2024

Middle East & Africa Leader Conversation Intelligence Winter 2025

Asia Pacific Leader Sales Enablement Winter 2025

Europe Leader Email Tracking Winter 2025

Canada Leader Email Tracking Winter 2025

2

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Salesforce Sales Cloud

CRM

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Salesforce Sales Cloud

Sell faster, smarter, and more efficiently with AI + Data + CRM. Boost productivity and grow in a whole new way with Sales Cloud.

Sell faster, smarter, and more efficiently with AI + Data + CRM. Boost productivity and grow in a whole new way with Sales Cloud.

Categories

G2 Awards

Best Sales Products 2024

Best Enterprise Products 2024

Best Mid-Market Products 2024

Best Small Business Products 2024

Best Software Products 2024

Highest Satisfaction Products 2024

United Kingdom Leader CRM Winter 2025

Asia Leader AI Sales Assistant Winter 2025

Latin America Leader Sales Analytics Winter 2025

3

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Apollo.io

Sales Intelligence

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Apollo.io

Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 210M co

Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 210M co

G2 Awards

Best Sales Products 2024

Best Marketing & Digital Advertising Products 2024

Best Small Business Products 2024

Highest Satisfaction Products 2024

Fastest Growing Products 2024

Best Software Products 2024

EMEA Leader Lead Capture Winter 2025

Relationship Leader Lead Scoring Winter 2025

Usability Leader Lead Scoring Winter 2025

4

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Salesloft

Sales Engagement

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Salesloft

Salesloft powers durable revenue growth for the world’s most demanding companies. Salesloft’s industry-leading Revenue Orchestration Platform uses purpose-built AI to help market-facing teams prioritize and take action on what matters most, from first touch to upsell and renewal. More than 5,000 cus

Salesloft powers durable revenue growth for the world’s most demanding companies. Salesloft’s industry-leading Revenue Orchestration Platform uses purpose-built AI to help market-facing teams prioritize and take action on what matters most, from first touch to upsell and renewal. More than 5,000 cus

G2 Awards

Best Sales Products 2024

Highest Satisfaction Products 2024

Best Software Products 2024

EMEA Leader Outbound Call Tracking Winter 2025

Results Leader Outbound Call Tracking Winter 2025

Europe Leader Outbound Call Tracking Winter 2025

Usability Leader Outbound Call Tracking Winter 2025

Spain Leader Outbound Call Tracking Winter 2025

Grid Leader Sales Performance Management Winter 2025

5

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Outreach

Sales Engagement

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Outreach

Outreach is the leading sales execution platform that helps market-facing teams efficiently create and predictably close more pipeline. From prospecting to deal management to forecasting, our platform leverages automation and artificial intelligence to help revenue leaders increase efficiency and ef

Outreach is the leading sales execution platform that helps market-facing teams efficiently create and predictably close more pipeline. From prospecting to deal management to forecasting, our platform leverages automation and artificial intelligence to help revenue leaders increase efficiency and ef

G2 Awards

Best Sales Products 2024

Canada Leader Sales Performance Management Winter 2025

Implementation Leader Sales Analytics Winter 2025

Canada High performer Email Tracking Winter 2025

United Kingdom High performer Email Tracking Winter 2025

Canada Leader Outbound Call Tracking Winter 2025

Europe Leader Email Tracking Winter 2025

Grid Leader Outbound Call Tracking Winter 2025

Americas Leader Email Tracking Winter 2025

6

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ZoomInfo Sales

Sales Intelligence

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ZoomInfo Sales

Find your next customer with ZoomInfo Sales, the biggest, most accurate, and most frequently refreshed database of contact and company insights, intelligence, and purchasing intent data, all in one, modern go-to-market platform.

Find your next customer with ZoomInfo Sales, the biggest, most accurate, and most frequently refreshed database of contact and company insights, intelligence, and purchasing intent data, all in one, modern go-to-market platform.

G2 Awards

Best Marketing & Digital Advertising Products 2024

Best Enterprise Products 2024

Best Sales Products 2024

Best Mid-Market Products 2024

Best Software Products 2024

Highest Satisfaction Products 2024

Best Office Products 2024

Middle East & Africa Leader Email Verification Winter 2025

Relationship Leader Sales Engagement Winter 2025

7

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Gong

Conversation Intelligence

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Gong

The patented Gong Revenue Intelligence Platform™ captures and understands every customer interaction, then delivers insights at scale, empowering revenue teams to make decisions based on data instead of opinions.

The patented Gong Revenue Intelligence Platform™ captures and understands every customer interaction, then delivers insights at scale, empowering revenue teams to make decisions based on data instead of opinions.

G2 Awards

Best Sales Products 2024

Highest Satisfaction Products 2024

Best Mid-Market Products 2024

Best Software Products 2024

India Leader Sales Coaching Winter 2025

Momentum Leader Revenue Operations & Intelligence (RO&I) Winter 2025

Usability Leader Revenue Operations & Intelligence (RO&I) Winter 2025

Results Leader Sales Coaching Winter 2025

8

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Groove, a Clari Company

Sales Engagement

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Groove, a Clari Company

Groove is a sales engagement platform that improves productivity by automating time consuming tasks such as email logging, outbound call logging, activity capture, and meeting scheduling without data latency or sync errors. Built for enterprise and mid-market companies, Groove is easy-to-use and hig

Groove is a sales engagement platform that improves productivity by automating time consuming tasks such as email logging, outbound call logging, activity capture, and meeting scheduling without data latency or sync errors. Built for enterprise and mid-market companies, Groove is easy-to-use and hig

G2 Awards

Best Sales Products 2024

Relationship Leader Account Data Management Summer 2024

Implementation Leader Outbound Call Tracking Summer 2024

Implementation Leader Sales Engagement Summer 2024

Relationship Leader Business Scheduling Summer 2024

Usability Leader Business Scheduling Summer 2024

Usability Leader Account Data Management Summer 2024

Implementation Leader Revenue Operations & Intelligence (RO&I) Summer 2024

9

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FlashIntel

Lead Intelligence

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FlashIntel

FlashIntel, a product of FlashIntel Global, is a comprehensive revenue acceleration platform that integrates sales intelligence and engagement capabilities into one unified interface. With access to a vast B2B intelligence database and 30+ custom filters, it enables businesses to discover and engage

FlashIntel, a product of FlashIntel Global, is a comprehensive revenue acceleration platform that integrates sales intelligence and engagement capabilities into one unified interface. With access to a vast B2B intelligence database and 30+ custom filters, it enables businesses to discover and engage

G2 Awards

Best Sales Products 2024

Best Marketing & Digital Advertising Products 2024

Highest Satisfaction Products 2024

Results Leader Marketing Account Intelligence Winter 2025

Asia Leader Auto Dialer Winter 2025

Usability Leader AI Sales Assistant Winter 2025

Usability Leader Marketing Account Intelligence Winter 2025

Asia Pacific Leader Auto Dialer Winter 2025

10

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DealHub.io

CPQ

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DealHub.io

Easy to set up and easy to use, DealHub award-winning Sales Engagement and CPQ platform lets you share relevant content, quickly produce error-free quotes, track buyer engagement and automate sales workflows and approvals. DealHub is fully native within Salesforce and Microsoft Dynamics CRM.

Easy to set up and easy to use, DealHub award-winning Sales Engagement and CPQ platform lets you share relevant content, quickly produce error-free quotes, track buyer engagement and automate sales workflows and approvals. DealHub is fully native within Salesforce and Microsoft Dynamics CRM.

Categories

G2 Awards

Best Sales Products 2024

Relationship Leader Salesforce CRM Document Generation Winter 2025

Results Leader Contract Management Winter 2025

Relationship Leader CPQ Winter 2025

Results Leader CPQ Winter 2025

11

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Aviso

Revenue Operations & Intelligence (RO&I)

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Aviso

Aviso helps sales teams close more deals and forecast more accurately with highly accurate AI-powered WinScores and actionable Opportunity Insights.

Aviso helps sales teams close more deals and forecast more accurately with highly accurate AI-powered WinScores and actionable Opportunity Insights.

G2 Awards

Best Sales Products 2024

Asia Leader Customer Revenue Optimization Winter 2025

Asia Pacific Leader Customer Revenue Optimization Winter 2025

Relationship Leader Revenue Operations & Intelligence (RO&I) Winter 2025

Usability Leader Customer Revenue Optimization Winter 2025

Momentum Leader Customer Revenue Optimization Winter 2025

Grid Leader Customer Revenue Optimization Winter 2025

Asia High performer Revenue Operations & Intelligence (RO&I) Winter 2025

12

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Mindtickle

Sales Training and Onboarding

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Mindtickle

Mindtickle is the revenue enablement platform that combines on-the-job learning and deal execution to drive behavior change and get more revenue per rep. Mindtickle is recognized as a market leader by top industry analysts and is ranked by G2 as the #1 sales onboarding and training product. This yea

Mindtickle is the revenue enablement platform that combines on-the-job learning and deal execution to drive behavior change and get more revenue per rep. Mindtickle is recognized as a market leader by top industry analysts and is ranked by G2 as the #1 sales onboarding and training product. This yea

G2 Awards

Best Sales Products 2024

Europe Leader Sales Training and Onboarding Winter 2025

Asia Leader Sales Training and Onboarding Winter 2025

Asia Pacific Leader Digital Sales Room Winter 2025

Asia Pacific Leader Sales Training and Onboarding Winter 2025

Grid Leader Sales Training and Onboarding Winter 2025

India Leader Digital Sales Room Winter 2025

Results Leader Sales Training and Onboarding Winter 2025

13

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Avoma

Conversation Intelligence

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Avoma

Avoma is the only AI-first Growth Acceleration Platform designed for customer-facing teams at startups and scaleups. By combining AI Meeting Assistance with Conversational Intelligence and Revenue Intelligence, Avoma empowers teams to streamline workflows, enhance customer interactions, and accelera

Avoma is the only AI-first Growth Acceleration Platform designed for customer-facing teams at startups and scaleups. By combining AI Meeting Assistance with Conversational Intelligence and Revenue Intelligence, Avoma empowers teams to streamline workflows, enhance customer interactions, and accelera

G2 Awards

Best Collaboration and Productivity Products 2024

Best Sales Products 2024

Implementation Leader Meeting Management Winter 2025

Results Leader AI Meeting Assistants Winter 2025

Asia Pacific Leader Meeting Management Winter 2025

Asia Leader Meeting Management Winter 2025

14

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Kixie PowerCall & SMS

Outbound Call Tracking

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Kixie PowerCall & SMS

Kixie is an open telephone service with deep integrations into CRM, ERP, Marketing Automation Software, and more.

Kixie is an open telephone service with deep integrations into CRM, ERP, Marketing Automation Software, and more.

G2 Awards

Best Sales Products 2024

Results Leader Sales Performance Management Winter 2025

Usability Leader Call Center Infrastructure (CCI) Winter 2025

Implementation Leader Sales Performance Management Winter 2025

Implementation Leader Call Center Infrastructure (CCI) Winter 2025

Relationship Leader Sales Performance Management Winter 2025

Grid Leader Auto Dialer Winter 2025

Implementation Leader Contact Center Winter 2025

15

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Zoho CRM

CRM

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Zoho CRM

Zoho CRM helps you to attract, retain, delight customers and grow your company into a customer-focused organization.

Zoho CRM helps you to attract, retain, delight customers and grow your company into a customer-focused organization.

Categories

G2 Awards

Best Sales Products 2024

Grid Leader Client Portal Winter 2025

Asia Pacific Leader Client Portal Winter 2025

Asia Leader Client Portal Winter 2025

India Leader Customer Journey Mapping Winter 2025

India Leader CPQ Winter 2025

16

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Allego

Sales Enablement

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Allego

Allego’s learning and enablement platform elevates performance for sales and other teams by combining learning, content, and collaboration into one app, designed for the flow of work.

Allego’s learning and enablement platform elevates performance for sales and other teams by combining learning, content, and collaboration into one app, designed for the flow of work.

G2 Awards

Best Sales Products 2024

Grid Leader Digital Sales Room Winter 2025

United Kingdom Leader Content Experience Platforms Winter 2025

Relationship Leader Digital Sales Room Winter 2025

Grid Leader Content Experience Platforms Winter 2025

EMEA Leader Sales Training and Onboarding Winter 2025

United Kingdom Leader Sales Training and Onboarding Winter 2025

Grid Leader Sales Training and Onboarding Winter 2025

17

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SalesHood

Sales Training and Onboarding

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SalesHood

SalesHood is a sales learning platform to elevate sales results using mobile, video, crowdsourcing and content creation to increase team productivity and revenue.

SalesHood is a sales learning platform to elevate sales results using mobile, video, crowdsourcing and content creation to increase team productivity and revenue.

G2 Awards

Best Sales Products 2024

Usability Leader Sales Enablement Winter 2025

Results Leader Sales Enablement Winter 2025

Southeast Asia High performer Sales Enablement Winter 2025

Asia High performer Sales Training and Onboarding Winter 2025

Asia Leader Sales Training and Onboarding Winter 2025

Asia Pacific Leader Sales Training and Onboarding Winter 2025

Asia Pacific High performer Sales Training and Onboarding Winter 2025

Grid Leader Sales Training and Onboarding Winter 2025

18

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Clari

Revenue Operations & Intelligence (RO&I)

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Clari

With Clari, sales leaders get instant insight about their forecast and deal progress, with a direct line to reps to coach and align on next steps to close.

With Clari, sales leaders get instant insight about their forecast and deal progress, with a direct line to reps to coach and align on next steps to close.

G2 Awards

Best Sales Products 2024

Highest Satisfaction Products 2024

Best Enterprise Products 2024

Best Software Products 2024

Results Leader Revenue Operations & Intelligence (RO&I) Winter 2025

Europe Leader Customer Revenue Optimization Winter 2025

Usability Leader Email Tracking Winter 2025

Results Leader Business Scheduling Winter 2025

19

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GetAccept

Sales Enablement

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GetAccept

GetAccept is an all-in-one solution for e-signature, contract management, proposal creation, sales collateral management, document tracking and prospecting. Used by sales, HR, customer success and development teams; personal video messaging, live chat and analytics are popular features.

GetAccept is an all-in-one solution for e-signature, contract management, proposal creation, sales collateral management, document tracking and prospecting. Used by sales, HR, customer success and development teams; personal video messaging, live chat and analytics are popular features.

G2 Awards

Best Sales Products 2024

Europe Leader Digital Sales Room Winter 2025

Europe Leader Proposal Winter 2025

Nordic Leader Sales Enablement Winter 2025

EMEA Leader Digital Sales Room Winter 2025

EMEA Leader Contract Management Winter 2025

Relationship Leader Digital Sales Room Winter 2025

Europe Leader Contract Management Winter 2025

20

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Revenue Grid

Revenue Operations & Intelligence (RO&I)

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Revenue Grid

Revenue Intelligence platform that enables sales and revenue teams to identify and eliminate revenue leaks, accelerate sales cycles, and provide better visibility of pipeline performance using contextual real-time guidance Revenue Grid helps sales teams sell more by providing: Guided selling -

Revenue Intelligence platform that enables sales and revenue teams to identify and eliminate revenue leaks, accelerate sales cycles, and provide better visibility of pipeline performance using contextual real-time guidance Revenue Grid helps sales teams sell more by providing: Guided selling -

G2 Awards

Best Sales Products 2024

Implementation Leader Email Tracking Winter 2025

Relationship Leader Email Tracking Winter 2025

Usability Leader Email Tracking Winter 2025

Usability Leader Revenue Operations & Intelligence (RO&I) Winter 2025

Results Leader Sales Analytics Winter 2025

Usability Leader Sales Analytics Winter 2025

EMEA High performer Revenue Operations & Intelligence (RO&I) Winter 2025

Europe High performer Revenue Operations & Intelligence (RO&I) Winter 2025

21

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Freshsales

CRM

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Freshsales

Freshsales is a sales CRM built to help you stop juggling between multiple tools. It’s ideal for small businesses and refreshing for enterprises.

Freshsales is a sales CRM built to help you stop juggling between multiple tools. It’s ideal for small businesses and refreshing for enterprises.

Categories

G2 Awards

Best Sales Products 2024

ANZ Leader Sales Engagement Winter 2025

Middle East & Africa High performer Sales Analytics Winter 2025

Africa Leader CRM Winter 2025

Europe High performer Lead Scoring Winter 2025

Australia High performer Email Tracking Winter 2025

ANZ Leader Email Tracking Winter 2025

Americas Leader Lead Scoring Winter 2025

22

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SmartWinnr

Sales Gamification

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SmartWinnr

SmartWinnr is a sales learning and productivity platform that helps your sales team to retain product knowledge, guarantees a uniform messaging during customer interactions, and increases sales at the same time.

SmartWinnr is a sales learning and productivity platform that helps your sales team to retain product knowledge, guarantees a uniform messaging during customer interactions, and increases sales at the same time.

G2 Awards

Best Sales Products 2024

Momentum Leader Sales Gamification Winter 2025

Results Leader Sales Training and Onboarding Winter 2025

India Leader Sales Gamification Winter 2025

Usability Leader Sales Gamification Winter 2025

Results Leader Sales Gamification Winter 2025

23

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Nutshell

CRM

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Nutshell

Nutshell is CRM software that helps small-business sales reps win more deals.

Nutshell is CRM software that helps small-business sales reps win more deals.

Categories

G2 Awards

Best Sales Products 2024

Fastest Growing Products 2024

Momentum Leader Google Workspace for Sales Winter 2025

Grid Leader Google Workspace for Sales Winter 2025

24

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Reply

Sales Engagement

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Reply

Sales automation software that puts your outreach on autopilot, while still making each communication personal.

Sales automation software that puts your outreach on autopilot, while still making each communication personal.

G2 Awards

Best Sales Products 2024

Spain High performer Email Tracking Winter 2025

Germany High performer Email Tracking Winter 2025

Southeast Asia High performer Email Tracking Winter 2025

Europe High performer Sales Engagement Winter 2025

Europe High performer Email Tracking Winter 2025

EMEA High performer Sales Engagement Winter 2025

Spain High performer Sales Engagement Winter 2025

Middle East & Africa High performer Sales Engagement Winter 2025

25

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Bigin by Zoho CRM

CRM

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Bigin by Zoho CRM

Pipeline-centric CRM built and priced for small businesses

Pipeline-centric CRM built and priced for small businesses

Categories

G2 Awards

Best Sales Products 2024

Middle East & Africa Leader Sales Analytics Winter 2025

Latin America Leader Sales Analytics Winter 2025

India Leader Outbound Call Tracking Winter 2025

India Leader Sales Analytics Winter 2025

India Leader Sales Performance Management Winter 2025

Asia Pacific Leader CRM Winter 2025

Middle East Leader Sales Engagement Winter 2025

Asia Pacific Leader Sales Analytics Winter 2025

26

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PandaDoc

Proposal

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PandaDoc

PandaDoc is an app that lets you build, track, and sign your docs all in one place. Automate your workflow, discover what sells with built-in analytics, and get legally binding signatures in minutes.

PandaDoc is an app that lets you build, track, and sign your docs all in one place. Automate your workflow, discover what sells with built-in analytics, and get legally binding signatures in minutes.

Categories

G2 Awards

Best Sales Products 2024

Results Leader Proposal Winter 2025

Europe Leader Contract Management Winter 2025

Europe Leader Document Generation Winter 2025

United Kingdom Leader Proposal Winter 2025

Middle East & Africa Leader Document Generation Winter 2025

United Kingdom Leader Document Generation Winter 2025

Relationship Leader Document Generation Winter 2025

27

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RELAYTO

Content Experience Platforms

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RELAYTO

Turn your PDFs into interactive visual experiences.

Turn your PDFs into interactive visual experiences.

G2 Awards

Best Sales Products 2024

Best Marketing & Digital Advertising Products 2024

Best Design Products 2024

Grid Leader Content Curation Winter 2025

Relationship Leader CMS Tools Winter 2025

Usability Leader Sales Enablement Winter 2025

EMEA Leader Content Experience Platforms Winter 2025

Relationship Leader Account-Based Web and Content Experiences Winter 2025

Relationship Leader Content Distribution Winter 2025

28

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Close

CRM

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Close

Close is an all-in-one sales CRM designed to increase sales productivity for sales teams. With built-in calling, email, SMS, and more, sales teams are able to close more deals and make more sales—all without manual data entry!

Close is an all-in-one sales CRM designed to increase sales productivity for sales teams. With built-in calling, email, SMS, and more, sales teams are able to close more deals and make more sales—all without manual data entry!

Categories

G2 Awards

Best Sales Products 2024

Relationship Leader Call Center Infrastructure (CCI) Winter 2025

Results Leader Email Marketing Winter 2025

Results Leader CRM Winter 2025

Implementation Leader Sales Analytics Winter 2025

Relationship Leader Email Marketing Winter 2025

Implementation Leader Email Marketing Winter 2025

Results Leader Email Tracking Winter 2025

Implementation Leader SMS Marketing Winter 2025

29

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Salesforce Revenue Cloud

CPQ

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Salesforce Revenue Cloud

Salesforce CPQ automates quoting, contracting, and the ordering processes. The solution improves sales productivity and helps you close more deals without ever leaving Salesforce. Fully native on the Salesforce platform, Salesforce CPQ delivers next-generation CPQ which is 5-10x easier to implement

Salesforce CPQ automates quoting, contracting, and the ordering processes. The solution improves sales productivity and helps you close more deals without ever leaving Salesforce. Fully native on the Salesforce platform, Salesforce CPQ delivers next-generation CPQ which is 5-10x easier to implement

Categories

G2 Awards

Best Commerce Products 2024

Best Enterprise Products 2024

Best Accounting and Finance Products 2024

Best Sales Products 2024

Results Leader CPQ Winter 2025

Grid Leader CPQ Winter 2025

Americas Leader CPQ Winter 2025

Relationship Leader CPQ Winter 2025

Grid Leader Subscription Billing Winter 2025

30

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Jiminny

Conversation Intelligence

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Jiminny

SaaS Platform for Sales & Customer Success

SaaS Platform for Sales & Customer Success

G2 Awards

Best Sales Products 2024

Implementation Leader Sales Analytics Winter 2025

EMEA Leader Conversation Intelligence Winter 2025

Europe Leader Conversation Intelligence Winter 2025

EMEA High performer Sales Coaching Winter 2025

United Kingdom High performer Conversation Intelligence Winter 2025

United Kingdom High performer Revenue Operations & Intelligence (RO&I) Winter 2025

United Kingdom High performer Sales Coaching Winter 2025

31

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Chorus by ZoomInfo

Conversation Intelligence

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Chorus by ZoomInfo

Chorus.ai is a leading conversation intelligence platform; it transcribes and analyzes sales meetings in real-time.

Chorus.ai is a leading conversation intelligence platform; it transcribes and analyzes sales meetings in real-time.

G2 Awards

Best Sales Products 2024

Grid Leader Sales Coaching Winter 2025

Americas Leader Sales Coaching Winter 2025

Americas Leader Conversation Intelligence Winter 2025

Grid Leader Conversation Intelligence Winter 2025

Implementation Leader Sales Performance Management Winter 2025

32

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Fathom

Conversation Intelligence

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Fathom

Fathom records, transcribes, highlights, and summarizes your meetings so you can focus on the conversation.

Fathom records, transcribes, highlights, and summarizes your meetings so you can focus on the conversation.

G2 Awards

Highest Satisfaction Products 2024

Best Collaboration and Productivity Products 2024

Best Small Business Products 2024

Best Sales Products 2024

Fastest Growing Products 2024

Best Software Products 2024

Relationship Leader Note-Taking Software Winter 2025

Relationship Leader AI Sales Assistant Winter 2025

33

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Koncert

Sales Engagement

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Koncert

Sales engagement tools that scale to meet B2B outbound sales goals: AI Power Dialer Platform with 4 sales dialers: Multi-line AI Parallel Dialer, Single-line AI power Dialer, human-powered Agent Assisted Dialer and Click-to-Dialer. Cadence software enables automated multi-channel sales outreach via

Sales engagement tools that scale to meet B2B outbound sales goals: AI Power Dialer Platform with 4 sales dialers: Multi-line AI Parallel Dialer, Single-line AI power Dialer, human-powered Agent Assisted Dialer and Click-to-Dialer. Cadence software enables automated multi-channel sales outreach via

G2 Awards

Best Sales Products 2024

Results Leader Account Data Management Winter 2025

Implementation Leader Account Data Management Winter 2025

Usability Leader Account Data Management Winter 2025

34

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Dialpad Sell

AI Sales Assistant

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Dialpad Sell

Dialpad pushes the limits of Ai. As a pioneer in the space, we built the first Ai-powered customer intelligence platform that now serves as the foundation for all Dialpad products. We also created our own proprietary large language model (LLM), leveraging over six billion minutes of conversational d

Dialpad pushes the limits of Ai. As a pioneer in the space, we built the first Ai-powered customer intelligence platform that now serves as the foundation for all Dialpad products. We also created our own proprietary large language model (LLM), leveraging over six billion minutes of conversational d

G2 Awards

Best Sales Products 2024

Americas Leader Conversation Intelligence Winter 2025

Grid High performer AI Sales Assistant Winter 2025

Grid Leader Conversation Intelligence Winter 2025

Grid High performer AI Sales Assistant Fall 2024

Americas Leader Conversation Intelligence Fall 2024

Grid Leader Conversation Intelligence Fall 2024

Grid High performer AI Sales Assistant Summer 2024

Momentum Leader Auto Dialer Summer 2024

35

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ActiveCampaign for Sales

CRM

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ActiveCampaign for Sales

Meet today’s quota. Surpass tomorrow’s goals. A CRM designed for growing teams. A sales solution without limits at a price point you can afford. Unlimited automations. Unlimited flexibility. Unlimited growth potential for your team.

Meet today’s quota. Surpass tomorrow’s goals. A CRM designed for growing teams. A sales solution without limits at a price point you can afford. Unlimited automations. Unlimited flexibility. Unlimited growth potential for your team.

Categories

G2 Awards

Best Sales Products 2024

ANZ Leader Sales Engagement Spring 2024

United Kingdom Leader Sales Engagement Spring 2024

Europe Leader Sales Engagement Spring 2024

EMEA Leader Lead Scoring Spring 2024

Momentum Leader CRM Spring 2024

Europe Leader CRM Spring 2024

Grid Leader Sales Engagement Spring 2024

Canada Leader Sales Analytics Spring 2024

36

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Instantly

Sales Engagement

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Instantly

Instantly Helps Automate Your B2B Email Outreach Forever.

Instantly Helps Automate Your B2B Email Outreach Forever.

G2 Awards

Fastest Growing Products 2024

Best Sales Products 2024

Germany Leader Email Marketing Winter 2025

Usability Leader Lead Mining Winter 2025

United Kingdom Leader Email Deliverability Winter 2025

Results Leader Email Deliverability Winter 2025

Asia Pacific Leader Email Marketing Winter 2025

Europe Leader AI Sales Assistant Winter 2025

Implementation Leader Account Data Management Winter 2025

37

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Amplemarket

Sales Engagement

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Amplemarket

Amplemarket is your AI-powered sales assistant. Amplemarket Sales Assistant will take care of all your sales tasks. From prospecting, to outreach, follow-ups and scheduling of meetings.

Amplemarket is your AI-powered sales assistant. Amplemarket Sales Assistant will take care of all your sales tasks. From prospecting, to outreach, follow-ups and scheduling of meetings.

G2 Awards

Best Sales Products 2024

Implementation Leader AI Writing Assistant Winter 2025

EMEA Leader Email Verification Winter 2025

Europe High performer AI Writing Assistant Winter 2025

Europe Leader Email Verification Winter 2025

Germany High performer Lead Capture Winter 2025

Latin America Leader Lead Capture Winter 2025

Europe High performer Buyer Intent Data Providers Winter 2025

Latin America High performer Sales Engagement Winter 2025

38

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Mediafly

Sales Enablement

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Mediafly

Mediafly Revenue360 is a modular platform providing revenue enablement solutions. Mediafly's content management, buyer and partner engagement, account and revenue intelligence, sales readiness, and value selling solutions power the revenue engines of the world's leading brands. Deploy the modules yo

Mediafly Revenue360 is a modular platform providing revenue enablement solutions. Mediafly's content management, buyer and partner engagement, account and revenue intelligence, sales readiness, and value selling solutions power the revenue engines of the world's leading brands. Deploy the modules yo

G2 Awards

Best Sales Products 2024

Europe High performer Conversation Intelligence Winter 2025

EMEA High performer Conversation Intelligence Winter 2025

Europe High performer Analytics Platforms Winter 2025

EMEA High performer Sales Analytics Winter 2025

EMEA High performer Analytics Platforms Winter 2025

Momentum Leader Content Experience Platforms Winter 2025

Implementation Leader Analytics Platforms Winter 2025

Americas High performer Analytics Platforms Winter 2025

39

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Scratchpad

Sales Performance Management

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Scratchpad

Scratchpad is fast. Beautifully simple. And comes with thoughtful design and advanced features that make the tedious work you currently do fade into the background.

Scratchpad is fast. Beautifully simple. And comes with thoughtful design and advanced features that make the tedious work you currently do fade into the background.

G2 Awards

Best Sales Products 2024

Relationship Leader Sales Performance Management Winter 2025

Implementation Leader Sales Performance Management Winter 2025

Implementation Leader Sales Engagement Winter 2025

Results Leader Sales Engagement Winter 2025

Results Leader Sales Performance Management Winter 2025

Relationship Leader Sales Engagement Winter 2025

40

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Docusign CLM

Contract Lifecycle Management (CLM)

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Docusign CLM

Docusign CLM contract management and content management platform makes it easy for employees, customers, partners, and vendors to create, share, process, and approve contracts, documents and content.

Docusign CLM contract management and content management platform makes it easy for employees, customers, partners, and vendors to create, share, process, and approve contracts, documents and content.

G2 Awards

Best Sales Products 2024

Asia Leader Contract Management Winter 2025

India Leader Contract Lifecycle Management (CLM) Winter 2025

India Leader Contract Management Winter 2025

Implementation Leader Contract Lifecycle Management (CLM) Winter 2025

Asia Pacific Leader Contract Management Winter 2025

Grid Leader Contract Lifecycle Management (CLM) Winter 2025

Asia Leader Contract Lifecycle Management (CLM) Winter 2025

41

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Pipedrive

CRM

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Pipedrive

Pipedrive is a web-based sales CRM software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process so they can focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite their sales tasks in one workspace

Pipedrive is a web-based sales CRM software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process so they can focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite their sales tasks in one workspace

Categories

G2 Awards

Best Sales Products 2024

Nordic Leader CRM Winter 2025

EMEA Leader Sales Performance Management Winter 2025

Europe Leader Sales Performance Management Winter 2025

Spain Leader CRM Winter 2025

United Kingdom High performer CRM Winter 2025

United Kingdom Leader Sales Analytics Winter 2025

Americas Leader Sales Analytics Winter 2025

Latin America Leader Sales Analytics Winter 2025

42

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Proposify

Proposal

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Proposify

Proposify proposal software helps growing teams remove document bottlenecks, and get visibility into the most important stage of your sales cycle: the close.

Proposify proposal software helps growing teams remove document bottlenecks, and get visibility into the most important stage of your sales cycle: the close.

Categories

G2 Awards

Best Sales Products 2024

Results Leader Document Generation Winter 2025

Americas Leader CPQ Winter 2025

Grid Leader Proposal Winter 2025

United Kingdom Leader Proposal Winter 2025

Canada High performer Contract Management Winter 2025

Canada Leader Proposal Winter 2025

Canada High performer Document Generation Winter 2025

43

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Klenty

Sales Engagement

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Klenty

Klenty is a sales prospecting automation tool that can help you find prospects, outreach and follow-up at scale. Klenty integrates directly with a number of CRMs like Salesforce, Pipedrive, Hubspot etc to help you execute custom workflows. With Klenty, your inbound and outbound sales teams can manag

Klenty is a sales prospecting automation tool that can help you find prospects, outreach and follow-up at scale. Klenty integrates directly with a number of CRMs like Salesforce, Pipedrive, Hubspot etc to help you execute custom workflows. With Klenty, your inbound and outbound sales teams can manag

G2 Awards

Best Sales Products 2024

Latin America High performer Sales Engagement Winter 2025

Latin America High performer Email Tracking Winter 2025

Europe High performer Sales Engagement Winter 2025

India High performer Sales Analytics Winter 2025

India High performer Sales Engagement Winter 2025

Asia Pacific High performer Sales Engagement Winter 2025

44

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monday CRM

CRM

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monday CRM

monday CRM is a dedicated sales platform that enables business owners, sales teams, and RevOps to manage the entire sales cycle from pre- to post-sales — managing all customer data in one centralized place. Capture leads, manage contact communication, automate manual processes, and track every deal

monday CRM is a dedicated sales platform that enables business owners, sales teams, and RevOps to manage the entire sales cycle from pre- to post-sales — managing all customer data in one centralized place. Capture leads, manage contact communication, automate manual processes, and track every deal

Categories

G2 Awards

Best Sales Products 2024

Canada Leader Sales Performance Management Winter 2025

Grid Leader Sales Performance Management Winter 2025

United Kingdom Leader Sales Performance Management Winter 2025

Europe Leader Sales Performance Management Winter 2025

Africa Leader CRM Winter 2025

EMEA Leader Sales Performance Management Winter 2025

Middle East & Africa Leader Sales Performance Management Winter 2025

45

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BoostUp.ai

Revenue Operations & Intelligence (RO&I)

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BoostUp.ai

BoostUp’s AI-powered Revenue Command Center equips sales organizations with the forecasting, sales coaching and deal inspection tools they need to deliver predictable and consistent growth. Revenue Command Center offers flexibility and trust with superior forecast accuracy, best-in-class time-to-val

BoostUp’s AI-powered Revenue Command Center equips sales organizations with the forecasting, sales coaching and deal inspection tools they need to deliver predictable and consistent growth. Revenue Command Center offers flexibility and trust with superior forecast accuracy, best-in-class time-to-val

G2 Awards

Best Sales Products 2024

Implementation Leader Revenue Operations & Intelligence (RO&I) Winter 2025

Relationship Leader Revenue Operations & Intelligence (RO&I) Winter 2025

Usability Leader Revenue Operations & Intelligence (RO&I) Winter 2025

Germany High performer Sales Analytics Winter 2025

Europe High performer Sales Analytics Winter 2025

Grid High performer Revenue Operations & Intelligence (RO&I) Winter 2025

EMEA High performer Sales Analytics Winter 2025

Americas High performer Sales Analytics Winter 2025

46

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Mixmax

Sales Engagement

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Mixmax

Mixmax makes Gmail your 'workflow control center' so you win more deals, engage more customers and streamline recruiting processes.

Mixmax makes Gmail your 'workflow control center' so you win more deals, engage more customers and streamline recruiting processes.

G2 Awards

Best Sales Products 2024

Relationship Leader Google Workspace for Sales Winter 2025

Implementation Leader Google Workspace for Sales Winter 2025

Usability Leader Google Workspace for Sales Winter 2025

Relationship Leader Business Scheduling Winter 2025

Results Leader Google Workspace for Sales Winter 2025

Implementation Leader Business Scheduling Winter 2025

Asia High performer Google Workspace for Sales Winter 2025

Europe High performer Google Workspace for Sales Winter 2025

47

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Keap

CRM

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Keap

Small business CRM, e-commerce, email and social marketing solution all in one place

Small business CRM, e-commerce, email and social marketing solution all in one place

Categories

G2 Awards

Best Sales Products 2024

Implementation Leader Quote-to-Cash Winter 2025

United Kingdom Leader Marketing Automation Winter 2025

Europe High performer CRM Winter 2025

Europe Leader Marketing Automation Winter 2025

EMEA Leader Marketing Automation Winter 2025

48

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LinkSquares

Contract Management

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LinkSquares

LinkSquares is an AI-powered contract lifecycle management platform. Trusted by more than 1,200 customers, it streamlines contract workflows, saves time, and reduces costs. With an advanced AI engine, LinkAI, LinkSquares offers accurate analysis and empowers businesses to manage contracts with ease.

LinkSquares is an AI-powered contract lifecycle management platform. Trusted by more than 1,200 customers, it streamlines contract workflows, saves time, and reduces costs. With an advanced AI engine, LinkAI, LinkSquares offers accurate analysis and empowers businesses to manage contracts with ease.

G2 Awards

Best Sales Products 2024

Implementation Leader Contract Analytics Winter 2025

Americas Leader Contract Lifecycle Management (CLM) Winter 2025

Usability Leader Contract Analytics Winter 2025

Relationship Leader Contract Management Winter 2025

Grid Leader Contract Analytics Winter 2025

Relationship Leader Contract Lifecycle Management (CLM) Winter 2025

49

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Spinify

Sales Gamification

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Spinify

Spinify gamifies business activities for all target based employees.

Spinify gamifies business activities for all target based employees.

G2 Awards

Best Sales Products 2024

Relationship Leader Sales Gamification Winter 2025

Grid Leader Sales Gamification Winter 2025

Grid Leader Gamification Winter 2025

Implementation Leader Sales Gamification Winter 2025

Implementation Leader Gamification Winter 2025

Australia High performer Sales Performance Management Winter 2025

50

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Aloware

Contact Center

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Aloware

Aloware is a contact center software that eliminates the hassle of hardware. You can use it anywhere and from any device, giving you all the freedom and flexibility of working anywhere. The best part is that it provides teams with an all-in-one platform where they can connect with hundreds of custo

Aloware is a contact center software that eliminates the hassle of hardware. You can use it anywhere and from any device, giving you all the freedom and flexibility of working anywhere. The best part is that it provides teams with an all-in-one platform where they can connect with hundreds of custo

Categories

G2 Awards

Best Customer Service Products 2024

Best Sales Products 2024

Latin America High performer Contact Center Winter 2025

Implementation Leader Auto Dialer Winter 2025

Americas High performer Contact Center Winter 2025

Implementation Leader Contact Center Quality Assurance Winter 2025

Implementation Leader SMS Marketing Winter 2025

Grid High performer Contact Center Winter 2025

FAQs

What are the G2 Best Software Awards?

G2’s Annual Best Software Awards rank the world’s best software companies and products based on authentic, timely reviews from real users.

How are the winners determined?

More than 30 different lists are generated using G2’s proprietary algorithm based on G2’s verified user reviews and publicly available market presence data. The top 100 software companies are ranked based on a combination of Satisfaction and Market Presence scores. The top 100 products are ranked based on reviews across all categories in which they are a part. Satisfaction is an aggregate score based on a company’s products across their assigned categories. More tailored company and product lists (e.g., "India Software Companies" and "Products for Small Businesses") feature a smaller set of winners at 25 or 50 appearing on each list.

Read more about the methodology used to calculate G2’s Best Software Awards here.

How many reviews does a vendor need to be eligible?

To be included in one of G2’s Best Software Sellers or Best Software Products Lists, a software company must receive at least 50 approved reviews in aggregate across all of its G2-listed products during the 2023 calendar year. Reviews must have been submitted by Dec. 31, 2023 to impact Best Software eligibility and rankings. Scores reflect only data from reviews submitted during this evaluation period.

How are the Best Software Awards different from quarterly badge lists?

For G2’s annual Best Software Awards, the scores reflect reviews submitted in the evaluation period - in this case, the calendar year 2023. Other G2 reports might include more or less data which would potentially show different rankings for software companies and products.

Read more about G2’s research scoring methodologies.

Can software sellers and products win multiple awards?

Yes. A software seller and/or product has the potential to be named on multiple lists based on its eligibility and rankings.

How are reviews verified and vetted?

It is important to us at G2 to be objective and trustworthy, with reviews being thoroughly vetted. To ensure this, we require the use of a LinkedIn™ account or verified business email address to validate a G2 reviewer’s identity and current employer. We also validate reviewers by partnering with companies to securely authenticate users through select platforms. We do not allow users to leave reviews for their current employers, former employers, or competitors.

For more information on the reviews process, view G2’s community guidelines.

Were G2’s 2024 Best Software Lists researched and published using the same methodology and criteria as past years? If not, what is new?

Eligibility criteria and methodology have remained unchanged from last year. Being eligible, of course, does not guarantee inclusion on a list.

We did, however, add net-new lists in 2024 for:

  • Companies:

    • APAC Software Companies

  • Products:

    • Rookies of the Year

    • Best Products for Professionals in Analytics (this was previously combined with AI)

    • Best Products for Professionals in AI (this was previously combined with Analytics)

    • Best Products for Professionals in Education