![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
UM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

2/3/2022

"So unintuitive it's ridiculous"

2/5

What do you like best about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

It stores a lot of data and is the standard for sales and marketing. Review collected by and hosted on G2.com.

What do you dislike about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

I don't think I've ever cursed this much in my whole life. Pardot is unnecessarily confusing, and Premium Support is nearly $200/month. Because Pardot is so confusing with its hidden menus and propietary terms for common concepts, there is so much that we pay for that we don't even know exists.

Every step of this platform involves a Google search to learn how to do something in English. Pardot's documentation sends you down a rabbit hole with voluminous and seemingly unnecessary explanations and backgrounds, plus the ridiculous terms for things, like the Marketing "cloud" instead of just calling it the "Marketing section," makes everything doubly confusing. I almost never go to Pardot first with a question.

When I told our Salesforce sales manager that the Premium Support (nearly $200 a month) wasn't worth it when we were renewing, he just kind of shrugged his shoulders and took it off our agreement. Review collected by and hosted on G2.com.

What problems is Agentforce Marketing (formerly Salesforce Marketing Cloud) solving and how is that benefiting you?

Ability to see attribution and leads

It is our company's single source of truth for sales and marketing. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

See what 4385 reviewers think of Agentforce Marketing (formerly Salesforce Marketing Cloud)

4.0 out of 5 · Verified reviews from real users

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