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Robert B.
RB
VP of Operations
Small-Business (50 or fewer emp.)
"Every brand needs this service"
What do you like best about Red Points?

Brand protection is more important than many realize. There are so many people trying to make counterfeit products of popular brands, that we need a service like Red Points to do all the work in tracking an mitigating all the infringements. Their portal is super simple to use and we spend about 10 minutes a day reviewing all the possible infringements for accuracy. I'd recommend Red Points in a second to other brands who don't put any effort into brand protection. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

We have Wholesale customers that sometimes get caught by Red Points, they are legitimate sellers but there have been a few times where their Facebook posts and accounts have been suspended in error. Review collected by and hosted on G2.com.

Red Points Reviews & Product Details

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Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

11 months

Red Points Media

Red Points Demo - Stop online fraud
Automatically find and remove online counterfeits, piracy, and impersonations using the world’s most advanced Brand Protection platform
Red Points Demo - Save time
Let bot-powered search and advanced image recognition discover potential infrginements for you
Red Points Demo - Prioritize
Tackle what matters the most first by defining your uniques prioritization criteria
Red Points Demo - Remove fakes at scale
Leverage automation rules to review and take down thousands of infringements faster
Red Points Demo - Measure what matters
Find out what you are gaining back, leverage real-time data and deep analysis with personalized brand protection dashboards, and export and share
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Red Points Reviews (57)

Reviews

Red Points Reviews (57)

4.8
57 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise Red Points for its automated monitoring and efficient takedown processes, which significantly reduce manual effort in brand protection. The platform's ability to provide clear visibility into infringements and streamline enforcement actions is highly valued, allowing brands to focus on growth rather than constant oversight. However, some users note that reporting features could benefit from more customization options.
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Lois  D.
LD
"Rapid Brand Protection with Red Points"
What do you like best about Red Points?

I use Red Points to monitor online marketplaces and social platforms for counterfeit products and unauthorized sellers, and to automate takedowns. It helps protect multiple product lines across industries, reduce manual monitoring, and improve response times. I love how Red Points quickly identifies counterfeit listings and unauthorized sellers, making takedowns simple. The dashboard is easy to use, showing clear progress on detections and removals. The support team is responsive and often suggests ways to improve our coverage, adding a lot of value. The initial setup was straightforward and well guided by the onboarding team. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

I find the reporting tools helpful, but more customization options would make it easier to analyze trends across product categories and time periods. Also, some complex cases take longer to resolve, though communication from the team is always clear. Review collected by and hosted on G2.com.

Laura R.
LR
Sales Manager
"Automated Brand Protection Simplified"
What do you like best about Red Points?

I like Red Points for its automated takedown process, which makes brand protection more efficient and reduces the need for manual work. The automated takedown process saves us a lot of time by quickly detecting and removing violating listings without manual effort. This helps us respond faster, maintain brand control, and focus more on strategic work instead of constant monitoring. The initial setup was fairly easy with support from the Red Points team. There was a brief learning curve, but onboarding and guidance made the process smooth. Overall, I rate it a 10 because it's effective, reliable, and significantly simplifies brand protection efforts. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

Some reports and dashboards could be more customizable, and there can be a slight learning curve at the beginning. Review collected by and hosted on G2.com.

JK
Founder
Apparel & Fashion
Small-Business (50 or fewer emp.)
"Makes Takedowns Faster and Easier"
What do you like best about Red Points?

I like how simple the platform is and how fast it acts on fake listings. The alerts are clear, and their support team is always ready to help. It feels like we finally have control over what happens with our brand online. The setup was smooth, and their team guided us through each step, allowing us to start removing fake listings quickly. It fits into our workflow without much trouble and helps our team see the full picture. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

Sometimes the reports feel a bit basic. I’d like more detail on trends and results over time. Also, a few workflows could be faster, especially when reviewing cases in bulk. Review collected by and hosted on G2.com.

LK
Chief Commercial Officer, North America
Apparel & Fashion
Mid-Market (51-1000 emp.)
"Automates and Protects Brand Effortlessly"
What do you like best about Red Points?

I like that Red Points finds issues fast and makes takedowns simple. The dashboard is clear, allowing us to see in real-time what was found, removed, and what still needs action. Their support team is proactive and easy to work with, giving us confidence that problems get handled quickly. The dashboard offers everything in one place, such as detections, actions, and results, which helps us make quick decisions and prove the impact to leadership. The support team adds value by flagging trends, suggesting improvements, and stepping in on tough cases, making the platform feel like an extension of our team. Additionally, connecting Red Points with our internal workflows and reporting tools fits well, and moving from manual monitoring to Red Points provided better visibility, automation, and faster results. The setup was smooth; the team guided us through each step, enabling us to see results quickly and making the training simple and comfortable for my team early on. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

Some reports could be more flexible, and I’d like clearer in-app guidance for new users. At times, complex cases take longer than expected. None of these are deal-breakers, but improving them would make the platform even smoother for our team. Review collected by and hosted on G2.com.

RM
Global Digital Strategy
Manufacturing
Enterprise (> 1000 emp.)
"Our First Line of Defense against Dangerous Counterfeits"
What do you like best about Red Points?

The most interesting thing is the level of accuracy with which the platform identifies even the most advanced fake offers of our hearing implants. It is not as simple as logos, it examines descriptions and images of products with flawless accuracy and the accuracy is important when the health of the patients is at stake. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

The first system was time-consuming on the part of our legal and product teams to assist the system in being trained on minor details of our original devices and imitations. Review collected by and hosted on G2.com.

Claudia F.
CF
Vice President
Cosmetics
Small-Business (50 or fewer emp.)
"efficient brand protection with exceptional support"
What do you like best about Red Points?

What I value most about Red Points is their fast response time and the consistency of the results they deliver. When issues come up, we know they will be addressed quickly, which makes a real difference in day-to-day operations. The customer support portal is intuitive and easy to use, especially for reporting and tracking smaller or more specific cases without friction.

The support team has also been a strong point throughout our experience. Communication is clear and timely, and we always feel supported when questions or edge cases arise. Mary Spyridaki, in particular, has been extremely responsive and helpful, making sure we understand next steps and that nothing falls through the cracks. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

There are no major pain points with the platform. That said, given our organizational structure, having the option to manage different business entities or brands as more clearly separated environments would be helpful and better aligned with our internal setup. Review collected by and hosted on G2.com.

Ignacio A.
IA
CEO
Telecommunications
Enterprise (> 1000 emp.)
"Proactive Brand Protection Made Effortless"
What do you like best about Red Points?

I use Red Points mainly for monitoring and analyzing brand protection data. The platform helps me track where infringements are happening and understand trends in counterfeit activity. The analytics give me a clear picture of the overall risk landscape and let me measure how effective our enforcement actions are over time. It solves the problem of online brand protection and counterfeit detection by automatically identifying unauthorized use of our brand, products, and content across multiple digital channels, which saves a lot of manual monitoring time. This platform continuously monitors online channels for infringement and quickly takes action to remove counterfeit listings or unauthorized content. This proactive approach gives me peace of mind knowing our brand is well-protected without needing to manually track everything. The continuous monitoring ensures that any unauthorized use of our brand or products is spotted almost immediately, preventing potential revenue loss or brand damage. The quick action feature allows Red Points to automatically take down counterfeit listings or infringing content without me having to intervene manually. Together, these features save time, reduce risk, and let me focus on growing the business instead of constantly managing brand protection issues. The initial setup of Red Points was fairly straightforward. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

While Red Points is highly effective, there are a few areas that could be improved. For example, the reporting dashboard can sometimes feel a bit overwhelming, especially when tracking multiple product lines or regions. Additionally, the initial setup and customization of monitoring rules took some time to get right. Review collected by and hosted on G2.com.

Jess C.
JC
"Effortless Brand Protection with Immediate Results"
What do you like best about Red Points?

I like the automation and scalability of Red Points. These standout features can handle a large volume of potential issues without overwhelming our team, which is essential for working across different industries. The dashboard is intuitive and provides actionable insights, and the support system is knowledgeable. This combination allows us to protect the brand effectively and efficiently. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

Some of the more advanced reporting options could be made more intuitive, especially for teams managing multiple brands. A few more built-in tutorials or tips could help new users take full advantage of the platform faster. Review collected by and hosted on G2.com.

NM
Founder
Hospitality
Small-Business (50 or fewer emp.)
"Dependable Solution for Brand Enforcement"
What do you like best about Red Points?

I really like how proactive the platform is. Red Points identifies issues early, accelerates takedowns, and provides straightforward insights that make brand protection measurable rather than reactive. The initial setup was straightforward and well guided. The onboarding process was structured, and the Red Points team provided clear direction, making it easy to get up and running without disruption. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

Some reporting features could offer more customization, particularly around trend analysis over longer periods. Expanding flexibility in data views would make it easier to tailor insights to different business priorities. Review collected by and hosted on G2.com.

AH
CEO
Retail
Enterprise (> 1000 emp.)
"Smart technology that protect our brand identity"
What do you like best about Red Points?

The automated take downs are incredibly efficient. We used to spend hours tracking counterfeit products, but Red Points now does most of the heavy lifting. I also like how transparent the reports are we can see which marketplaces are most active and where we need to focus next. Review collected by and hosted on G2.com.

What do you dislike about Red Points?

Occasionally, lower priority listings take longer to process, and I wish we had more flexibility to tag cases ourselves. Still, the support team is quick to respond whenever we flag something urgent. Review collected by and hosted on G2.com.

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Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

11 months

Perceived Cost

$$$$$
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Red Points Features
Reseller Database
Monitoring
Violations
Communication
Plans
Track
Vulnerability Assessment
Digital Footprint Mapping
Fraud Detection
Threat Remediation
Incident Response Capabilities