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Marianella M.

Director of IT

Small-Business (50 or fewer emp.)

2/24/2021

"Form Assembly is an extremely powerful forms tool to use with Salesforce"

4.5/5

What do you like best about FormAssembly?

I like the ability to use any object, custom or standard to relate data and build logic within web forms. The level of integration with each piece of Salesforce is really phenomenal and difficult to find in other systems. Combining front end logic plus tight integration with the CRM is extremely valuable. Also, the ability to enable single sign on to integrate the forms with third party systems is beneficial for seamless user experience. Review collected by and hosted on G2.com.

What do you dislike about FormAssembly?

One item that could be improved would be to enhance logic with more advanced formulas within the form. Likewise, easier ways to add custom code like Javascript would be very helpful.Another improvement could be to be able to see the window for conditional logic in a larger format. It is difficult to see with complex and long forms, in particular when similar names are used. Review collected by and hosted on G2.com.

Recommendations to others considering FormAssembly:

If you are looking to integrate Salesforce with a forms system, Form Assembly can do the job without a doubt, while allowing you to customize the type of data that will go back and forth in between systems. Review collected by and hosted on G2.com.

What problems is FormAssembly solving and how is that benefiting you?

We are able to capture data on web forms, send to Salesforce, send to Stripe for payment and write back data in the desired format for reporting. This has been a life saver for staff and accounting and as we evolve, more advanced implementations are in place. Likewise, the integration with Google Apps is very helpful to store submissions in spreadsheets for sorting and distribution.

Form Assembly has empowered different staff members to build forms for data capture across the organization. The ease of use to quickly build simple forms is powerful. Review collected by and hosted on G2.com.

Response from of FormAssembly

edit

Hi Marianella! Thank you so much for taking the time to review FormAssembly! I'm so glad to hear that FormAssembly and our Salesforce integration have been helpful to your organization, and we're grateful for the chance to serve you. I did want to make sure you knew that we released larger modals for the conditional rules editor and a few other editors at the end of last year! I hope that update is helpful to you!

See how FormAssembly improved

FormAssembly Reviews & Product Details

FormAssembly is an enterprise data collection and automation platform that enables organizations to capture clean, compliant data from the start. With FormAssembly Atlas and its AI assistant Fai, forms and workflows practically build themselves. You can connect to Salesforce and other systems in just a few clicks, ensuring every record is structured, secure, and ready for automation or AI. In short, FormAssembly eliminates the manual work of form building and data cleanup so your team can move faster and make better decisions with trusted data.

Product Website

Seller

FormAssembly Inc.

Discussions

FormAssembly Community

Languages Supported

Afrikaans, Arabic, Bulgarian, Danish, German, Greek, English, French, Japanese, Dutch, Portuguese, Slovak, Slovenian, Spanish, Turkish, Chinese (Simplified)

Overview by

Steven Watkins (Marketing Automation Specialist at FormAssembly)

Pricing

Pricing provided by FormAssembly.

Atlas Explorer

Starting at $59.00

Per Month

View More Pricing Information

FormAssembly Integrations

(7)

Verified by FormAssembly

FormAssembly Media

FormAssembly Demo - New Workflow builder

Enables teams to build, manage, and visualize entire data collection workflows.

FormAssembly Demo - Innovative form building

Easy-to-use, drag-and-drop interface makes it simple to build custom forms without coding or technical knowledge.

FormAssembly Demo - Manage your web forms

Forms are secure and compliant yet easily managed and accessed by key stakeholders.

FormAssembly Demo - Comprehensive resource center

FormAssembly's comprehensive resource center and reliable customer success team are always here to help.

Official Downloads

(5)

edit

Turning Forms into Powerful Workflows

5 Salesforce Data Challenges and How to Overcome Them

Form Building Best Practices Guide

G2 reviews are authentic and verified.

Here's how.

Paula T.

Business Analyst and Salesforce Administrator

Mid-Market (51-1000 emp.)

10/21/2025

"Powerful, User-Friendly, Must-Have Platform"

5/5

What do you like best about FormAssembly?

What I like the most about Form Assembly is how user friendly it is, while still allowing customisation to fit our business needs. I also appreciate that new features are added regularly, and their support team is absolutely amazing. The integration with Salesforce, which we use the most, is reliable and works seamlessly. Form Assembly is basically plug and play product, implementation took no time, as soon as we had log we immediately jumped in creating first form. Review collected by and hosted on G2.com.

What do you dislike about FormAssembly?

There are only a few things I'd improve. Some of more advanced features often come at additional cost, and it sometimes feels like the ones we need most are at the higher-tier plans. For standard fields and connections it works perfectly but when working with repeaters or more complex setups things can get a bit tricky and may even require some coding. It would also be great to have more options for field types especially with date and time fields, which can get challenging to manage at times. Review collected by and hosted on G2.com.

What problems is FormAssembly solving and how is that benefiting you?

Form assembly helps us streamline data collection and automate workflows by connecting web forms directly with Salesforce. It eliminates manual data entry, reduces errors and ensures information flows smoothly between systems, saving time and keeping our processes efficient and consistent Review collected by and hosted on G2.com.

Kaushik M.

Frontend Team Lead | UI/UX Designer | Freelancer

Information Technology and Services

Small-Business (50 or fewer emp.)

10/18/2025

"FormAssembly - Makes Form Creation and Data Collection Super Easy"

5/5

What do you like best about FormAssembly?

FormAssembly is reallt easy to use. I like how I can quickly create forms without writing any backend code. The AI agent is a greate feature, Like I just tell it what kind of form I need, like a contact or enquiry form and it builds it for me within seconds. Review collected by and hosted on G2.com.

What do you dislike about FormAssembly?

Sometime the UI feels a bit heavy when working with large forms and loading can take a few extra secs. But overall, it still works smoothly. Review collected by and hosted on G2.com.

What problems is FormAssembly solving and how is that benefiting you?

I use FormAssembly for static websites that don't have a backend or admin panel. Earlier, I had to build a backend just to store form data, but now I can simply create forms here and view all the responses on the platform itself. It saves a lot of development time and helps me manage data easily. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Enterprise (> 1000 emp.)

11/10/2025

"Flexible Form Builder with Seamless Salesforce Integration, But Advanced Features Can Be Costly"

4/5

What do you like best about FormAssembly?

What I like best about FormAssembly is how easy it makes creating and managing online forms that connect directly with Salesforce. As an account manager, I can quickly build customized forms for different client needs or campaigns without relying on IT support. The automatic syncing of responses into our CRM saves time and eliminates manual data entry, while the flexible design options ensure each form looks professional and on brand. It’s a dependable tool for collecting accurate information and improving the overall client experience. Review collected by and hosted on G2.com.

What do you dislike about FormAssembly?

Some advanced features, such as like complex logic or deeper integrations, can require technical setup or higher-tier plans, which may limit flexibility for smaller teams. Review collected by and hosted on G2.com.

What problems is FormAssembly solving and how is that benefiting you?

FormAssembly is solving the challenge of efficiently collecting and managing client data from multiple sources. Before, gathering information through emails or spreadsheets was time-consuming and prone to errors. Now, everything flows through organized online forms that automatically sync with Salesforce, ensuring our records are accurate and up to date. This not only saves time but also improves data quality, speeds up follow-ups, and creates a smoother experience for both clients and internal teams. Review collected by and hosted on G2.com.

Paulina P.

Global Payroll Implementation Specialist

Enterprise (> 1000 emp.)

5/29/2025

"Quite good"

4/5

What do you like best about FormAssembly?

FormAssembly is a user-friendly and intuitive tool for creating forms. The drag-and-drop interface makes building forms fast and straightforward, even for more complex needs. I really appreciate how polished the final forms look—they’re clean, professional, and easy to navigate for end users. It’s also very helpful that we can add hints and links to guide respondents, which improves the overall user experience. Review collected by and hosted on G2.com.

What do you dislike about FormAssembly?

There are a few limitations that can be frustrating. For example, it’s not possible to customize the confirmation email or the PDF we receive from the customer, which limits flexibility and branding options. Also, when creating many similar or repetitive forms, the platform can start to feel bulky and less efficient to manage. Another issue is the occasional loss of connection for no clear reason, which interrupts the workflow and can be a bit unsettling when working on a form. Review collected by and hosted on G2.com.

Steven W.

Systems Administrator

Small-Business (50 or fewer emp.)

10/7/2025

"From Employee to User"

5/5

What do you like best about FormAssembly?

Along with an easy to use product, the Sales and Support teams at FormAssembly have been and are always stellar to work with. They are helpful, timely, responsive, and always a delight. Review collected by and hosted on G2.com.

What do you dislike about FormAssembly?

It is not free. I would have nothing to dislike if it were free, though. :) Review collected by and hosted on G2.com.

Mikes L.

Senior Accountant

Information Technology and Services

Small-Business (50 or fewer emp.)

9/9/2025

"FormAssembly, Powered to Expand Workflow Management, but High Expenses Billed"

4.5/5

What do you like best about FormAssembly?

FormAssembly is versatile, intuitive and friendly in quick set up and advanced configuration

The tasks management abilities from FormAssembly are advanced, efficient and there is email notifications

The app tightly coordinates with Salesforce, creating a functional two ways communication

The apo has GDPR and HIPAA among others as the highest security levels Review collected by and hosted on G2.com.

What do you dislike about FormAssembly?

Unlike other alternatives, FormAssembly is expensive and some firms with minimal profits finds them untouchable

The functional designs and templates are inflexible Review collected by and hosted on G2.com.

What problems is FormAssembly solving and how is that benefiting you?

We use FormAssembly to digitize all the data collection and reporting process using FormAssembly

We get prefilled forms from the app, helping us to facilitate external data transfer or flow

All enterprise regulatory requirements are meet by FormAssembly, more so those that entails data security Review collected by and hosted on G2.com.

Sarah J.

Program Support Specialist

Small-Business (50 or fewer emp.)

5/23/2024

"User friendly platform"

5/5

What do you like best about FormAssembly?

I use FormAssembly in my job on a daily basis.

Salesforce integration is straight forward and easy to use. If there are errors, it is clear to see where the integration failure was for an easy fix.

The AI generated feature is easy when creating choices.

Easy to navigate the different fields when building out forms.

The ability to clone forms without losing their formatting is a huge plus (other platforms tend to lose some of the formatting or change the fields)

Customer support is great and they get back to you in a timely manner Review collected by and hosted on G2.com.

What do you dislike about FormAssembly?

More opportunity for custom CSS (for example, changing the font of a form without compromising the layout of it)

I hope that FormAssembly will update their notification emails to respondents to allow a PDF attachment, rather than just the text in an email confirmation. That is the only downside of FormAssembly that other platforms have (e.g. Formstack). Review collected by and hosted on G2.com.

Jonathan W.

Consultant

Non-Profit Organization Management

Mid-Market (51-1000 emp.)

9/9/2025

"Build customized forms for any need. Connect to your 3rd party CRM like Salesforce."

4/5

What do you like best about FormAssembly?

Customized forms, and easy integration with Salesforce Review collected by and hosted on G2.com.

What do you dislike about FormAssembly?

Support around complex forms and integrations. Tracking down errors can be tricky Review collected by and hosted on G2.com.

Dr.Prasannababu D.

Senior Project Manager

Enterprise (> 1000 emp.)

10/14/2025

"Effortless Form Building and Data Collection with Salesforce Integration"

4.5/5

What do you like best about FormAssembly?

Easily build forms and collect data with a seamless, two-way integration to Salesforce Review collected by and hosted on G2.com.

What do you dislike about FormAssembly?

Security risk -forms directly into Salesforce Experience Cloud sites. Review collected by and hosted on G2.com.

Amanda G.

Advocacy Center UniServ Director

Small-Business (50 or fewer emp.)

5/22/2025

"Easy integration"

4/5

What do you like best about FormAssembly?

Workflows is the best aspect of Form Assembly. It is a streamlined process that allows users to connect forms. The customer service support is exceptional and offers explicit details through hands-on delivery. Review collected by and hosted on G2.com.

What do you dislike about FormAssembly?

I wished there was a way that form responses could be used when customers need to make another draft of the same response, Review collected by and hosted on G2.com.