Google Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site, and how you
Also listed in Content Analytics, Mobile App Analytics
Google Analytics helps me understand and interpret the analytics on my website. It seamlessly shows important metrics such as user engagement, active users, real-time users and even the topographic data about the traffic source. It also provides data on user behaviour across the webpage, such as scroll, clicks, page view, visit duration, etc, helping me improve my website. It is also Easy to integrate. You can integrate it by simply pasting a code in your website's header, and it's ready to work! There are no limits or premium plans on viewing the user data, and therefore, you can use the tool for free daily. The Customer support team is also very helpful and provides quick solutions. Review collected by and hosted on G2.com.
Glassbox provides digital customer experience analytics for web and mobile apps. Drive revenue, profitability & loyalty with optimized digital CX.
Also listed in Customer Journey Mapping, Digital Experience Monitoring (DEM), E-Commerce Analytics, Product Analytics, User Research
What I like about best with Glassbox is it is very helpful with being able to see what the customers are doing in their online session. sometimes its something small that I overlook or something I would not thing the customer is missing. However in Glassbox I can properly assist our customer by viewing the session and see where they are getting stuck or having an error. Review collected by and hosted on G2.com.
LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile product experience.
Also listed in Product Analytics, Bug Tracking, Mobile App Optimization, Application Performance Monitoring (APM), Digital Analytics
I love the way it allows us to integrate in our web or native apps. I have been using it since more than 3 years including my previous organisation and we never had to look for any other product for error reporting. Its easy to implement in any app and use it.
It can also be integrated with slack so whenever there is an issue or error, you get alert on slack.
You can view the whole journey of user for your app. It records the user's session but great thing is that it hides the private information like password, credit card, etc. which makes it more trustable. I am using it almost every day to ensure my app is bug free. Review collected by and hosted on G2.com.
PostHog is the open-source, all-in-one platform that helps engineers build better products.
Also listed in Session Replay, Mobile App Analytics, Digital Analytics, Feature Management, A/B Testing
As a developer, one of the biggest hassles is integrating all the various analytics and user journey tracking tools. There is SO MUCH to do.
But with PostHog, you have everything you need (and don't need) in less than 5 minutes. I was putting off this task because I fully expected it to take days or at least many hours. 5 minutes and I have more analytics than I know what to do with...
- Easy to implement (<5 minutes in my NextJS app)
- Their documentation is virtually perfect
- More features than you will need
- It just works
- It's free??????? Review collected by and hosted on G2.com.
Looker supports a discovery-driven culture throughout the organization; its web-based data discovery platform provides the power and finesse required by data analysts while em
Also listed in Sales Analytics, Marketing Analytics, Embedded Business Intelligence, Digital Analytics, Data Visualization
Effortless reporting with built-in metrics and dimensions, seamless data import from various sources via inbuilt APIs, easy sharing options, excellent visualizations, and insightful graphs, bars, and columns with date range filters for beautiful insights Review collected by and hosted on G2.com.
With Delve AI, you can create data-driven buyer personas for your business and for your competitors' businesses automatically in minutes. Operating at the intersection of m
Also listed in Social Media Analytics, Market Intelligence, Brand Intelligence, Content Analytics, Audience Intelligence Platforms
I love the persona breakdowns based on my historical data and the leads I never knew were visiting my site. I find the tool extremely easy to use and I always get a quick response when I have questions. Review collected by and hosted on G2.com.
Online Visibility and Content Marketing SaaS Platform
Also listed in Paid Search Intelligence, Marketing Calendar, Competitive Intelligence, AI Writing Assistant, Content Creation
The abundance of analytical tracking within Semrush is definitely the bet thing for us, as the manager of over 15 websites it's easy for me to see the direct correlations between the content we publish for clients and the impact this has on the website and social media traffic, using this information we are able to better optimise the content in future to ensure maximum traffic is achieved. I frequently speak to the customer support on Semrush to suggest new features and to aid my working style, the discussions I've had have always been beneficial and have quick responses. When onboarding new staff, Semrush has been simple enough to teach and new staff have picked up the software to make it part of their day to day operations. Review collected by and hosted on G2.com.
Dataslayer.ai is a reporting automation tool that helps digital marketers pull all their PPC, SEO, social and web analytics data into one place including spreadsheets and data
Also listed in ETL Tools, Marketing Analytics, Digital Analytics
This tool has greatly facilitated the collection of digital marketing data, saving me hours of work. What I like most is that I can connect it to various platforms like Google Ads, Facebook, Analytics, and more.
Now I prepare reports quickly and easily, which allows me to focus on analyzing and optimizing my campaigns instead of wasting time downloading and organizing data manually. The integration with key platforms makes everything smooth and efficient. Review collected by and hosted on G2.com.
Microanalytics is a simple, clean, user-friendly website analytics tool. Fully compliant with GDPR, PECR and CCPA. Created and hosted in the EU, powered by renewable energy.
Microanalytics is useful in letting me know that my website analytics are not violating data privacy laws such as GDPR. The clear and intuitive layout also ensures that website traffic data can be easily grasped at a glance. Review collected by and hosted on G2.com.
Usermaven is a privacy-friendly analytics suite to understand the behavior of your website visitors and product users with pre-built reports. Know your best traffic sourc
Also listed in Customer Journey Analytics, Customer Journey Mapping, Digital Analytics, Product Analytics
There's a lot to like, ultimately the ease of use and robustness. It's a very simple install and you immediately start getting great insights and value from your websites. Then digging a little deeper you can setup conversion goals, funnels, and more. I also like it combines web and product analytics in one product. Review collected by and hosted on G2.com.
Fullstory’s behavioral data platform helps technology leaders make better, more informed decisions. By injecting digital behavioral data into their analytics stack, our patent
Also listed in SAP Store, E-Commerce Analytics, Product Analytics, Customer Data Platform (CDP), Heatmap Tools
Fullstory is super easy to use, it offers real time data which is super beneficial for the industry I work in, and the fact that we can see where users get stuck via recordings in real time as well. Review collected by and hosted on G2.com.
Affise offers a versatile technological platform for performance marketing, data analysis, and ad campaigns’ automation. Affise platform presents the industry full-scale tech
Also listed in Partner Relationship Management (PRM), Digital Analytics
It's the best software i have used for tracking different parameters regarding advertisers. It's user friendly, easy to use and it's support system is great. Review collected by and hosted on G2.com.
Pendo is on a mission to elevate the world's experiences with software. Organizations around the world use Pendo to accelerate and deepen software product adoption.
Also listed in Digital Adoption Platform, Product Management, Mobile App Analytics, Mobile App Optimization, Digital Analytics
Pendo has completely changed the way I work, and honestly, I love everything about it!
Analytics – What a game-changer! Our org used to have WalkMe, and pulling analytics was a nightmare. It was an all-day task—extracting reports, cleaning them up, putting them into Excel, and then creating Pivot charts just to make sense of the data. But the first time I saw Pendo’s Dashboards? Mind blown. Everything I needed was right there, beautifully organized and easy to analyze.
Guides Configuration – Next level! The flexibility Pendo offers here is incredible. The code block is hands down my favorite feature. Initially, I missed the auto-click trigger from WalkMe, but then Pendo introduced Automate, and wow—it’s not just auto-click, but auto-fill too. It’s like getting a bonus on top of a bonus!
Overall, Pendo is an absolute game-changer, and I couldn’t imagine my work without it now. 10/10, highly recommend! 🚀 Review collected by and hosted on G2.com.
Silktide gives you everything you need to make your website better, with automated accessibility testing, content optimization, and digital marketing in one platform.
Also listed in Digital Accessibility Tools, Digital Accessibility Platforms, Cookie Tracking, Heatmap Tools, Content Analytics
There is a lot to like. It is easy to set up and schedule, the UI is clear, and it is easy to assign tasks to different team members. The Academy is particularly good, allowing you to assign training to team members and see their progress. The test results are thorough and for the most part easy to action, it also allows me to provide more technical information to my platform developer. The AI assistant is a brilliant addition and gives a holistic overview of your content that complements the raw data from the results pages very effectively. The customer support team are very responsive and helpful too. Review collected by and hosted on G2.com.
Lucky Orange is a tool that quickly see who is on site and interact with them in many ways, chat with visitors on site, actually watch their mouse move around the screen and c
Also listed in Product Analytics, Heatmap Tools, Digital Analytics, E-Commerce Analytics
Lucky Orange has been a delight to use. The platform is laid out very well. The dashboard is clear and customizable. It is also mobile optimized for monitoring on the go. The platform offers monthly billing plans that are very affordable. The software has been easy to integrate with Wordpress and get going with. The customer support has also been fantastic. They responded quickly to my request and also offered a 15 minute onboarding session to answer any questions I had. I highly recommend! Review collected by and hosted on G2.com.
Fospha are the marketing optimisation specialists.
Also listed in Marketing Analytics, Digital Analytics
Fospha allows us to accurately measure our true attribution which is singnificanlty better than in-platform. We've been able to considerably scale our TikTok efforts as a result of what we can see inside of Fospha. It's allowed us to scale dramatically across a variety of channels. It also allows us to better measure our campaigns. The saturation curve is an excellent tool and very useful for us. Review collected by and hosted on G2.com.
A "Web 2.0" analytics tool that makes it easy and fun to discover how people are using your web site.
Also listed in Content Analytics
Coding need not be done spefically because you can just use the script of the code to setup Review collected by and hosted on G2.com.
Plerdy is a SaaS solution for your website and/or online store conversion rate increase. The product consists of tools for collecting and processing data, complete analysis an
Also listed in Pop-Up Builder, Session Replay, SEO Tools, Digital Analytics, A/B Testing
Plerdy is incredibly intuitive and packed with features that make website optimization a breeze. The heatmaps are particularly insightful, offering detailed data on user interactions that allow us to refine our design and improve the user experience. The SEO checker is another standout feature—it helps identify key areas for improvement in just a few clicks, saving hours of manual work.
The ability to track user behavior in real-time and see what’s working (and what’s not) has transformed how we approach web design. It’s also great for identifying and addressing SEO issues without needing additional tools. The seamless integration with our workflow and the responsive customer support team make Plerdy a pleasure to use. Review collected by and hosted on G2.com.
Help you analyze and respond to the companies that are researching information on your website.
Also listed in Digital Analytics
So we use Leadlander to track hits and traffic on our website. As you can imagine, there's sometimes too much traffic to gain value and at other times not enough traffic to quantify. LeadLander does a great job at organizing and making relevant the "big" data and also helps with categorizing the small data, if you will. I can create custome reports via vertical and/or my specific accounts and patch which in turn maximizes my time while searching for a lead or researching a potential prospect. Review collected by and hosted on G2.com.
Kintegra, a product of Socialfrontier, is an autonomous digital marketing software that masters abundant advertising formats including traditional display, keyword search, eng
Also listed in Digital Analytics, Paid Search Advertising, Social Media Advertising, Mobile Advertising, Marketing Analytics
Cross-channeling, as mentioned is top notch. Makes it so much easier and simplifies everything. Review collected by and hosted on G2.com.