Web Analytics Software

I can't think of anything out of the normal - maybe have it esier to build reports Review collected by and hosted on G2.com.

We get daily escalations of data breaches or missed informed clients. We use glassbox to track the consultants actions and if they were able to read the system accurately, make the accurate changes and relay the accurate information back to the customer. We resolve business data breaches and future money losses by actively viewing glassbox Review collected by and hosted on G2.com.

There are data gathering limitations, including difficulties with sampling and tracking.

It has a steep learning curve that requires time to master in order to use the more complex features and functionalities.

It offers Limited Customisation for Non-Technical Users; technical expertise may be needed to create fully customised reports and connectors. Review collected by and hosted on G2.com.

With the help of Google Analytics, marketers and organisations may gain a better understanding of user behaviour and website traffic. Data-driven decision-making is made possible by Google Analytics, which offers insights into user behaviour, traffic sources, website performance, conversions, and audience demographics. Businesses can utilise it to better user experience, optimise marketing strategies, and develop websites. Although Google Analytics has numerous advantages, there are drawbacks as well, like data privacy issues and a learning curve for more advanced functions. Review collected by and hosted on G2.com.

There are no downsides to this app, its very good, however sometimes the mobile version when looking is a bit hard to read sometimes. Review collected by and hosted on G2.com.

Looking at what info a customer put in, to see if they put the right things and then ensuring we give them the best advice Review collected by and hosted on G2.com.

Overall I liked everything, but the one thing is it should work faster. Because sometimes I face loading issues. Not every time will this issue happen. Overall no issues. Review collected by and hosted on G2.com.

Actually, it is helping us in many ways, mainly in tracking live events and updating our events, and it is straightforward and friendly to use. So, much of the manual work is getting avoided by PostHog. Review collected by and hosted on G2.com.

Not a lot honestly. If pressed, I would say that as we get into the more advanced functionality, fullstory does ask you to put in the work to configure it. while it has a lot of tools to make this clear, giving fullstory an understanding of your site map and relevant company specific metadata is key. Review collected by and hosted on G2.com.

- Democratising access to customer insights

- Helping product and design align on succes metrics

- reducing the time between speculation and having real data Review collected by and hosted on G2.com.

Semrush is a powerful tool, but the subscription costs can be high for small businesses or individual freelancers. Additionally, some features, such as local SEO data analysis, are only available in the more expensive plans. I would love to see more affordable options for those just starting out or working on smaller projects. Review collected by and hosted on G2.com.

"Semrush helps me address several key business challenges, including improving organic traffic, identifying technical SEO issues, and understanding my competitors' strategies. Its tools for keyword research and backlink analysis save me time and provide actionable insights to improve my website's visibility and ranking. Additionally, its reporting features make it easier to track progress and adjust strategies as needed. Review collected by and hosted on G2.com.

One downside is the challenge with survey data extraction—currently, Pendo’s export options can be limited, making it difficult to retrieve survey responses in a format suitable for detailed external analysis. Integration of API keys for our data extraction process within Pendo has not been implemented, however, I think this would help to improve the experience. Additionally, Pendo doesn’t capture metadata at the precise moment a survey is taken, which can lead to inconsistencies in tracking user context and make it harder to align feedback with specific behaviors or segments.

Another drawback is the lack of customization within individual NPS and guide reporting columns, restricting our ability to tailor reports to specific needs or group insights in meaningful ways.

Additionally, implementing tags is very manual and has been an extensive process for our team to complete. If tagless data collection or automated tagging was enabled, this would save so much time. These limitations can require additional manual work to fill in gaps, reducing the overall efficiency of Pendo’s reporting capabilities. Review collected by and hosted on G2.com.

Pendo is helping us understand user behavior to enable data-driven decisions to improve our user experience within our products. We are also using Pendo to collect and manage feedback which allows us to streamline the collection of data and centralize and align cross-departmental teams with that data. Although I'm not working in this area, our company also uses Pendo to improve onboarding processes and feature adoption within our products using tool tips and guides to help increase time-to-value for our users. Review collected by and hosted on G2.com.

“En general, mi experiencia con Dataslayer.ai ha sido muy positiva. Si se presenta una falla, el equipo de Dataslayer.ai siempre está receptivo a sugerencias y continuamente actualizan la herramienta, por lo que estoy seguro de que seguirán mejorando con el tiempo.” Review collected by and hosted on G2.com.

Dataslayer.ai está resolviendo el problema de la gestión manual y repetitiva de datos de campañas publicitarias. En mi caso, con las campañas de Meta Ads, me permite automatizar la extracción y consolidación de datos de manera eficiente, evitando la necesidad de hacerlo manualmente. Esto me beneficia ahorrando tiempo y reduciendo errores en el proceso de análisis, lo que me permite concentrarme en optimizar las campañas y tomar decisiones más estratégicas con información precisa y en tiempo real. Review collected by and hosted on G2.com.

I don't have anything at the moment. They keep adding grat features. Review collected by and hosted on G2.com.

I've found Delve.ai an invaluable part of my tech stack for business strategy and growth. I speak to and train business owners all over the world, and I often refer to Delve.ai as a tool all business owners should be using in a digital-first world. For my organization and my clients and community members, it helps us understand our historical data and turns that data into visual pictures we can then act on. Another exciting feature is, since we are a B2B business, it let's know who the leads are that are visiting our site and classifies those leads as potential business clients, partners/competitors, government and educational organizations and more. This has helped us innovate and create new services that are more relevant based on the visitors to our site. We love Delve.ai. I recommend it highly. Review collected by and hosted on G2.com.

I don't really have any issues with Usermaven. There are features that I haven't configured but that is mainly due to me not digging into the documentation and learning what I can do. So if anything, I would say it's so robust, I'm not reaping the benefits of everything yet. Review collected by and hosted on G2.com.

I wasn't happy with the path and complexity of GA and was using a simpler tool, Clicky. Usermaven provided both ease of use and lots of features. Important to me was the product analytics piece as we are looking to launch a SaaS app. For the cost, Usermaven combined both well. Review collected by and hosted on G2.com.

• Minor learning curve with certain features, but support is available Review collected by and hosted on G2.com.

1. Understanding Visitor Behavior: session recordings and heatmaps offer ~qualitative data~ insights, allowing us to observe how users interact with our site in real-time. We're identifying issues that may be causing user frustration.

2. Identifying Conversion Barriers: By analyzing conversion funnels and form analytics, we can pinpoint where potential customers drop off during the purchasing process. This enables us to make targeted improvements to reduce abandonment rates and enhance the overall user journey.

3. Personalize User Journeys: funnel analysis has helped us segment & study our users, their UX journey, and identify area for improvement. Review collected by and hosted on G2.com.

There appears to be a gap in e-commerce tracking capabilities within microanalytics. It gives fundamental traffic analytics but lacks elaborate conversion metrics and contrast measurements for user behavior inside the cart. Review collected by and hosted on G2.com.

Microanalytics have been useful for obtaining simple web traffic data without disturbing users’ privacy at all. It is simple to deploy and use and the GDPR compliance means I am not on the wrong side of the law. Review collected by and hosted on G2.com.

I’d say the dashboard can feel a bit overwhelming initially, with so much data and many tools available. It took me a bit of time to get comfortable navigating it all. Also, the pricing could be more flexible to support smaller businesses or startups just getting off the ground. Review collected by and hosted on G2.com.

Plerdy has been invaluable at identifying subtle bottlenecks on our website that could be causing frustration for visitors. With insights into user behavior, we’ve made tweaks that have noticeably boosted engagement. The SEO insights have also helped us improve our search rankings without manually sifting through tons of data. It’s streamlined my work and made our marketing strategies much more effective. Review collected by and hosted on G2.com.

Its sometimes a little bit unclear when a policy has or hasn't run yet. There have been times when I've set something up that hasn't produced results and I'm not sure if there are no results or if the crawl for the policy isn't complete. Review collected by and hosted on G2.com.

It is providing us with an easy to use tool that highlights areas in which we can improve accessibility accross our vast web presence. We have a team of dedicated Web Content editors who are very familiar with web accessibility principles and the site is a useful tool for these team members to ensure they stay on track with these principles. But as well as these core content editors, there are members of staff accross our organisation (a University) who edit their own pages and for whom web isn't the key focus of their role and therefore web accessibility principles aren't nescessarily something they are familiar with. Silktide allows us to provide access to these members of staff and through an easy to understand interface and a robust set of tutorials in the Silktide academy, allows these members of staff who have less familiarity with web accessibility to quickly get to grips with ways they can make their content more accessible. Review collected by and hosted on G2.com.

I have used other tracking platform like trackier, offer18 etc but compate to this Affise is most trusted service provider and also it's ease of use. This gives a upper hand to Affise compate to others. So based on this there is nothing that I can dislike about affise. Review collected by and hosted on G2.com.

We can track most of the activities like CR, Conversions and revenue earning. Also, we have automation tools that make work very easy. Also any problems with tracking we can solve by taking help of affise support. From stats section you can get the detailed reasons for declining of conversion or if clicks are going into trafficback that also you can track. Review collected by and hosted on G2.com.

Cons i see one as the Data Overload: Too much information could sometimes make it hard to find what you need. Though small in comparison, it’s still worth the value overall. and other is the Pricing. Review collected by and hosted on G2.com.

Mouseflow helps us pinpoint areas where users struggle, providing detailed insights into their interactions. This allows us to make informed changes that improve usability, enhance engagement, and boost conversions. Review collected by and hosted on G2.com.

User interface feels icky sometimes and needs improvement. Review collected by and hosted on G2.com.

I am benefitted by the part that it provides realtime website analytics and helpful in tracking active and passive users. Review collected by and hosted on G2.com.

Nothing really. Some channels have taken a while to onboard but that's to be expected. Review collected by and hosted on G2.com.

Fospha gives us true attribution across all of our paid channels - Meta, Snap, TikTok, Affiliates, CRM, SMS etc. Review collected by and hosted on G2.com.

Sometimes the aggregations (dimensions) will lead to a difference on the overall values of the metrics and that should not be the case. Or at least it should be explicitly stated.

For example, when adding certain columns to our views (lets say, demographics) the total cost or impressions would change. I can understand that the overlapping of dimensions may make for "double counting" some cost, but this should be properly warned, documented, etc. Review collected by and hosted on G2.com.

Easy integration of most of our paid media channels data into our data warehouse.

This saved time and cost of custom integrations from different platforms (that may even charge extra to unlock such integrations) Review collected by and hosted on G2.com.

I wouldn't recommend it to beginners because of how complicated it is; if you want to learn how to use it and manage your brand's needs with it, you'll need to take advantage of all the features and options it offers to calibrate your website tracking. Review collected by and hosted on G2.com.

Thanks to its help, I was able to fine-tune the segmentation of website visitors in a way that would allow me to collect accurate demographic information, such as age, gender, location and interests, for quantitative analysis purposes. This data will be invaluable in determining how to improve or maintain the content and design of my website. We now know our users much better thanks to Amplitude. We have optimized our marketing campaigns and product development thanks to its ability to track customer events and activities in detail. In this context, Amplitude Analytics is what you need if you want to optimize your day-to-day life and that of your team. It is very useful for any website because it monitors all the activities you perform on it and also gives you the facility to evaluate the reach obtained and project it more and more according to your needs. Review collected by and hosted on G2.com.