Search Software

Nothing till now, as from starting when I start my digital marketing career I have used the SEMrush. And I like very much this software for basic to advance SEO. Review collected by and hosted on G2.com.

Semrush has been incredibly helpful in improving my SEO strategies and overall website performance. One of the biggest challenges it solves for me is keyword research — it provides valuable insights into high-traffic, low-competition keywords, which makes planning my content much easier. I also rely heavily on its competitor analysis tools, which allow me to track what’s working for my competitors and adjust my strategy accordingly. The site audit feature has been a game-changer too, helping me identify and fix technical SEO issues that I might have otherwise missed. Additionally, the backlink analysis tool helps me monitor my link profile, spot harmful links, and find new opportunities for quality backlinks. I also find the SEO Writing Assistant particularly useful for optimizing my content, ensuring it’s both reader-friendly and search engine optimized. Overall, Semrush has saved me a lot of time and effort by streamlining my SEO tasks and helping me achieve better results. Review collected by and hosted on G2.com.

Provide few more colour theme in RightChoice Review collected by and hosted on G2.com.

I turned to Right Choice when I was struggling with deciding on the best educational course. The options out there were overwhelming, and I had no idea where to start. Right Choice not only simplified the process but also helped me make an informed decision that I feel great about. They provided clear insights, honest advice, and tailored solutions that fit my needs perfectly. I didn’t feel like I was just another customer—they genuinely cared about helping me. Review collected by and hosted on G2.com.

I only have comments about minor things, that I've already talked to various Product Managers in SE Ranking about. Review collected by and hosted on G2.com.

SE Ranking helps me doing a SEO-related research including keyword rankings, competitors analysis, local ranking, etc. I'm able to access the past data at any time to make sure I keep a track of the changes that are happening to my clients' websites. It also helps me updating websites in order for it to be SEO-optimized for the important keywords. Lately I've started using the SMM service to schedule and publish social media posts and analyze the data from different platforms. Review collected by and hosted on G2.com.

Being asked to write a review about what I dislike feels strange, but here goes! While Wincher has many great features, the cost is one aspect that I find challenging. As a sole trader, the pricing can be a bit steep. It would be great if there were more affordable options or tiered pricing plans to accommodate Individual businesses better. Review collected by and hosted on G2.com.

Wincher helps me tackle the challenge of tracking my website's performance in search engine rankings. By providing clear insights into where I am ranking for key terms, Wincher allows me to understand which keywords are performing well and which ones need improvement. This information is crucial for optimising my content and SEO strategy, helping me attract more traffic to my site and grow my business. Review collected by and hosted on G2.com.

The jump from Free to Paid is a bit steep for a newbie. Review collected by and hosted on G2.com.

Exploring backlinks and tracking the results of my backlink efforts. Review collected by and hosted on G2.com.

Over time, Google has deprecated numerous features including the ability to suppress sitelinks. While the Search Console API exists, its technical complexity puts deeper data analysis out of reach for most SEO practitioners who lack data engineering expertise.

Customer support is non-existent.

Google offers numerous ways to gain access to tracking however none of them are easy for a novice. Review collected by and hosted on G2.com.

Real-time crawl insights showing Google's interaction with our sites. This directly impacts both organic and paid search performance.

Technical SEO validation with first-party data. While basic in its interface, it remains the authoritative source for identifying and resolving search visibility issues. Review collected by and hosted on G2.com.

AIOSEO adding WP Forms plugin automatically. Review collected by and hosted on G2.com.

I have AIOSEO on all my customers websites and it really improves their Google ranking, takes the guesswork out of sitemaps, and I love the Local SEO feature as most of the business I do sites for are local and it improves their visibility on the web. Review collected by and hosted on G2.com.

While SEObase is a strong contender in the SEO tool market, there are a couple of areas where it may fall short, particularly for users with more complex needs or integrated workflows.

1. Limited Integrations

SEObase’s integration options with third-party platforms are fairly restricted. For businesses or marketers who rely on seamless workflows across tools, this can add extra manual steps or limit efficiency. If you’re managing a broader digital marketing ecosystem, this could become a bottleneck.

2. Feature Set Compared to Competitors

While SEObase offers excellent value for money, it doesn’t quite match the advanced capabilities of heavyweight tools like SEMrush or Ahrefs. Users who need deeper insights or niche features for highly competitive industries might find themselves looking for supplemental solutions to fill the gaps. Review collected by and hosted on G2.com.

For me, SEObase has become my go-to SEO tool. As a solopreneur, I’m constantly navigating the challenges of balancing a limited budget with the need for effective tools. SEObase checks all the boxes by providing the features I need without breaking the bank.

Its intuitive interface and actionable insights save me time—a crucial factor when juggling multiple responsibilities. Whether it’s uncovering keyword opportunities, tracking rankings, or refining my content strategy, SEObase delivers everything I need to improve search visibility and maintain competitiveness.

In short, SEObase empowers me to make the most of my limited time and resources, all while driving measurable results in my SEO efforts. Review collected by and hosted on G2.com.

The one feature I think it's missing from RankMath is the ability to re-use a research already made. Researches are quite "expensive" and you spend 500 credits on each one. More than once I've been through the same situation. I perform a research, spend 500 credits than later on, there is a change of heart, a change of keywords and another research is required, another 500 credits. Then we create a new page and want to include the same keywords as before. We could simply load a previous reseach, but no. We pay to spend another 500 to get the exact same information we had before.

I'm sure they will improve this in the near future, and that will be awesome. Review collected by and hosted on G2.com.

Rapid start, setting most of everything on its own, creating internal links in auto mode, auto inserting image alts. Review collected by and hosted on G2.com.

I wish there were more insights to explore from custom Page Groups - like seeing all the rankings of a page group in one view, I don't think this is currently possible (you have to individually inspect each URL). Review collected by and hosted on G2.com.

Conductor helps quantify our visibility in search with keyword rankings, AI Overviews, and Market Share. Also, Conductor helps optimize content with recommendations (understanding audience and making specific recommendations for content length, keywords, and a FAQ) Review collected by and hosted on G2.com.

Sometimes the performance on the site can be slow, however, recently I've noticed it's gotten better. Review collected by and hosted on G2.com.

I use SiteGuru to make sure my and my client's website are on the right track. I love entering in the keywords we are most concerned with tracking, and getting a quick snapshot not only of rankings, but actions we can take to improve its position. The information is always very clear and concise. We've used other platforms that don't set the priorities as well as SiteGuru — this is a great system for a busy consultant with several clients. I also use their Google Algorithm feature to pinpoint whether a recent update has impacted sites. Not only is it good at tracking errors, it also helps with evaluating content. Review collected by and hosted on G2.com.

The only think I dislike about BrightEdge is how frequently it logs me out if I move away from the window I’m working on. Review collected by and hosted on G2.com.

BrightEdge’s Copilot AI tool helps me efficiently create outlines and drafts for new content based on high-priority keywords. I also love how easily I can research keywords with BrightEdge Instant, track and report on keyword groups and page groups, and see which terms my competitors rank for. All of these tools help me make data-driven decisions about which words to use when I write content. Review collected by and hosted on G2.com.

RankIQ has no downside whatsoever. They are an excellent company! Review collected by and hosted on G2.com.

Our site needed traffic and we wanted to improve our content. RankIQ helps us write more targeted content that can reach more people faster. RankIQ shows us what people are looking for and, with a low domain authority, we needed to find a niche that didn't have as much competition. RankIQ's filters help us search for the best topics to write so that we show up on the first page on Google. Our traffic is building and we owe it all to RankIQ and their amazing SEO tools. Review collected by and hosted on G2.com.

There is nothing I dislike. I'm totally happy and satisfied with AccuRanker. Review collected by and hosted on G2.com.

AccuRanker helps me with rank tracking and keyword research. I prefer using this over Google Keyword Planner. Review collected by and hosted on G2.com.

As with any SEO effort, results didn't happen overnight - that's simply the nature of search engine optimization. But Adaptify provided clear direction and kept us focused on high-impact activities. Review collected by and hosted on G2.com.

The platform has notably improved our ability to attract qualified leads. Rather than just driving random traffic, we're connecting with potential clients who are actively searching for our specific services. This has directly impacted our conversion rates. Review collected by and hosted on G2.com.

No drawbacks that I've experienced. Pricing is very fair. Review collected by and hosted on G2.com.

Rank-tracking for thousands of keywords across dozens of geographic markets Review collected by and hosted on G2.com.

Honestly, there isn’t much to dislike. The platform offers a comprehensive feature set, which can be a bit overwhelming at first if you’re not used to such in-depth capabilities. A little more guided onboarding or tooltips would help speed up the learning curve. However, once you’re familiar with the interface, the depth and flexibility it provides are well worth it. Review collected by and hosted on G2.com.

Dragon Metrics has been a game-changer for us by offering a robust API that lets us pull large volumes of data across all our client accounts. This level of open access means we can integrate the platform with our internal systems, run custom analyses at scale, and quickly adapt our SEO strategies based on comprehensive, up-to-date insights. Beyond data retrieval, the tool also centralizes critical tasks like keyword tracking, site audits, and competitor monitoring, which streamlines our workflow and helps us deliver measurable results more efficiently. Review collected by and hosted on G2.com.

I did find some things hard to navigate as it didn't always specify exactly where the error was. For example, I had one spelling error on a page and I couldn't;t find it for ages. Turns out it was in the alt text of an image on that page. So better breakdown of its exact location would have saved me some time. There is also no love Chat for SEOBILITY. This would be great for getting problems fixed quickly. Rather than having to wait for a reply to an email.

As a photographer I have been unable to get the load time happy with SEOBILITY. Despite all my images being web size and small files. My website loads in less than 2 seconds, however, seobility wants 0.4 and due to the imagery on my website, this won't be possible. So this is bringing my SEO down a little.

Overall an excellent tool and it has helped me bring my SEO into the high 90s which is incredible. The features that allow you to compare with other businesses in your area with website and keyword strengths are really good!

I would highly recommend SEOBILITY as an essential tool for any business.

Claire Frances Photography Review collected by and hosted on G2.com.

Its has given me, in detail all the areas that needed fixing and allowed me to increase my SEO immensely for my local region. Review collected by and hosted on G2.com.

I used my 3rd party AI product to figure out how to accomplish a couple tasks in Mangool KWFinder. So I overcame any questions I had quickly. But ... it might be good to have some type of helper built into the UI so that users could get all their answers in one screen. And I'm not referring to a FAQ page. I got specific answers to my questions from my AI in seconds, which is the new standard. FAQ is going the way of the dinosaur. lol. Review collected by and hosted on G2.com.

Mangools KWFinder allows me to learn what keywords are being searched by consumers within my niche so that I can tailor my web content to their interests. Review collected by and hosted on G2.com.

Topic has been immensely helpful in article research and outline creation. It will be great to see them add functionality for readability and SEO that some other services offer. Review collected by and hosted on G2.com.

We were looking for a tool to help us create high-quality educational content when we were recommended Topic by a fellow YC company. After using the tool for a month, I've found that the tool lives up to its promise: Taking the guesswork out of creating content outlines. Review collected by and hosted on G2.com.