1- Account management 2- Tech stack 3- Extensive data coverage

Zeotap are the best in many European markets at what they do. Their data is proven to drive performances, they're transparent about sources and their integration set is comprehensive. Their local team in Italy is customer focussed, and they're great at understanding client needs and working around the clock to find solutions. Their newly released platform is well built, easy to use and looks at the future with post-cookie identifiers.

The platform is complete and intuitive. User profiling seems solid and of quality. The division models are in line with the customer's requests.