How easy it is to use the platform and the quality of news stories that pull in. Scott has also been incredibly helpful, commiting a lot of time to help us onboard.

My favorite thing about UpContent is that it pulls in news articles based on key words and groups of key words from all over the internet and world. It doesn't have to rely on RSS feeds, etc., or for you to input sources into the system. This opens us up to more sources, some that we never even knew about. It therefore helps our newsletter stand out from its competitors by offering new stories (not the same ones everyone is "curating"). It easily integrates with Rasa.io which we use for the delivery of our personalized newsletters. I love that it offers a way to search Getty Images within the system to add or change a picture accompanying a story and it's very convenient to be able to edit the headlines and abstract in system too.

I genuinely appreciate UpContent's intuitive interface, making curating high-quality content effortlessly aligned with my audience's interests. It’s an invaluable tool that streamlines content discovery and empowers me to efficiently deliver relevant, engaging information.