It is easy to get started with Unleash. In my experience set up an instance, show how to use it and how it is beneficial, and developers will start using it immediately because it solves an important problem. When you have critical mass, set some guidelines, so that you avoid a mess. Also, their solutions architects are great!

Unleash provides different options depending on your pocket and the needs of your project. * cheapest and easiest approach is to use the Unleash instance built into Gitlab <https://docs.gitlab.com/ee/operations/feature_flags.html>. * if your requirements expand Unleash is open source so you can host a more sophisticated instance on your own infrastructure. * if you don't want to or can't host yourself then Unleash provide a subscription based service. The response time is fast and consistent because Unleash caches the feature flags locally so Unleash can be used to test performance alternatives in production.

As a developer, it's easy to set up the feature flags once and use it in the code. Meanwhile, QA and non-techies can easily toggle them on or off whenever needed. They offer a free self-hosted solution to get started. Being able to spin it up in a docker container and try it out myself within minutes gave me a lot of confidence in the tool.