The fact that they're attached to the native platform leads to a seamless experience unless you're using a social distribution platform, like Buffer.

I like how it is a platform for quick thoughts and updates.

The ease of managing multiple accounts in one place is amazing. We are able to create multiple columns each focusing on different subject very easily . I like aslo how tweetdesck auto refresh and we able to schedule post across all social media accounts and the platform show when a particular post is ready to be published.