Thematic's is among the smarter NLP products I've used. The platform is fairly intuitive. I find the quantification of NPS categories - i.e. Impact Scores - particularly useful as it enables us to prioritize the areas of immediate attention on which to focus our limited resources. It also bears to call out that this team is outstanding. The swift nature of work has enabled us to get to more complex response calculations easily. They are an intellectually curious bunch. They test new things in the platform not just becauseI've raised an issue, but because they are genuinely keen on finding solutions that don't exist.