Scalability and Flexibility: Apache Usergrid impresses with its scalable architecture, accommodating diverse data needs through flexible modeling. Ease of Integration: Developers appreciate the straightforward integration facilitated by RESTful APIs and versatile SDKs in various programming languages. Real-Time Responsiveness: The platform's real-time data synchronization and event handling capabilities contribute to a dynamic user experience, allowing applications to respond promptly to changes. Security Features: Robust user authentication, authorization mechanisms, and support for OAuth enhance the security of user access and data protection. Customization Options: The ability to define custom business logic using server-side JavaScript and a rules engine provides users with powerful customization options. Community Support: Being an Apache project, Usergrid benefits from an active open-source community, ensuring ongoing support, updates, and improvements.

It is simple to use and the project is open source. Support is good

Scalability User Management Data Storage RESTful API Custom Business Logic