Sylius is a good platform to create a customer experience. It can be easily integrated with the running business. It is easy to implement and also provides an easy interface. It can be used for B2B AND B2C targeting. Filteration and customization are easy.
The best features of this application is that it is light, fast and very understandable for people or company want to sale products. And where the customer can understand the settings of this application and that most of the users by small business companies that use this application who deal with me do not face any problem learn to adjust the settings.
Has it is based on the popular framework Symfony, Sylius is realy easy to extend with custom development. It is opensource and really active on github so we can easily participate and send code to the sylius team.
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