Really good at finding mentions throughout the web. Very easy to use interface. Loved the analytics on reach and influence of various press hits. Shared the metrics on a regular basis with execs in the company while I was using it. Support was awesome! Competitive comparisons were super helpful.
TrackMaven is a great tool to have, but it's not a necessity (which is why we aren't going to renew our package). It has great insights into our content and social performance and the account support is fantastic. I especially love the quarterly reviews that dive into the trends and status of our content.
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