I recently signed up for a handful of marketing services and hands down, signals was the easiest to implement and get ROI quickly. Their team was always there to help me in utilizing the tool.
The ability to drill into visitors of your website, including the location, pages, time on page and abillity to then discover contacts at that company using profiles. I also like the webchat and website visitor flow you can build out.
I like that Signals is very intuitive and easy to use. The platform allows you to monitor signals in real time quickly and accurately, which makes decision making easier. In addition, the interface is quite user-friendly, which improves the user experience. Customer support is amazing.
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