What I liked best was the innovative thought behind the tool. It made creating graphics fun and easy, it still had room to grow, but the corporate culture and how RelayThat treated its early adopters made the development of the tool worth the wait.

Relay That has an extremely easy to use interface. They have a number of sample campaigns which gives you a starting place, avoiding the dreaded blank page effect. I also find the templates helpful for idea generation, ways and options, even channels I hadn't considered.

The templates are the best thing about RelayThat. You can take one design and create it for different platforms with theclick of a button. That's what made it so powerful for my team. We work with lots of clients and like to reuse designs whenever we can. That's where RelayThat excels.