I use Platformly for their marketing automation features. You are able to set up email templates that use custom field and then strategically send them out via simple or visual workflows based on a variety of triggers such as adding users to segments or tagging them. The other part is the integrations, between zapier, webhooks, or the native integrations they have with tools like Convertful, you can update and create records to have them automatically trigger the automations. One last thing I like is that you can use their default email gateway which they manage for deliverability or you can use your own custom email gateway. I like the option and you can have some emails go out either way you want depending on the use case.

I love Platformly's advanced segmentation possibility, the topnotch automation, and even the email builder. The system is so simple to use: from the moment you log in the first time, you feel comfortable with it's UI like you were using it all your life. One more feature that I was very excited to discover: Platformly has the link tracking. You can create the links in Tracking with all UTM data, and then just choose to include these links in your email - is that simple! Also if you don't need advanced CRM it will work like a charm. With Platformly you can add custom fields to your contacts, score them while they "travel" trough you funnel

Platformly is perfect because it always you to save time. It offers many features in one tool: marketing automations, emails, forms... and more. On top of that it has many integrations with other tools! The other great thing is support. This is important to me. I don't like having to wait to long for support