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Pathmatics (By Sensor Tower)

320 reviews
  • 1 profiles
  • 3 categories
Average star rating
4.3
Serving customers since
2011
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Pathmatics (By Sensor Tower) Reviews

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Profile Name
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1
JS
Jason S.
Connecting brand DNA with business + human needs
05/26/2023
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

Best of the Bunch for quick and easy media planning data and visual pulls

Pathmatics is so easy to use and offers a range of features to help in every phase of media strategy, planning, buying & execution. Their visualizations make it easy to drop into decks as well and save time. I can easily see the competitive landscape, where we are, how we stack up, where we need to be. I can easily comp creative on a prospective publisher, pull competitive creative and spend. Its an all around backbone for anyone in digital marketing.
CV
Charlie v.
05/16/2023
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

The best source for digital competitive intelligence

The methodology which lets us look into social networks as well as standard display is especially valuable.
DO
Denise O.
10/10/2022
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review

Good Stuff!

Seeing all the creative and where it's being placed.

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HQ Location:
Santa Monica, CA

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@Pathmatics

What is Pathmatics (By Sensor Tower)?

Pathmatics by Sensor Tower is a digital marketing intelligence platform that provides comprehensive insights into the digital advertising strategies of brands, publishers, and advertisers. As part of the Sensor Tower family, Pathmatics delivers in-depth data on ad placements, campaign strategies, and spending across various digital channels including social media, display, video, mobile, and native advertising.This platform is tailored to help marketers optimize ad spending, maximize return on investment, and outmaneuver competitors by offering visibility into competitors' advertising activities and trends. Pathmatics transforms vast amounts of ad data into actionable analytics, making it easier for businesses to plan, execute, and analyze their marketing strategies effectively.To explore more about Pathmatics and how it can enhance your digital advertising efforts, visit their website at [https://www.pathmatics.com/](https://www.pathmatics.com/).

Details

Year Founded
2011