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Nielsen

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3.9 out of 5 stars
102 reviews
  • 10 profiles
  • 13 categories
Average star rating
3.9
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Nielsen Reviews

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Keith P.
KP
Keith P.
Building the Retail Media Exchange™
01/18/2017
Validated Reviewer
Review source: G2 invite
Incentivized Review

Overrated

|Nielsen Attribution (formerly Visual IQ)
VIQ has a solid reputation, so there is no need to defend their data, findings or methodology.
Abdul S.
AS
Abdul S.
Data Platforms, Proctor & Gamble at MediaVest
08/08/2016
Validated Reviewer
Review source: G2 invite
Incentivized Review

Excellent analytics tool

|Nielsen DMP
This data management platform although somewhat new to the game is on par if not better than the other big name DMP on the market.

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NYSE:NLSN