I really like that MetaRouter's logic is encoded into Lua. I'd never used that language before, but honestly? It is really solid. Easy to write logic!

Metarouter provide an easy to use UI as well as an incredibly helpful, patient and nimble team. Shout-out to Patrick, Osvy and Reid!

MetaRouter has significantly improved our site’s performance by shifting the load from client-side to server-side tagging. This change has resolved longstanding issues related to page speed (the traffic jam created by third-party scripts that can't be resolved with client-side solutions). By reducing the number of scripts processed by the user’s browser, MetaRouter not only enhances our site’s responsiveness but also maintains a cleaner data collection process, enabling more reliable analytics and compliance with privacy standards. This has been a game changer for optimizing our web properties for better search engine rankings. MetaRouter support is extremely responsive, always friendly, and a pleasure to deal with.