MEDDICC I have used in multiple roles. I've used it as a seller, sales leader, and in sales enablement. It creates a common language among peers internally at an organization to truly understand the makeup of a real opportunity and it also serves as a best approach for a customer experience with your company. MEDDICC can overlay with any other sales tools, approaches, processes that you might already have established and can also serve as a process on its own. It is flexible. The thing I like the most about MEDDICC is that if used consistently and with fidelity within a company, it is trackable, measurable, and you'll experience a lift in areas such as: decrease in time to close, qualifying out earlier, increase in deal size, and increase in deal conversion. It can be tracked in CRM systems as well. Leaders can use this as a tool to ensure they are also guiding their sellers to use it on every single deal. It teaches sellers to look at a deal through a more effective lens. It is very easy to implement, has outstanding customer support, and integrates well with areas of the business that already exist. I highly recommend MEDDICC as a long term solution to creating a customer centric and focused working environment. It should be used every single day.

1) It's easy to understand and see where you can implement it 2) It's not just for sales, its a common language you can use across the GTM teams 3) The content is packaged and delivered in the most easy to digest manner with templates and deep dives for more. 4) MEDDICC the tool is a must have, it makes it easy for everyone to engage on a deal, learn, and forecast.

MEDDICC is an incredibly detailed way of looking at your deals. Using it has changed the way i interact with my customers, and enabled me to be a stronger seller. The course was easy to consume at my own rate and i have no doubt i will be using the templates offered and the learnings in every deal going forward.