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Lexer

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4.5 out of 5 stars
53 reviews
  • 1 profiles
  • 5 categories
Average star rating
4.5
Serving customers since
2010
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Reaktion

2 reviews

Product Description

Reaktion helps agencies and eCommerce businesses grow by providing accurate, server-side tracking and bringing all your eCommerce, marketing, automation, and analytics data into one place. Our platform makes it easy to see the full picture, find new growth opportunities, and increase profits. Boost your tracking up to 40% compared to your pixel setup. The result is better campaign performance and thereby increased profits. Discover the true profits of all your channels, campaigns and ads with our attribution and customer journey module. Get real-time reports and dashboards for all clients and ecommerce stores. Improve your understanding of Customer Lifetime Value (CLV) by incorporating profitability insights. Optimize your campaigns for profit on Google Ads and Meta Ads (Facebook Ads) - not just revenue.

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Lexer Reviews

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Allison D.
02/01/2024
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

A bit tricky to onboard, but very helpful once the ball is rolling.

|Lexer
Lexer has an extremely helpful and dedicated client success team that is knowledgable about how to use Lexer to drive business strategy. We also found Experian data invaluable in helping our team understand customer personas and demographic cohorts.
Carlie C.
CC
Carlie C.
01/31/2024
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

Takes a bit to get the hang of but provides valuable information

|Lexer
The way it can give a deeper understanding of our customer base. The dashboards are very insightful.
DK
David K.
01/31/2024
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

Powerful and adaptable CDP

|Lexer
Lexer has provided a comprehensive way to aggregate data from multiple ingestion points across our consumer engagement model. It helps us build a complete consumer profile from multiple data sets across online and offline consumer information, and allows us to easily utilise these audiences for activation across other digital engagement plaforms.

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HQ Location:
Melbourne, Australia

Social

@lexer

What is Lexer?

Lexer is a customer data and analytics platform that empowers brands to unify, analyze, and activate customer data for enhanced marketing and customer experiences. By aggregating data from various sources, Lexer provides insights that help businesses understand consumer behavior, optimize marketing strategies, and drive engagement. Their solutions cater to industries such as retail, consumer goods, and e-commerce, enabling companies to make data-driven decisions and foster stronger customer relationships. For more information, visit their website at https://lexer.io/.

Details

Year Founded
2010
Website
lexer.io