I really like how flexible the system is and how I can customize the Bot. In the past I would use a form and some conditional logic which was very cumbersome - Landbot fixes that. I was able to create an estimating system with real-time calculations and dynamic feedback for the user. I also like where I can place data collection elements subtly within the bot in almost a conversational way - this has greatly helped with conversions.

Different platforms to run your messenger bot on including Whatsapp/Messenger & through a landing page.

How easy it was to learn to use. I don't have a coding/developer background and found it far easier to use Landbot than its competitors.