Kickstarter has many built-in tools that help project creators through the project submission process and offer suggestions to give their projects the best chance at success. The overall process is generally straightforward and only requires a credit card and bank account to be linked. For a service that inherently has many trust and security issues, I think Kickstarter does an excellent job at keeping protocol up to date, informing its users on best practices, and diligently acting upon suspected fraud.

I most appreciate the way Kickstarter's intuitive web design helps building a campaign simple and stress free.

Kickstarter has a large base and it is likely that your fundraiser will be seen by numerous people, increasing your chances of full funding.